A US blogger who reported on a court ruling has been ordered by car rental firm Avis to remove an image of its logo from his blog posting to avoid charges of trademark abuse.
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"Understandably, trademark law is not within your area of expertise. Therefore, we trust that this was done out of ignorance and not based on an intent to misuse our mark to the benefit of your personal injury practice. We ask that you remove it immediately and refrain from any similar use in the future."
Whenever The VAR Guy hears chatter about Novell, he thinks of Avis — the Number 2 rental car company that proudly declares “We try harder” as it pursues the market leader (Hertz, er, Red Hat). Hmmm. Is 2008 the year that all of Novell’s hard work in the open source market finally pushes the company into the fast lane? UBS, the Wall Street analyst firm seems to think so.
Comments
James Maybach
2007-11-14 19:21:10
Right! UBS is a primarily swiss based financial institute (wealth management)