Summary: How Gartner and IDC predict a promising future for Vista Phony 7, even shortly after being paid by Microsoft
A Microsoft training document
[PDF] shows how the company admits that “[a]nalysts sell out – that’s their business model…” We quote that a lot because it’s an admission from Microsoft itself that it is fooling the public using analysts. Glyn Moody shows that Microsoft has just paid IDC for some propaganda (yes, again) and he then explains why “Microsoft Costs the World $500 Billion a Year”:
Well, that’s certainly true, but probably not in the way this study was meant to prove. After all, if you accept its figures, what this IDC study shows is that Microsoft and its mates take out of the world economy well over half a trillion dollars.
Shortly afterwards (after being paid by Microsoft), IDC also gave rosy projections for Vista Phony 7, despite it being an utter failure in the marketplace (so far, so bad). The same came from Gartner, which Microsoft had been paying a lot of money over the years. Gartner gave ridiculous projections for 2015 — ones that were ridiculed in our IRC channels and elsewhere as well, even in pro-Microsoft sites. As even Microsoft boosters explain: “Can we please return to some common sense? It is impossible to predict tablet and smartphone shipment numbers on a platform foundation four years into the future. Anyone who buys those numbers and takes them for fact has a serious reality-recognition issue.” The furthest into the future the predictions go, the fewer people will remember them and be able to call the analysts liars.
Analysts sell biases, not truths. Change in perception is what clients pay for. █