Bonum Certa Men Certa

Reddit Took Money From Microsoft to Help the IE9/Vista 7 Marketing Blitz, Which Failed

Reddit
Now sponsored
by Microsoft



Summary: Internet Explorer 9 (IE9) was Microsoft's attempt to market Vista 7, but it finally turns out that Vista 7 SP1 as a requirement is utter nonsense and Microsoft puts further limits on how many people can install Vista 7

IE9 is a disaster in the making, despite the vast marketing campaign from Microsoft. The Internet Explorer team has just lost a key part of its leadership, which quit Microsoft to join Google. This could make chairs break because "Google Will Dominate The Browser Wars," suggests some blogger who outlines the reasons.



Joe Wilcox, formerly a strong Microsoft booster, reports "mixed reactions to IE9" and Microsoft just seems to be busy making a better logo rather than a better Web browser (which imitates the competition in many ways). Speaking of changing logos and copying Chrome/Firefox, watch this new article which speaks of "changing the Microsoft logo to a kitten".

“Shame on Reddit for repeating Digg's past mistakes...”IE9 hype is not real. It's fabricated. For those who wonder, Microsoft made heaps of publicity for it using all sorts of stunts [1, 2] and payments. At the same time, Microsoft used IE9 to advertise Vista 7, e.g. [1, 2, 3, 4, 5, 6, 7]. It's not as though Vista 7 was the only product advertised (brought to the headlines) using some test build of IE9 or anything else. Microsoft's test build of an unattractive HPC product (already mentioned in here) was also accompanied by Vista 7 hype. Here is an example of similar PR with HPC, surely intended just to advertise Vista 7. Never underestimate Microsoft's PR armies. At the very end Microsoft revealed that "IE9 won't require Windows 7 SP1". Was it the case all along or did Microsoft really "reverse course" as its booster claims right now? Microsoft had a lot to gain by adding allure to both IE9 and Vista 7, portraying them as exceptionally modern by mutual association.

For an understanding of the artificial hype around IE9, we ought to give examples. Lots of hype about download numbers (2 million or so, with AFP playing along) came after sneaky advertising in sites like Reddit. VentureBeat now confirms that Reddit was paid by Microsoft to do this: "Rival Digg’s botched attempt at a redesign and the announcement of a Reddit-inspired rally in Washington D.C. by TV personalities Stephen Colbert and Jon Stewart have bumped up the site’s numbers. Now the site has announced that the buzz has brought a new ad campaign from a very big client — Microsoft."

Shame on Reddit for repeating Digg's past mistakes (last mentioned 3 weeks ago). One our a readers, a regular in Reddit, wrote that it (language warning) "sounds like they're going to lose their ABP exception entry then... also sounds like they're going the way of /. [...] though the IE9 advertisement was thus far only in an article asking for information [...] we need a social news site that's immune to m$, crApple and their zombies [...] i wouldn't mind a "if you're a m$ or crApple cultist, your ass is banned" policy on that site... i'm really tired of having to trudge through the shit posted by people without brains... and social filtering fucked up by such zombies... (not quite related, but) i stopped reading index.hu when they put IE9 ads at the top and bottom of every single fucking article... if they want to help m$ ruin the web again, fuck them... as for reddit, i'll just wait and see"

We previously showed that Vista 7 adoption was relatively poor (Microsoft makes improper comparisons to hide this), so no wonder Microsoft tries using other products to spur Vista 7 sales. Here is the new story of someone who has just dumped Vista 7 and went back to Vista (Vista sales brought far more money to Microsoft than Vista 7 ever did).

So where did all of this get me? I upgraded a machine that met the specs for Windows 7 but that the manufacturer would not certify as Windows 7 ready. I ran the compatibility checker, which saw nothing insurmountable. It didn't work out. Was it a bad idea to give it a shot?

"Not necessarily," says Rudolph. "Most Vista-era computers will upgrade to Windows 7 very easily -- the vast majority will."

But not this time. Tonight I begin the process of restoring Vista. I sure hope this is the end of it.


Microsoft may have to invent some other reason/excuse for people to buy Vista 7*. IE9 just isn't it.

What can a monopolist do? Well, Microsoft has begun limiting TechNet licences [1, 2, 3, 4], betraying some of its biggest supporters by doing so. As Pogson put it (in relation to this news), "You should use GNU/Linux. You can try as many installations as you want for the same low price, $0."

Is Microsoft just trying to speed up its destruction? First they deny most Windows users a browser upgrade (then flip-flop) and now they limit the number of people who can use Vista 7. Times must be hard at Redmond and very soon we'll write a post about Microsoft's financial strains. ___ * Vista also had such excuses made up, e.g. DirectX 10, which worked fine in Windows XP after just a little fiddling.

Recent Techrights' Posts

What Ruben Amorim and Stefano Maffulli Have in Common
Censors Wikipedia and Social Control Media
Microsoft Won't Cooperate in Trying to Tackle EPO Corruption (Microsoft Profits From This Corruption)
Use something like BigBlueButton, Jami, Ring, and Jitsi instead
We Are Sad to Hear the Story of Jonathan Riddell, Champion of KDE and GNU/Linux on Desktops/Laptops
I have enormous respect for Jonathan and everything he has done
 
Geminispace Growing at Pace of Over 10% Per Year
Contrary to what some pessimists try to claim
Linux Mint Forums Today: Disable 'Secure Boot', It Doesn't Improve Security, It's Just a Microsoft Obstacle to GNU/Linux Users
They also mention MOK
Solved Less Than an Hour Ago: Trying to Escape Windows, 'Secure Boot' Gets in the Way
'Secure Boot' wasn't meant to even exist in the first place
Stefano Maffulli, Executive Director of the Open Source Initiative, Resigns or Gets Removed (We'll Continue Covering OSI Scandals)
A dozen mentions of "AI", not much about "Open Source"
Andy Has Just Nailed It (Regarding Complexity and Failure, a la UEFI)
The users no longer own or control what they buy
Compatibility Support Module (CSM) Versus GNU/Linux Simplicity
what Andy recently called "solutionism"
Links 15/09/2025: "Postal Traffic to US Down by Over 80%" and 'Smart' Spinozacampus Laundry Room Goes AWOL
Links for the day
Gemini Links 15/09/2025: Dungeon Hustle and Deleting Oneself From the Net
Links for the day
Breach of EPO's Duty of Care or Cigna Reimbursement Issues
This is the sort of thing that motivated Luigi Mangione to assassinate a CEO
Ask Ubuntu About "Secure Boot" Violation and Laptops That Don't Boot GNU/Linux
Does anyone still believe that "Secure Boot" has anything at all to do with security?
Talking About the Problem vs Talking to the Problem
Wanting an audience is never a good excuse for compromising one's values and principles
Focusing on Patents
The reason we cover the EPO so much is that it's close to home
"Secure Boot Violation": The 'Joys' of Fake Security Gone Wrong
Not everyone reboots every day
Links 15/09/2025: Russia Invades Romanian Airspace, Penske Media Sues Google Over LLM Slop
Links for the day
Links 15/09/2025: Bitcoin ATMs Scam and "Conservative Cryptography" (Backdoors Fantasies)
Links for the day
EPO Imitates Microsoft: "Three Days or More Per Week" Inside the Office to Get a Desk to Work on; "the Office Breaches Its Promise Towards Staff and Acts in Breach of Its Duty of Care"
The EPO serves no actual function in Europe
Links 15/09/2025: Political Affairs, Censorship, and Copyrights
Links for the day
Gemini Links 15/09/2025: Music Genres, Invisible Networks, and Akademy 2025
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, September 14, 2025
IRC logs for Sunday, September 14, 2025
Satya's Plan B: Try to Hide the Massive Extent/Scale/Scope of Microsoft Layoffs
fewer people buy Microsoft
Red Hat News About De Facto Mass Layoffs (Bluewashing) Gone From Reddit (Censored by Gatekeepers), Still Online in The Register
With RTOs, PIPs, relocation etc. expect IBM to "shed off" many Red Hatters
UEFI "Secure Boot Doesn’t Play Nice at the Moment"
UEFI "Secure Boot" does not improve security. It's an artificial obstacle in service of monopoly.
Gemini Links 14/09/2025: ROOPHLOCH, Music, and Reddit
Links for the day
If You Want to "make your 'Windows PC' lean, mean, and fast" You Will Install GNU/Linux or Some BSD
That kind of article says a lot about IDG
Slopwatch: Google News Infested With Slop (About Half of the Results for "Linux" Today)
This is the sort of junk one finds when looking for "Linux" in Google News these days
Links 14/09/2025: Ricky Hatton Dies and McDonald's Declares War on Tipping Culture
Links for the day
Links 14/09/2025: Disasters for CEOs Obsessed With Slop and Slop Companies School Like Fish
Links for the day
"Bad Shim Signature" (Microsoft 'Secure' Boot)
"Fresh install not booting"
What Microsoft Garrett and Microsoft Lunduke Have in Common
Similar tactics, different "wings"
Links 14/09/2025: US "Economy Sagging", "Michigan Economy Wobbles From Tariffs"
Links for the day
Gemini Links 14/09/2025: Minimalist Snippet Manager and Omarchy Linux
Links for the day
The Face of the Digital Far Right: Microsoft Lunduke
Microsoft Lunduke is an online extremist that belongs to and panders to the far right
20 Years Later and Academia Isn't the Same
"I never dreamed of being a professor"
'Cancel Culture' by the Right: Microsoft Lunduke Contacts People's Employers Trying to Get Them Fired
Microsoft Lunduke panders to extremists online
"Bad Shim Signature"; So 'Secure' That It Overrides Users' Preferences and Turns Itself Back on (Coercive Measure)
This was a few hours ago
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, September 13, 2025
IRC logs for Saturday, September 13, 2025
Microsoft is Rapidly Dropped From Web Servers, Shows Survey
Microsoft lost about 8% "market share" in just 3 months
Many GNU/Linux Users Report MOK (Machine Owner Key) Issues in Recent Days
many people don't report this online and never post in Reddit
We Covered UEFI 'Secure Boot' Scandals. The World Listened.
To hell with UEFI 'secure boot'
Links 13/09/2025: Escalations in East Europe and POTUS’ Health Cover-Up
Links for the day
Gemini Links 13/09/2025: Lagrange Turns 5 and Lagrange 1.19.2 Released
Links for the day
Microsoft Inside Your Linux: "Security vulnerability that allowed an attacker to bypass UEFI Secure Boot."
2 hours ago
A New Low for "Linux Journal": Promoting MICROSOFT WINDOWS Using LLM Slop
They've just jumped the shark entirely
Fake News With Fake Numbers About Microsoft
"This is what happens when the world's economy is governed by sick old men"
Slopwatch: "Google News" is Fast Becoming a Mashup of Slopfarms, Linux Journal ("LJ") is a Dump of LLM Slop
Well done, Google News. Google itself can flourish as a slopfarm mashup.
Torturing Users Who Just Want to Run GNU/Linux on Their Own PC
"Linux does not want to install"
The Register MS Still Takes Money to Hype Up "AI" in Articles by Microsoft Resellers With the Term "AI" 30+ Times in Them
Notice how many times they mention "AI"
The Apache Logo News is VERY Old, Racists and 'Anti-Woke' Bigots Look for Something to Incite Other Bigots With
Nothing to see here, move along
Linux Mint 9/11: "4th One Today..." (in Reddit)
Remember that not everyone having an issue reports it to social control media like Reddit
Nepal Will Fall Without a Single Shot Fired, Thanks to Social Control Media
Or very few shots (by the authorities)
European Corruption in the European Patent Office (EPO) Targets Culture
"In reality, the project includes a new “legal instrument” shifting administrative burden and liability on EPO staff while creating new uncertainty and externalising Amicale activities."
European Authorities, Already Bribed and Infiltrated by Microsoft, Won't Help You Find BigBlueButton, Jami, Ring, and Jitsi
Because they're paid by Microsoft and are Microsoft 'addicts' themselves
UEFI Secure Boot Failing, as Expected for Nearly 15 Years Already (Techrights Said This Since 2012)
in the media
Debian 9/11
people report this issue
Gemini and Web Links 13/09/2025: MElon's Slop Grift and "Autonomous Trains"
Links for the day
Moving From Content Management Systems (CMSs) to Static Site Generators (SSGs) Saves You Time, Makes You a Lot More Productive
try to reduce the cost (financial and computational) of running your site
Pursuing Peace Through Violence
You cannot "see" a person's mind, until the mouth opens
Leak: European Patent Office (EPO) is Now Attacking Amicale Clubs
corruption has become the norm and scientists are robbed of any dignity
Can We Please Stop Celebrating Shooters?
"An important point to hammer on is that CoCs were never intended for uniform or symmetric application"
Oracle Fraud (or Defrauding Shareholders)
"the obvious [lie] is that watts are (wasted) electricity [and] and FLOPS are computing capacity"
Geminispace is Growing Faster in 2025 Than It Did in 2024
What matters is that corporations haven't ruined it and LLM slop is extremely rare
Links 13/09/2025: China Punishes for 'Negative' Posts, US Police Unable to Find Shooter
Links for the day
Who's the Mystery Financier of SLAPP Against Techrights and Is That a Millionaire/Billionaire?
Whose idea was it to fund meritless lawsuits against my wife and I?
Slopwatch: Slow Slop Day
This distracts from or may take traffic away from the original articles, actually written by actual people
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Friday, September 12, 2025
IRC logs for Friday, September 12, 2025