EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

02.13.14

Mozilla Sells Out

Posted in Free/Libre Software, Marketing at 12:03 pm by Dr. Roy Schestowitz

Summary: Mozilla is imitating the business model of Formula One drivers, wearing corporate stickers as covert marketing

YEARS before abandoning Google I also abandoned Firefox, which I had used since before the 1.0 release (I was a very early and happy adopter). The reason for abandonment was mostly technical and I returned to Firefox partly for idealogical reasons. Mozilla started talking about privacy (also hiring privacy advocates), it publicly shunned advertisers (thanks to these new hires), it adopted (and hired) standards, and it even embraced Linux, which was no longer an afterthought for the company. Mozilla also said goodbye to people whom it had hired from Microsoft — people who would later use their Mozilla hat to promote NSA Windows for ‘security’.

I was truly shocked to learn, despite the deceiving language from Mozilla [1], that it decided to sell out [2] (even longtime supporters of Mozilla think so) after I switched to Firefox even on mobile devices. Mozilla claims to offer better privacy these days [3], it has a new focus on mobile [4], and it even has its own homegrown mobile OS that is based on Linux and coming soon to many phones [5] (not to mention the huge popularity of the desktops/laptops browser [6]). What is going on at Mozilla and how could this be? Mozilla spends $300,000 trying to buy the community’s support [7] and now it’s throwing it all away by saying it will soon be embedding “sponsored content from hand-picked partners” inside the browser? Is Mozilla so desperate for cash or has its management lost its mind? This whole strategy needs to be abandoned fast (if it’s not too late to revoke deals).

Related/contextual items from the news:

  1. Publisher Transformation with Users at the Center

    Directory Tiles will instead suggest pre-packaged content for first-time users. Some of these tile placements will be from the Mozilla ecosystem, some will be popular websites in a given geographic location, and some will be sponsored content from hand-picked partners to help support Mozilla’s pursuit of our mission. The sponsored tiles will be clearly labeled as such, while still leading to content we think users will enjoy.

  2. Ads in Firefox, Debian init, and Rolling Releases

    Lots of folks are lamenting the latest news from Mozilla stating they’ll soon be showing users “sponsored content from hand-picked partners.” In other news, a recent Debian decision leaves Ubuntu on its own with upstart. Matt Hartley recently compared the ease of Ubuntu to the flexibility of rolling release distributions.

  3. HTTPS Everywhere for Firefox for Android Secures Your Mobile Browsing

    Like its desktop counterpart, HTTPS Everywhere makes sure that you’re using HTTPS whenever possible, and kicks your browsing session over to HTTPS on its list of sites that support it, even if you click a link or are routed to a page that’s not SSL encrypted. To install, visit the link below using Firefox for Android, and the add-on will be automatically installed for you. Firefox will prompt you to accept the installation, restart to complete the changes, and when it’s back up, you’ll see the HTTPS Everywhere logo in the address bar.

  4. Mozilla Previews New Firefox Launcher for Android

    At this week’s InContext Conference, Mozilla and EverythingMe showed a preview of the upcoming release of Firefox Launcher for Android. Firefox OS, Mozilla’s mobile platform has already used EverythingMe’s tools for presenting easy to get at collections of links to web apps. Firefox Launcher for Android is intended to make it easy to discover content you want and get it optimized for the way you use your phone.

  5. A Look At The New Firefox UI On Ubuntu Linux

    After yesterday’s article about the new Firefox UI landing in the Aurora channel, here’s some screenshots showing what the new Firefox marked at 29.0a2 looks like on Ubuntu Linux.

  6. Mageia 4, Firefox 27 & 29, and a Linux Language Barrier

    Mageia 4 was released on schedule last weekend and got the full treatment by friend Jamie Watson at ZDNet while Sean Kerner posted a screenshot tour and brief introduction. Firefox 27 and 29 are getting some attention. Red Hat’s Chris Mendler is planning to open a run distillery in his spare time. And Jack Wallen thinks geek speak is keeping Linux out of the mainsteam.

  7. $300,000 Mozilla Gigabit Community Fund launched

    “Gigabit networks have the potential to change how we live, work, learn and interact on the web, much like the switch from dial-up to broadband did,” says Mark Surman, executive director of Mozilla. “The educators, developers, students and other inventive thinkers in these leading gigabit economies have a unique opportunity to help shape the web of the future, in ways that can help us all know more, do more and do better.”

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

What Else is New


  1. Links 20/7/2019: Weston 7.0 Alpha, Nageru 1.9.0

    Links for the day



  2. Companies That Collapse Because the European Patent Office (EPO) Gave Them Fake Patents in a Hurry

    False hopes and false promises won’t do any favours to European Patents, whose legal certainty suffers because Campinos and Battistelli measure nothing but ‘production’ (quantity) rather than quality of patents



  3. Slack Committed a Very Major Crime That Can Cost Many Billions If Not Trillions in Damages for Years to Come

    The inevitable has happened to Slack, which no longer deserves to exist as a company; moreover, the people who ran the company must be held criminally accountable



  4. Demand for European Patents Will Continue to Decrease If a Lot of European Patents Turn Out to be Invalid, Worthless

    The EPO's abandonment of patent justice and quality (in pursuit of so-called 'production' targets) is likely to doom the Office as the whole or render it vastly less relevant to the rest of the world



  5. 35 U.S.C. § 101 Still in Tact in the United States and Software Patents Rot Away

    The United States, where the number of granted patents decreased last year, becomes more productive; there are more signs that patent maximalism (patent litigation, patent scope etc.) has receded



  6. Links 19/7/2019: Deepin 15.11 and GNU/Linux Back on GPD MicroPC

    Links for the day



  7. Violence is Not Free Speech and Laws Exist Against Violence

    Free speech is certainly under attack and the debate is being framed within the context of Nazism; but this overlooks the fact that there are actual death threats and calls for genocide in the mix



  8. Links 19/7/2019: Oracle Linux 8.0, Latte Dock 0.9 Beta and PCLinuxOS KDE Darkstar 2019.07

    Links for the day



  9. Why Does Jim Zemlin Publicly Congratulate Microsoft?

    The signs aren't particularly encouraging when one considers that the leadership of the Linux Foundation is a fan of Microsoft and sometimes connected to Microsoft



  10. 2 Days Later (Case in Progress) and Still Media Silence About G 2/19

    The very legitimacy of years' worth of rulings and the EPO's abusive attacks on judges are under the microscope; but the media isn't paying any attention, perhaps deliberately



  11. The 'Linux' Foundation is Acting Like a Microsoft ISV Now, Commitment to Linux and FOSS Deteriorates Even Further

    The Linux Foundation has just announced a new Microsoft-funded initiative that's pushing GitHub and CLAs (passing copyrights on code to corporations)



  12. Links 18/7/2019: OPNsense 19.7, Krita 4.2.3 and KDevelop 5.3.3 Released

    Links for the day



  13. Index: G 2/19 (Enlarged Board of Appeal, EPO)

    G 2/19 (Enlarged Board of Appeal, EPO)



  14. EPO Looney Tunes – Part 4: G 2/19 - Faites Vos Jeux…

    "Josefsson needs to bring in the “desired result” for his political masters in the Administrative Council if he wants to be in with a chance of reappointment."



  15. Media Not Interested in G 2/19, Which Demonstrates Patent Justice is Nowadays Impossible at the EPO

    The EPO spreads patent injustices to other countries and courts; the media is miraculously enough not interested, almost as though there's a coordinated blackout



  16. Librethreat Database Updated

    Database which keeps track of variants of attack vectors on Free/libre software now includes two more forms of threat



  17. A Look Back (and Forward) at Friendly Programming

    Historical perspective on computer languages and how to do better



  18. Red Hat's Freedom Reduced to Just Online Partner Enablement Network (OPEN) and Microsoft as a Close Partner; Canonical's Ubuntu Just an 'App' for Windows?

    Free software is being snapped up by proprietary software giants and patent bullies that treat it as little more than an 'add-on' for their proprietary offerings



  19. Linux Foundation Apparently Celebrates Sysadmin Day With a Microsoft Windows Site!

    The Linux Foundation shows ‘love’ to actual GNU/Linux (the real thing) by apparently rejecting it and badmouthing it



  20. EPO Looney Tunes – Part 3: The Legal Line-up for G 2/19

    The deck appears to have already been stacked for G 2/19, a decision on EPO judges' exile to Haar (veiled disciplinary action/collective punishment by those whom the judges are supposed to 'oversee')



  21. Links 17/7/2019: VirtualBox 6.0.10 and Mageia 7.1 Releases, Mint Betas

    Links for the day



  22. Links 16/7/2019: Btrfs Gets 'Cleaned Up', Clonezilla Live 2.6.2-15

    Links for the day



  23. EPO Looney Tunes - Part 2: The “Difficult Legacy” and Its Dark Historical Shadow

    Assuming that he was informed, then it seems fair to say that Battistell’s little “joke” at the expense of the Boards was in very bad taste



  24. EPO Noise Machine Turned On as Haar Hearing Kicks Off, Patrick Corcoran Defamed Again

    The EPO does not want people to hear about Haar; it just wants people to hear about how wonderful the EPO is and there are some who have just decided to slander Patrick Corcoran again



  25. Microsoft is 'Doing Kamikaze' (神風) on Linux

    An analogy for what the Linux (only in name!) Foundation and Microsoft mean to Linux — or by extension to GNU/Linux and Free software whose largest repository Microsoft took control of



  26. The 'New' Linux.com Sometimes Feels Like a Microsoft Promotion Site

    Anything that the ‘Linux’ Foundation touches seems to turn into its proprietors’ agenda; one of those proprietors is Microsoft, which has a "Jihad" against Linux



  27. IBM is a Threat to the Internet, Not Just to Software Development (Due to Software Patents Aggression)

    IBM continues its aggression against technology — a fact that’s even more distressing now that IBM calls the shots at Red Hat



  28. EPO Looney Tunes - Part 1: Is D-Day Approaching for Battistelli’s “Difficult Legacy”?

    European patent justice isn’t working within the premises of EPOnia; a bunch of ‘show trials’ may in fact turn out to be just that — a show



  29. Links 16/7/2019: LXD 3.15, Q4OS 3.8 and D9VK 0.13f

    Links for the day



  30. Links 15/7/2019: Vulkan 1.1.115 and Facebook Openwashing

    Links for the day


RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

Recent Posts