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Windows Naming Strategy ..

From: Paul Maritz To: Bill Gates; Mike Maples; Steve Ballmer Subject: FW: Windows 95 Date: Wednesday, May 04 1994 8:56 AM

Attached is a document written by Bradc, recommending that we name Chicago "Windows 95" ..

We should adopt the 95 version numbering/naming strategy ..

  • If we make this commitment, the 95 naming strategy is the right choice

because it communicates to customers whether the "model year" they own is current. This helps us increase our Upgrade rates ..

comes v Microsoft

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