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slivka:we have to do even more cloning of Netscape ..

From: Ben Slivka;
Sent Tuesday, October 24 1995 10:18 PM
To: Brad Silberberg (Xenix); John Ludqig; Chris Jones; Paul Maritz (Xenix)
Cc: Thomas Reardon
Subject: No Half Measures: How we should meet the Netscape Challenge

After the billg Internet review today, here are my thoughts on the priorities for PSD and the rest of Microsoft .. I think we should have to do even more cloning (esp. LiveScript) of Netscape, and we have to focus on Win95 - not Nashville.

..

1. Clone their client technology early and often (full embrace strategy)
2. Add key Microsoft technologies to their client and target our tools at that client (full extend strategy)

..

PSD: Internet Explorer 3.0 for Q1/96 releaser

..

2. Clone Netscape LiveScript: 2 SDEs can control OCs with LiveScript, get to market faster than waiting for VB (?)

..

13. Clone rest of Netscape Navigator 2.0 HTML enhancements: 1 SDE

..

Why is Netscape  where they are today?

1. Filled a vacuum: no one else was developing a "high-quality" web browser.

4. Continued to lead with new features on a regular basis: LiveScript, Java, FrameSets, etc

..

Where is Netscape going?

..

3. Render Windows itself irrelevant: Establish new platform

http://edge-op.org/iowa/www.iowaconsumercase.org/010807/PLEX_5735.pdf

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