Microsoft on leveraging ISPs

From Techrights

Jump to: navigation, search

Date: Febuary 1996


Synopsis

Snippet

From: Laura Jennings
Sent: Monday, Febuary 16m 1996 4:20 PM
To: Jim Allchin (Exchange); Bill Gates; Moshe Dunie; Steve Ballmer; Paul Maritz; Joachim Kempin
Cc: Brad Chase; Bill Veghte; Pete Higgins; Mike Deirman
Subject: RE Win98 Scheddule Update


Our current plan does a good job of leveraging new internet sign-ups from Win98 to establish portol/hotmail relationships .. In a nutshell we capture new users by changing the requirements for ISP participation in the Win98 referral servers. The new requirements are:

  • ISP must maintain > 75% overall penetration of IE in their entire customer base
  • ISP must use Start as their home page for all ISP customers obtained through Win98 ..
  • ISP must use either OE or Hotmail as their email solution for > 77% of their entire installed base ..

We also put a quick link to Hotmail in IE ..


One potential concern: Brad mentioned to me late friday that there may be new concerns about our plan to make Start a requirement for being in the IE referral server, or at least there may be timing issues related to your appearance at Sen. Hatch's hearing?

..


OEM strategy - there's a lot of thinking going on right now about how we can best work with OEMs. A SWAT team is going to go out and talk with key OEMs this week and next, but the working group didn't have a firm plan before I left last week.

..

From: Bill Gates
Sent: Saturday Febuary 14, 1996 6:22 PM
To: Moshe Duine; Steve Ballmer; Paull Maritz; Joachim Kempin

Cc: Jim Allchin (Exchange); Brad Chase; Bill Veghte; Pate Higgins; Laura Jennings

Subject: RE: Win98 Scheddule Update


I hope everyone is agreed on the registration/signup/hotmail/MSN issues - there are the areas I know where we would hold up the product unless we have a clear plan that supports our objectives.


Full Exhibit

http://boycottnovell.com/wp-content/uploads/2009/01/plex0_2849.pdf

Personal tools
Search entire domain
Stories