"Greenwashing is the unjustified appropriation of environmental virtue by a company, an industry, a government, a politician or even a non-government organization to create a pro-environmental image, sell a product or a policy, or to try and rehabilitate their standing with the public and decision makers after being embroiled in controversy." ~Source Watch

Summary: By bringing proprietary software from one proprietary platform (iOS) to another (Windows) Microsoft hopes to make people believe that it's now 'open'

A Microsoft tool for proprietary-to-proprietary conversion is being framed as "open" by the company looking to add more proprietary software to its proprietary platform using this non-proprietary tool. Everything is basically proprietary except this tool. Is this something to be celebrated? Does it make Microsoft "open"? hardly so. But be sure Microsoft boosters such as Microsoft Peter and The Verge (Bill Gates-connected) will use it to paint/portray Microsoft as "open", aided by AOL, Venture Beat, The Register, and other Microsoft-friendly journalists, working for Microsoft-friendly networks.

If all that Microsoft can make "open" is some tool for promoting and spreading proprietary software, what does that say about Microsoft?

Watch Microsoft's propaganda channel (Channel 9) trying to openwash Vista 10 and Visual Studio [1, 2, 3, 4] (both proprietary) ("Visual Studio 2015, Windows 10, and Open Source"). Who are they trying to kid? ⬆