Bonum Certa Men Certa

'Embrace and Extend' at Microsoft: The New Generation

Man and woman



Summary: Some of the latest examples of Microsoft's predatory acts against Free software and against competition in general, disguised as acts of friendliness

Microsoft has got a well-established track record of suffocating competition by pretending to embrace it. It is not a theory but a simple fact, and many dead companies exist (or existed) to remind us of this.



In recent years FOSS has been a target of Microsoft's abusive EEE strategy (embrace, extend, extinguish) and today we present some new examples.

Microsoft Mono is a 'religious' (metaphorically speaking) software piece developed by both Microsoft and its partners; it helps openwash proprietary .NET and put Microsoft patent risk, dependence on Microsoft APIs etc. deep inside the competition. It is a Trojan horse. It is more like a virus. Well, it is now in repos of many distros or available from Microsoft partners. Jo Shields, who recently joined a Microsoft partner, boasts about this, as he has been doing for years (pushing Mono into Debian and Ubuntu for the most part). Can someone stop this? Microsoft veterans recently subsidised such efforts. This ought to be rather telling. Mono is about openwashing Microsoft lock-in which is already making its way into competing software from Sony. As one site put it: "The editor purports to be compatible with any game engine via its API suite, and offers a WYSIWYG interface and tools written in a mixture of C# and C++. It's designed to render in 3D using DirectX 11, and supports simultaneous use by multiple developers."

So, an attack on GNU, Linux, cross-platform languages and OpenGL is now being called "open".

"So, an attack on GNU, Linux, cross-platform languages and OpenGL is now being called "open"."Here is Microsoft hoping to embrace and extend Android, based on rumours. Fracturing the competition in an embrace-and-extend fashion would be a familiar strategy; remember the 'embrace' of SUSE. Embrace and extend can also be seen involving Ubuntu; tie-up with proprietary and spyware (Windows/Azure) can now be seen here. It's Ubuntu in bed with Microsoft again -- an embrace-and-extend with NSA's PRISM.

Watch how Microsoft does the same to Google right here. Bringing NSA to Ubuntu and standards? Google should sue Microsoft for extortion, not just for FUD. But it is not likely to happen because Google is not legally aggressive. Here is some of the latest FUD attack that reminds us how desperate (but malicious) Microsoft has become. To quote: "Microsoft is well known for spreading FUD to harm their competition. A business strategy that may work to some extent, but is also a sign that Microsoft lacks confidence in their own products.

"Microsoft recently published a Microsoft Educast on YouTube where they compared Chromebooks to Windows 8 laptops. The video has been set to private in the meantime, I suppose the feedback wasn't very positive.

"Unsurprisingly, Microsoft can't see many good things in Chromebooks, admitting they are super low-cost, but of course there are reasons for that. In the 9 minute video they manage to get several things wrong though. Maybe not as embarrassing as other MS FUD campaigns, but still worth a closer look."

So much for Microsoft 'embracing' FOSS...

Earlier this week we wrote about the Microsoft-connected Black Duck with its latest FUD against FOSS. Well, the Wall Street Journal covered the subsidy and another article called this Microsoft partner "open source software provider". Well, Black Duck is not an "OSS provider", it's a proprietary software company exploiting FOSS and disseminating FUD about it. See how FOSS gets diluted and distorted? Maybe this was the intention all along. This openwashing can be traced back to the deceiving, dishonest press release. Black Duck spent a lot of money planting the press release all over the Web [1, 2], falsely claiming that Black Duck "Advance Leadership In Open Source Software Logistics" (they advance leadership in Open Source Software FUD, that's what they do). It is true that Black Duck has leadership in this area because other Microsoft-connected firms of its kind, such as OpenLogic, are not as big. Here is a new example of a journalist promoting the FOSS-hostile FUD from Protecode with a slideshow in a news site called "CIO Insight" (fear for CIOs). Protecode, unlike many in its area, does not seem to be Microsoft-connected, but its strategy is more or less the same. It only speaks about problems in FOSS, or perceived problems in FOSS, in order to sell proprietary software and services.

Microsoft's tentacles reach further than a lot of people care to notice. Here we have AMD embraced and extended by Microsoft:

AMD and Microsoft jointly released C++ AMP version 1.2 compiler that supports Linux alongside Windows. Ubuntu is the officially supported distribution at this time.


Watch how Intel now ignores Linux, having been infiltrated and blackmailed by Microsoft [1, 2, 3, 4].

Not just Microsoft is doing an EEE manoeuvre. Former Microsoft executives who now run VMware are also doing it. The following new article is titled "Is VMware OpenStack an embrace of open source — or an attempt to extinguish it?"

We wrote about this embrace and extend move last month and suspicion is now becoming the norm.

Another Microsoft partner, Centrify (spreading Microsoft AD), is now becoming more proprietary and expensive. This should serve to show why Microsoft APIs are harmful for one to depend on, irrespective of the platform.

These are all examples from the past week alone. They ought to show the impact of Microsoft entryism and involvement by proxy. Something that is a lot less problematic -- generally speaking -- is FOSS adapting to Windows [1], but whenever Microsoft tries to infiltrate FOSS it is very unlikely to be because Microsoft wants to help. Base it on Microsoft's bad track record. The company is very much determined to destroy FOSS unless it helps sell proprietary software from Microsoft. ⬆

Related/contextual items from the news:


  1. Univa Grid Engine Does Windows, Linux Containers
    Grid Engine, the popular workload management tool for distributed computing environments, now does Windows. And it is also doing Linux control groups, or cgroups, containers, a technology that was championed by Google many years back as the basis for its internal resource control on its massive clusters.




Recent Techrights' Posts

Intercontinental Brigading - Part XVII - The Relevance of Silent Layoffs at Microsoft
"Economic Crime and Corporate Transparency Act: strategic lawsuits against public participation (SLAPPs)"
Intercontinental Brigading - Part XVI - The Faustian Pact That Irritates Hired Guns is Still a Distraction From the Serious Harm Done by Their Clients to GNU/Linux Users (Notably Plagiarism and Back Doors)
We'd rather talk about the harms caused
Microsoft 'Buyouts' Sound Just Like 60,000 Layoffs of 'Expensive' or More Experienced Staff ('Soft' Layoffs or Even Worse, Negligible Severance)
This is not a "gift" to staff, it's just a pink slip with a hundred dollar bill attached to it
 
Intercontinental Brigading - Part XVIII - Microsoft is Not the Victim (It Was Never the Victim), It's Just DARVO
"DARVO is now in the dictionary. That’s a win for abuse survivors"
The British Economy Too Dependent on an American Slop Scheme
United States Government debt will soon eclipse 40.5 trillion dollars
We've Already Begun Work on the 20th Year of Techrights
We'll do a yearlong endeavour of improvement instead of a one-day hurrah
Volunteers or Unpaid Developers Won't Bother Interacting With Mindless LLMs That Pass Labour From Lazy Companies to Human Beings
The people who run Debian are killing the will to do Free software
Slop is Killing the Open Web
The Web is a jungle and "open sites" (without restrictions or walls) are exposed to the 'feeding frenzy' of reckless plagiarists who call their "theft" something like "super intelligence" or "training"
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, October 26, 2026
IRC logs for Monday, October 26, 2026
As Microsoft Tells Close to 30% of Its Staff to Leave IBM Takes Notes
IBM does the same with PIPs
It's Perfectly Possible That Microsoft Has Just Told Most of Its American Workers to Leave
A better news headline might focus on the US and give a figure like 50%, not "quarter"
Richard Stallman Was Right About "Hey Hi"
Now the chicken come home to roost
Gemini Links 27/10/2026: "To Change or Not To Change?" and "Initial Planner Plans"
Links for the day
Links 26/10/2026: Microsoft Chaffbot "Building Detailed Psychological Profiles of Its Users", Man Executed for Childhood Offenses
Links for the day
Gemini Links 26/10/2026: Writing Down Dreams and "Sabbath as Resistance"
Links for the day
The Register MS Gets Rid of Disclosures About Paid-for Spam Regarding "AI", It Also Composes Fake News for the Sponsors
Selling away its credibility is known as "Sellout"
This is How Microsoft Ends (Over a Quarter of the Company Now on the Chopping Block)
Microsoft has quit pretending
Search Without Encryption for Legacy Systems (Permacomputing) and Full Backward Compatibility
At your own risk
Shift to the Lula (Left)
Lula is a friend of Free software and ODF
More Stories and Material Than We Can Publish
We're gaining or have amassed material faster than we manage to publish
European Patent Office Takes From the Poor to Give More to the Rich
The "pension schemes are overfunded at 120.5%"
Intercontinental Brigading - Part XV - Annualised Consequences for Opposing Microsoft Back Doors in Linux Since 2012
a roundup of what we got from GGG
Links 26/10/2026: China’s Communist Party Plenum and Aleksandar Vucic Concedes Defeat
Links for the day
In Reporting, Timing is Everything
If you keep calling people "paedophiles" when you yourself are connected to paedophiles (or are a paedophile), you're attracting a lot of unwanted attention to yourself
Links 25/10/2026: Microsoft Layoffs and Cuts, Luiz Inácio Lula da Silva Wins Election
Links for the day
Gemini Links 26/10/2026: Brazilian Politics and Leaving Bear Blog
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, October 25, 2026
IRC logs for Sunday, October 25, 2026
Another Form of Microsoft Silent Layoffs: Workers That 'Expire'
When the media becomes a lapdog, not a watchdog, false narratives gain traction
Carte Blanche for GPL Violations 4 Days Ago (by Torvalds)
Slop disclosure is no longer required for the Linux Kernel
There Are No Women That Are Kernel Developers Sent by Corporations Which Claim to Champion Diversity
As noted the other day
Sites with "Linux" in Their Name Cannot Slop and Retain Readers
if they write about "linux "(or "Linux") using LLMs they will be caught, then shunned
At Microsoft, the Silent Layoffs Impact Executives Also
Microsoft hid the real story of Helen Chiang
Linus Torvalds Defected to Enshittification
Linus Torvalds is betraying a generation of high(er) standards
Links 25/10/2026: TMZ Revisits Epstein's Connections to Bill Epsteingate, "Italy Hit by New Cost of Living Protests"
Links for the day
Microsoft’s Spin About Mass Layoffs and Shutdowns: They "Never Should Have Existed"
Microsoft-sponsored spin
It's Slop
Maybe we'll exclude It's Slop from our curation. It's a Linux Foundation outpost of sorts, an apologist of sloppy code and plagiarism.
Intercontinental Brigading - Part XIV - Six Years of Learning Irish, But the Real Issue Was Microsoft-controlled 'Secure' (Restricted) Boot
Had I not opposed back doors in Linux, not of this would come about
Gemini Links 25/10/2026: Moana (2026) and OpenBSD Updates
Links for the day
The Netherlands Fast to Adopt GNU/Linux, "Market Share" Rises to Two-Digit Value (on Desktops/Laptops)
It peaked at around 20% yesterday
DST Still Needs to Get Abolished
Get rid of DST, efficiency will improve and systems will become more reliable
PHP2Shell as Paid-for FUD Campaign (Intended to Help Sell Slop and Fake "Market Value" of Slop Pushers)
PHP2Shell considered overhyped [...] Remember all the paid-for hype regarding Mythos? What happened to all that?
Microsoft Sort of Tried to Sell XBox Piecewise (Offloading Microsoft)
XBox is in a morbid state
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, October 24, 2026
IRC logs for Saturday, October 24, 2026