Bonum Certa Men Certa

Breaking Microsoft's Two-pillar Strategy

"It's possible, you can never know, that the universe exists only for me. If so, it's sure going well for me, I must admit."

--Bill Gates, TIME magazine Vol. 149, No. 2 (13 January 1997)



The following short article comes from a reader, who strives to explain Microsoft's current strategy.




Microsoft must be very scared. Their monopoly is at stake (or as Eric Raymond says, if they don't get a monopoly lock-in their options will plummet and everything is over, so they will never behave). Their hopes to keep their monopoly remain in 2 fundamental pillars: Expect them to bury as much money as necessary to sustain these 2 pillars and get their way:

Pillar 1



Microsoft OOXML is a fundamental part of their strategy: Without the fixed revenue stream coming from governments they will suffer much, not only because they will lose one of their biggest sure captive customers (governments) but also because it would open the floodgates to competition. And they don't stand any chances against GNU/Linux in terms of cost, scalability, security, performance and so forth.

That is why if ISO refuses Microsoft OOXML and governments start to migrate to alternatives, they are doomed.

Their other captive customer (the OEMs) are starting to fail them. As hardware prices are lowered, the 'Microsoft tax' is becoming more and more visible. A computer without the extra tax -- and the extra requirements to run Windows -- is more competitive and successful: Think about the Eee PC. That's why they opposed so hideously to the OLPC project.

Pillar 2



The other pillar is Software Patents, which is the legal mechanism they are embracing in order to perpetuate their monopoly. Alas, software patents are illegal in Europe and we must be alert on this because they are trying to see them passed in the EU (heavy lobbying behind the scenes to our elected representatives), so this is another field where FLOSS has to fight and fight hard.

“And think about the economic crisis: It was already hard to try to prove their products were worth the ridiculous prices they ask for the licences, but it is getting harder every day.”They have extended a worldwide network of Microsoft Certified Partners, Microsoft certified developers, system administrators and satellite business that sell you anti-virus for systems they make insecure by design, and there is a huge amount of money in the whole game, much of it coming as a sure thing (the OEM tax, governments spending public funds on their products due to the lock-in, etc), and any member of this network can see its business menaced by people like you and I telling everyone that "The emperor just has no clothes". So expect the fight.

But at the end of the day we know -- as well as them -- we are right and they are wrong and they know it (I always try to imagine the cognitive dissonance inside Jason Matusow's head looking at how he bends the truth to serve his employer in his posts). Free Software has just started rolling and it is like a snowball now, but soon it will be an avalanche. Lies will be revealed sooner or later (documents coming out of legal processes show Microsoft has not changed an inch in more of 10 years).

And think about the economic crisis: It was already hard to try to prove their products were worth the ridiculous prices they ask for the licences, but it is getting harder every day.

So, let's keep up the good fight for software freedom, which is as well our freedom, the society's and the legacy we can fight from in our reduced field of action -- we are not world leaders or powerful entrepreneurs, but into our "everyday people" possibilities we do make a difference -- for the generations to come.




Remind yourself of this: Steve Ballmer keeps saying (and last said it just two weeks ago) that Linux is Microsoft's number one competitor. Remember this. Number one threat. Not Apple. Not IBM. Microsoft is meanwhile approaching debt and it may soon be tipped over the edge only to surprise everyone who previously fell for their constant lies (otherwise known as "embellishments").

Comments

Recent Techrights' Posts

What LibreOffice and TDF Get Right About Document Formats (and What They Get Wrong)
OOXML is a phantom - it is something nobody implements, not even Microsoft!
Cannot Speak About IBM Wrongdoing or Jobs Being Sent Overseas (Lower Salaries)
IBM has long attacked the media, the whistleblowers, and even online forums
European Patent Office (EPO) Series: The CIA-Funded Centre-Left in Portugal
In the political turmoil which followed the fall of the old regime, the communists seemed to be acquiring a dominant position and there was a very real risk that Portugal could end up aligned with the Eastern Bloc if they were not stopped
Yesterday Afternoon The Register MS Published a Fake Article That Says "AI" 31 Times Because It Got Paid to Do This
What will happen when all those loans for slop (Ponzi scheme) stop and companies' marketing budgets - which include media bribes for hype campaigns - are no more?
Extraordinary General Meeting of Staff Union of the European Patent Office Ahead of Intensifying Strikes
We will, in the meantime, run a series about EPO corruption, which is now connected to corruption in Portugal and to corruption inside the EU
 
Communities and "Prosumers."
today's meetup will be about community
Gemini and Gopher Links 10/06/2026: Roasting, Changes, and Harms of Slop
Links for the day
IBM Genies in the Bottle
for ordinary people working who at at IBM, it's not hard to see that IBM is floundering
Microsoft Azure Shrinking With More Mass Layoffs
"Reports suggest the layoffs will impact close to 200 out of 400 workers, who are set to cease employment at Azure on July 6"
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, June 09, 2026
IRC logs for Tuesday, June 09, 2026
European Patent Office (EPO) Series: The Centre-Right "Social Democratic Party" in Portugal
Quite an achievement for a former Maoist radical and aspiring champion of the Portuguese proletariat to be invited to join Goldman Sachs
SLAPP Censorship - Part 102 Out of 200: Maybe One Day Whistleblowers From Brett Wilson LLP Will Tell Us What Really Happened
Maybe one day some former staff of Brett Wilson LLP will also approach us to blow the whistle
Gemini Links 09/06/2026: "The Mist of the Lands Between", Board Game Concept
Links for the day
2026: The Year Slop Companies "Made an Exit" (Threw in the Towel Over to Wall Street)
Remember 2026 as the year two major slop companies (which we won't name) sought an IPO
Links 09/06/2026: NSO Group still cracking, "FOI tribunal throws out £14k costs claim against journalist Barnie Choudhury"
Links for the day
Links 09/06/2026: "Smartphones Broke Dating" and "EU Open Source Strategy"
Links for the day
This Coming Friday
Richard Stallman (RMS)
Several Slopfarms That Target "Linux" Seem to Have Died
Or perished severely
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, June 08, 2026
IRC logs for Monday, June 08, 2026
Gemini Links 09/06/2026: Tanana River, Cassette Beasts, and Emacs
Links for the day
IBM's Quantum Bubble Already Deflating
Shares down over $55 in a few days
European Patent Office (EPO) Series: The Brotherhood of São Bento
The Palácio São Bento – or São Bento Palace – is the seat of the Portuguese National Assembly in Lisbon
SLAPP Censorship - Part 101 Out of 200: Women Come to Realise They Don't Wish to Participate in Attacking Vulnerable Women
It relates to another topic that we shall be covering in the coming weeks
Links 08/06/2026: Proprietary Loaded With Security Holes, Armenia Defies Russia
Links for the day
Gemini Links 08/06/2026: NetHack 5.0.0 and Slop as Cannibalism
Links for the day
Links 08/06/2026: "Rising Emissions, Depleting Water" Due to the Pyramid Scheme of Slop; "Canada Needs to Rebuild Public Telecoms"
Links for the day
Brett Wilson LLP Reported to Police for Trying to Throw Large Parcel Into Our Home
This morning the campaign of intimidation...
GAFAM Bots Are Not "Good Bots"
There's nothing "Good" about Google
Links 08/06/2026: Criticism of Microsoft Trying to Criminalise Pointing Out Bug Doors, TikTok Now "Climate-Denying Social Media App"
Links for the day
Slop Has no ROI, an Economy Built on False Assumptions of Slop is Doomed
we're all going to suffer from this Ponzi scheme
The Cyber Show Has "Exciting Guests Coming" and a Gemini Capsule
"Site development is ongoing but now settling into a more stable form"
GNU/Linux Measured at 10% in Liechtenstein This Month
it seems like statCounter wrongly classified some GNU/Linux clients as Mac clients and is now issuing a correction
Communicating With Freedom - Part III - Quibble Envisioned as a New and Easily Accessible Communications Platform Based on LibreJS
the FSF really needs to become more active if not proactive in promoting those sorts of things
Clownflare Says Majority of Web Traffic is Now Bots, But the Net is Another Story
Bots are to Clownflare what lawsuits are to lawyers
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, June 07, 2026
IRC logs for Sunday, June 07, 2026
The Strikes at the European Patent Office Planned to Carry on for the Entire Year, Maybe Future Years as Well
There's a cautionary tale somewhere
Number of Patent Grants Has Plunged 23% Amid Strikes at the European Patent Office, Today There Are More Strikes (Strike Participation at Over 3,000, More Than Doubled Since Winter)
There is a growing crisis at the European Patent Office
E.E.E. Still Ongoing, the War on Copyleft/GPL Enables That
It also imperils security.