Bonum Certa Men Certa

Openwashing Report: Buzzwords for Lock-in Are Getting Out of Hand and It's Not Funny

Amusing only for marketing departments, which don't understand technical issues and probably cannot properly and coherently define even their own catchphrases

Weekly openwashing report



Summary: We now have "serverless 2.0"; never mind if "serverless" is a meaningless and outright misleading buzzword, which never made any sense in the first place

THE outsourcing of computing (sometimes known as "clown computing" or "cloud computing") is a very major headache. It's taking us back to the days of mainframes and rental thereof. We're back to buying "computer time" instead of actual computers. But it gets yet worse. It gets worse over time.



Nowadays there are far more press releases and articles about "cloud" than about "servers" or about "Open Source". We know roughly why; we know who pushes the media in that direction. We know who stands to gain. So they engage in 'openwashing' along with 'cloudwashing', trying to associate one with the other and hyping that up; it's... hip! Does 'the cloud' have some Open Source somewhere in the stack? Then call it "open". Call it "native". Or "private". You don't own it, you certainly do not control it, but whatever...

"We're back to buying "computer time" instead of actual computers."Another new press release shows some classic (but not classy) openwashing with buzzwords like "serverless". It speaks of "Open Source Project CloudState" and more puff pieces from Ron Miller would tell us that "CloudState, a new open-source project from Lightbend, wants to change that by moving beyond functions."

Beyond functions (FaaS, aka "serverless")?

Buzzword 2.0. Oh wait....

How about "serverless 2.0"?

"Nowadays there are far more press releases and articles about "cloud" than about "servers" or about "Open Source"."Apparently that's a real thing now!

"Open-source serverless framework wants to pave the way towards serverless 2.0," says this headline. "Lightbend has launched a new open-source serverless framework to take on the next generation of serverless. CloudState aims to go beyond the normal stateless functions most serverless initiatives take on today," SD Times wrote.

So outsourcing not only your servers but also your pertinent services (or 'micro' services, typically a fancy word for daemons) to some other companies is so very "2.0"...

All this surveillance and vendor lock-in enjoys openwashing from an IDG site, InfoWorld. The other day we saw "7 open-source tools that make AWS Lambda better" (this is a trap as dangerous as it gets!).

"So outsourcing not only your servers but also your pertinent services (or 'micro' services, typically a fancy word for daemons) to some other companies is so very "2.0"..."Mac Asay has apparently just joined Amazon and he says "Lock-in can't be avoided" in this new headline. Just months after shilling for AWS and making excuses for their gross misuse of Free software and hijacking of projects (made proprietary behind 'the cloud') he now works for AWS. If one starts with defeatism ("Lock-in can't be avoided") and then promotes openwashing and faked "open", i.e. proprietary software traps marketed as "open" or "community", what can one conclude?

And as a side note, Private Equity Wire has this article where an "AWS Advanced Consulting Partner" is being framed "open source specialist" (in the headline).

As if nothing says "Open Source"... like AWS! AWS is proprietary software.

Over a decade ago when I was an online pal of Asay he still promoted the GPL and spoke against vendor lock-in. He himself has just recalled: "Back in 2000 I worked for an open source embedded Linux vendor, Lineo. We talked about using Linux to avoid vendor lock-in. A few years later, I was at a different open source vendor (Alfresco), still talking about open source as a tonic for lock-in. For nearly 20 years I worked for open source and proprietary companies, but lock-in was never far from the conversation, no matter the vendor."

"Don't ever let that become acceptable as that would be the end of Software Freedom. "Days ago he asked: "Why doesn't anyone weep for Docker?"

Nothing to weep for, as they fired the founder, befriended Microsoft, and they also adopted proprietary software business models (the 'CE' trick). Notice that part which says "Disclosure: I am an employee of AWS." It must have happened this past summer, maybe weeks ago.

The main point here, buzzwords are being phased in, Open Source is being made proprietary in 'the cloud', and companies such as Amazon hire voices that make it come across as "acceptable". Don't ever let that become acceptable as that would be the end of Software Freedom.

Recent Techrights' Posts

Google Has Only Solidified Its Search Monopoly in Africa Since Microsoft's Chatbot/LLM Hype Started
Africa is basically a "Failed Market" to Microsoft
Protecting People From So-called 'Social Media' is Not Censorship (No More Than Banning or Restricting Access to Cigarettes is 'Censorship')
it's not censorship when the thing you are censoring [sic] is itself a censorship powerhouse operated by a foreign and hostile nation (or oligarchs of Musk's nature)
[Meme] Solving Real Problems With So-called 'Social Media'?
Feeding and medically treating animals helps, unlike "likes"
 
Links 12/12/2024: Another 'Self-driving' Cars Dead End, Infowars Sale Blocked by Court
Links for the day
Links 12/12/2024: "Hey Hi" Hype Debunked, ActivityPub and Gemini Software on Same Server
Links for the day
[Teaser] EPO is Running Out of Brains
EPO has been in the business of offering fake patents
South Korea Has Its Own Alternative to IBM's Proprietary RHEL
Owing to the Open Enterprise Linux Association (OpenELA)
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, December 11, 2024
IRC logs for Wednesday, December 11, 2024
Fresh Rumour of Wave of IBM Layoffs Less Than a Fortnight Before Xmas Day
Unverified and anonymous
Links 11/12/2024: Additional Surveillance Ambitions and Cyberattacks on Sudanese Media
Links for the day
Links 11/12/2024: More Google Layoffs Rumoured for January, 'Linux' Foundation Colonises India
Links for the day
Mozilla's Firefox is Floundering, in the United Kingdom Its Share Fell to 2% This Month
HTTPS is becoming little but a transport layer for Chrome-like browsers, i.e. proprietary things with DRM and perhaps attestation (which means you cannot modify them; you'd get blocked for trying)
Links 11/12/2024: Climate Warming, 'People Can Fly' Layoffs
Links for the day
Gemini Links 11/12/2024: LLMs as Plagiarism, Advent of Code 2024 Momentum
Links for the day
In United Arab Emirates (UAE), Microsoft Now on One in 8 Internet-Connected Devices?
Web-connected clients are becoming scarce that run Microsoft operating systems (Windows)
IBM and Microsoft Hats at Linux Foundation
"Fedora Project Leader Matthew Miller: A change of hats!"
IBM's Latest Fedora Divestment Speaks for Itself
Microsoft must be very pleased with what IBM is doing
Why is UK Press Gazette Jingoistic About Plagiarists and LLM Slop Disguised as Journalism?
Press Gazette appears to be participating in the attack on honest journalism
EPO is Corrupt Like Always, What Changed is the Lack of Media Coverage (No Transparency Means No Democracy)
We need to revive online media and encourage dissent
[Meme] How NOT to Do Activism Online
So many self-professed liberals continue participating and driving traffic (ads) in X
In Central Africa, Which is Bigger Than Europe, Windows is About 5% in Terms of "Market Share"
they apparently got so fed up with colonialism
Communicating Outside of Skinnerboxes and Social Control Media
Tackling collective isolation and miscommunication (or communications being controlled by middlemen)
Number of Libera.Chat Users (Simultaneously Online) Falls to Lowest Figure in Over 3 Years
Notice the downward trend/curve in recent months
[Meme] Social Control Media is NOT Free Speech
It's time to discard that stupid argument that banning an abusive censor is "censorship"
Banning Not Only TikTok... if Not for FOMOC (Fear of Missing on Constituents)
It's a sort of addiction by peer pressure
Shedding Light on How the EPO Sheds Off Staff in Order to Grant Loads of Invalid (Fake) Patents in Europe
The people who decide on these policies lack a background in science
Montenegro's Share of GNU/Linux Reaches All-Time High
We don't really know why, but that's just what the data from statCounter suggests
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, December 10, 2024
IRC logs for Tuesday, December 10, 2024
Yes, Of Course the Linux Foundation's OpenSSF Rejects Open Source and GNU/Linux (New Report)
longstanding tradition
Links 10/12/2024: Nvidia's Regulatory Woes, Trust Issues in LLMs (and Similar Recent Hype)
Links for the day
Gemini Links 10/12/2024: Lagrange 1.18.4 Released, New RNG
Links for the day
More Chatbot 'Articles' About Chatbots
Look what's happening to the Web...
Microsoft Falls to All-Time Lows in Cameroon
Windows down to just 4.6%
Brittany Day Still Uses Bots to 'Write' Articles (But Not All the Time)
it leads to a presumption of plagiarism
Links 10/12/2024: Trying "Hey Hi" With New Hype and Buzzwords, TikTok Bans Imminent
Links for the day
Google's CEO: LLMs' ‘Low-Hanging Fruit’ Now Exhausted
They basically tell shareholders not to expect returns on this hype
Microsoft Windows Falls to 11% in Senegal, an All-Time Low
In neighbouring countries (to the east of Senegal) the "market share" of Windows is even lower
The EPO's Corrupt Dealings With Microsoft Never Addressed, Only Worsened
it helps Microsoft spy on the competition and manipulate examiners dealing with its files
The Catching of Luigi Mangione Shows We Need Not Have More Surveillance (Than We Already Have; It's Excessive Anyway)
instead of saying surveillance is insufficient and thus we need more of it, now they can claim they have enough of it
[Teaser] Fate of Formalities Officers (FOs) at the EPO
Coming soon
Libre Liberia: Windows Down to 8% in Liberia
In Liberia, only about 1 in 12 Web requests seems to originate from Windows
Links 10/12/2024: Health, Politics, Economics, and More
Links for the day
Gemini Links 10/12/2024: LLM Plagiarism and "Flow" Review
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, December 09, 2024
IRC logs for Monday, December 09, 2024