Bonum Certa Men Certa

Eye on Microsoft: Windows Shatter, Yahoo Recommends Firefox 3

Microsoft Buys Into More Media Companies



A few days ago we wrote about Microsoft's effect on Globo, which along with other publications that Microsoft pays, resorts to more mind-shaping and manufactured consent. It turns out now -- not that it's surprising at all -- that Microsoft is still putting its money in media/cable companies, the latest example being an investment in Japanese television. What has Microsoft, a software marketing company, has really got to gain here?



Microsoft and Japanese phone company NTT are joining 11 other companies in taking a stake in Japan's first 24-hour-English language broadcasting service.


Will they be covering any GNU/Linux? Favourably?

Windows in a Crisis



Business Week is by no means an independent publication, but nonetheless, it covers what seems like a major development.

As Hewlett-Packard steps up efforts to make Microsoft's operating system easier to use, some want to devise a rival version with Linux

[...]

Others in HP's PC division are exploring the possibility of building an HP operating system for mainstream desktop and notebook computers based on the open-source Linux system, which competes with Windows, say people familiar with the company's plans. The goals may be to make HP less dependent on new releases of Windows, and to strengthen HP's hand against Apple (AAPL), which has gained market share with computers that boast innovative features and inspire a loyal following of users.


This new post compares the above to a Windows obituary.

Wow, a tough day for Windows.

BusinessWeek reports that HP, the world’s biggest PC company, is so troubled by Vista’s ‘tepid reception’ and Apple’s resurgence that it is developing its own operating system. Meanwhile a New York Times columnist writes on his blog that Windows is “already dying a death by a thousand cuts.”


Marketing Problems



It's widely agreed that the Vista advertisement campaign has thus far been a major failure [1, 2, 3, 4, 5, 6, 7, 8, 9, 10], but the latest 'suckage' has proven successful because even FOSS bloggers are spreading the message for free (showing that video commercial to ridicule it). They are demonstrating the effect of viral marketing. It's better to abstain drawing attention any to it.

Regardless, despite the fact that people are disappointed with those Vista ads, Microsoft has other things going on. Like this one:

Microsoft isn’t opening brick-and-mortar Microsoft stores. Instead, this holiday season, Microsoft will be hiring 150 or so Microsoft-trained “Windows gurus” to work in retailers like Best Buy and Circuit City to help explain how Windows, Windows Live services and Windows Mobile PCs and devices work. The gurus will “assist PC buyers, similar to the Nordstrom model of ‘personal shoppers,’ where the focus is more on informing and supporting the customer than on the actual sale,” according to Microsoft.


There is also an article about this here and a reader who sent this to us adds: "I found the following story interesting, where Microsoft plans to put its own representatives in major retail chains.

"I also liked the placement of the story under "wild, wacky" or "watercooler" stories. It's supposed to combat something that Apple already does. The writer correctly expresses doubt about how much this will help Microsoft improve its sales. My own take is that this is a sign of desperation, where before Microsoft had no need to try anything of this sort."

Critical Problems



Windows has not just a marketing problem; there are some more critical problems, such as those which result in approximately 320,000,000 zombies PCs. A fully-updated Windows is currently open for hijackers and patches will be available only next week.

Microsoft will release four critical updates to several software packages next Tuesday, the company said.


The illusion of security need no longer be.

Yahoo! Escapes Microsoft and Recommends Firefox!



According to a report from Bloomberg, Yahoo has been walking further away from Microsoft. That's what Microsoft seems to suggest, but can its CFO be believed despite alleged securities fraud?

Microsoft Corp.'s chief financial officer said Thursday that the chances of the software maker buying Yahoo Inc. are still "negligible."


This comes after bullying by Microsoft and a departure of the man behind it. Could the prefect revenge for Yahoo be this new promotion of Firefox 3?

Yahoo is offering a customized Firefox 3 edition which comes with some customizations optimized for Yahoo users:

● The world’s homepage with built-in Search powered by Yahoo! ● Yahoo! Search with Search Assist for instant suggestions as you type, and SearchScan for added safety ● Yahoo! Toolbar to keep your favorites at your fingertips


Embracing Firefox in this fashion makes Yahoo less attractive a target for Microsoft takeovers. In fact, the more Free software Yahoo adopts now, the safer it will be from such a hostile takeovers. Let us hope for more of the same.

Comments

Recent Techrights' Posts

Links 03/10/2024: "Hey Hi" Scandals and Copyright/Trademark Disputes
Links for the day
Invidious Seems to be Nearing 'End of Life' After Repeated Crackdowns by Google/Alphabet/YouTube
To Free software users, YouTube ought to become a "no-no"
Links 03/10/2024: Climate Issues and Tensions in East Asia
Links for the day
Like a Marketing Department of Microsoft, Canonical Sells Back Doors and Surveillance as "Confidential" and "Hey Hi" (AI)
Notice how Canonical has made no statement critical of Microsoft for years
Gemini Links 03/10/2024: Frozen Tofu and SGI O2
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, October 02, 2024
IRC logs for Wednesday, October 02, 2024
Links 02/10/2024: Microsoft Spying on Windows Users Grows, Microsoft's Surveillance Arm LinkedIn Used to Highlight Employment Crisis
Links for the day
Links 02/10/2024: Students Who Can’t Read Books and Dead Butt Syndrome
Links for the day
Gemini Links 02/10/2024: GNU/Linux Distros, Flat-File Databases, and How the Web ate Gopher
Links for the day
Technology: rights or responsibilities? - Part II
By Dr. Andy Farnell
A Cost-Free Bribe From Microsoft
Daniel Stenberg is not dumb, but he seems rather gullible or unprincipled
Plans for the Site's 19th Year
Like TechDirt, we expect to devote more efforts/time to covering free speech online
Network Getting Faster
Loading up the site in 0.077 seconds
The Manchester Experience
Yesterday Tux Machines served 436,897 Web hits
If Red Hat Has Mass Layoffs This Year, Nobody Will Tell You About It
We seem to have entered a strange quasi-cosmic era wherein layoffs aren't disclosed anymore and news sites don't bother to report them, either
IBM, Kyndryl, Subsidiaries (Like Red Hat) and Silent Layoffs
Kyndryl follows in IBM's footsteps with rolling layoffs likely affecting thousands
Anniversaries and New Beginnings
The world needs more transparency and far less secrecy
Links 02/10/2024: Microsoft Kills Off HoloLens, Media Discusses Assange Speech
Links for the day
Gemini Links 02/10/2024: New Car, Broadband, and Gemtexter 3.0.0
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, October 01, 2024
IRC logs for Tuesday, October 01, 2024
[Meme] October 1st: The Day Julian Assange 'Officially Came Back'
Assange: See you in Strasbourg in 5 years
Full Transcript of Julian Assange's Speech in Strasbourg
the full thing
The Full Talk by Julian Assange Including Questions and Answers Discussed Further (October 1st 2024, Council of Europe Committee Legal Affairs)
Wikileaks covered this talk in "tweets"
Julian Assange's First Publicly Delivered Talk Since 2019
Julian Assange's talk in France
Links 01/10/2024: Another Escalation in the Middle East, Software Patents Being Squashed
Links for the day
Microsoft's Collapse is Continuing
Microsoft is discontinuing its HoloLens headsets
Links 01/10/2024: Gavin Newsom's Tech Safety Legislation, YouTube Sued for Health Harms
Links for the day
Gemini Links 01/10/2024: ROOPHLOCH and Photos
Links for the day
Julian Assange Talk: Watch Live
2 hours from now
"IBM executives did not decide to buy Red Hat on their own, nor will they decide to sell Red Hat on their own should that time ever arise"
Since IBM bought Red Hat it merely made its products more proprietary
GNU/Linux and Android Rose to New Highs in September
StatCounter isn't the ground truth, but there's not much else in the public domain.
Links 01/10/2024: Climate Stories, Climate Change, and War in Lebanon
Links for the day
Gemini Links 01/10/2024: Separation, Validation, and Flatfile Databases
Links for the day
Blind Worship of Technology is a Misguided Fool's Errand
Andy Farnell of the Cybershow used the metaphor of "golden calf" last week
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, September 30, 2024
IRC logs for Monday, September 30, 2024