EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

04.29.08

FUD Warning: The Windows Vista ‘Fire-Fighting Squad’ Goes Loose Again

Posted in Antitrust, Deception, Europe, FUD, Microsoft, Vista, Windows at 9:56 am by Dr. Roy Schestowitz

Can’t believe what you read in the press

We warned about this a couple of weeks back, the context being Yankee Group FUD, but it’s worth repeating and presenting this alongside some more material and background, as well as new supportive stories.

“By Microsoft’s own confession, “analysts sell out” because “it’s their business model.””At this very moment, the press is once again getting filled with suggestions that migrations to Windows Vista are “inevitable” (hyperlinks omitted on purpose, but a quick search on “Forrester Vista” might get you started). Remember the "buy Vista or die" article (tactics that are based on fear)? It’s an attempt to fulfill a prophecy, which gets echoed by more than one major analyst. They validate each others’ claims in a suck-puppet-like fashion, as was witnessed many times before (the illusion of a peer-condoning crowd). It typically occurs in bursts of releases, fueled by public relations agencies that push out the promotional messages manufactured by analysts.

As some readers may or may not know, IDC is working closely with Microsoft, but it’s only one among this authority of the “Big Five” (5 or thereabouts) who comment on the area of desktop/enterprise/server computing — as oppose to say — devices, embedded devices, programming or hardware performance. They earned a status which is undeserved (or been corrupted once they earned it) and they are quoted widely in the media and trade journals despite the fact that their business model relies on corporate investments, commissioned studies and invited talks (to promote the agenda of one company or another). By Microsoft's own confession, “analysts sell out” because “it’s their business model.” Microsoft has always sought to exploit this.

As far as Windows Vista goes, the deception continues. It hardly matters if Steve Ballmer tactlessly called it “work in progress” 15 months after its release and Bill Gates acknowledged the problem. The marketing machine shows no signs of weakness and cannot afford any rest. It’s a game of perception-shaping. To give a quick example from Glyn Moody, this one was published a couple of months before the Novell/Microsoft deal. It talks about Vista just months before its overly-hyped release.

Microsoft’s Masterpiece of FUD

I’ve been tracking the evolution of Microsoft FUD for nearly 10 years now, and wrote a short history of the subject a few months back. But even I was impressed when I came across Microsoft’s latest effort in this department: it’s truly a masterpiece of its kind.

Whereas previous FUDs have revolved around details like the relative speed, price and legality of free software compared with Microsoft’s own code, its most recent offering takes a different tack, and purports to look at the bigger picture.

It’s a white paper from IDC, “sponsored” by Microsoft, on “The Economic Impact of Microsoft Windows Vista”. But this is not some abstract ivory-tower analysis: on the contrary, it is highly targeted, and aimed at a very particular audience – the European Commission – that is proving to be annoyingly unaccommodating when it comes to letting Microsoft have its monopolistic way. Not content with slapping some juicy fines on the company for past misdemeanors, the European Commission is now starting to make unfriendly noises about the forthcoming Windows Vista.

With increasing scrutiny and threats in Europe (maybe even an embargo for repeated and systematic unacceptable behaviour), it’s interesting to look back not only at the role of lobbying arms and faithful (as in “bought”) politicians, but also at the role of analysts.

Now that Microsoft is being fined regularly for failure to comply it’s rather interesting to find what Rob Enderle, notorious for his role as a Microsoft shill, said over a decade ago. Here is just the rebuttal to it:

It is probably difficult for Microsoft critics to find themselves agreeing with somebody like Mike Maples, but in this case Mr. Maples is correct. Rob Enderle needs to consider just how ineffective “monitoring” of Saddam Hussein has been. The idea of “monitoring” leaves the perpetrator’s power intact. Empirically, that doesn’t seem to work very well. If the only thing the power can be used for is to violate agreements or laws, failing to destroy that power is asking for trouble. The best way to prevent Hussein’s repeated misuse of his power is to get rid of that power, not to “monitor” it. And the best way to prevent Microsoft’s misuse of monopoly power is to get rid of the monopoly, because under U.S. law there is not really anything you can do with your monopoly power that is legal. Furthermore, proponents of a monitoring solution are failing to do anything to address two root causes of the problem: the power to violate the law still exists, and the will to exploit that power still exists. If either of those two things did not still exist, there would be no need for the monitoring.

Why was Rob Enderle worthy of being refuted anyway? Is it not yet known (or was it not known at the time) what vested interests he has? Enderle is nowadays attending cocktail parties in Redmond (drinking the Kool-Aid from his client, almost literally), as reported very recently by Mr. Perlow.

“In the face of strong competition, Evangelism’s focus may shift immediately to the next version of the same technology, however. Indeed, Phase 1 (Evangelism Starts) for version x+1 may start as soon as this Final Release of version X.”

Microsoft, internal document [PDF]

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Reddit
  • email
  • Google Bookmarks

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

What Else is New


  1. Christine Lambrecht (German Minister of Justice and Consumer Protection) Ignores the Fact That Even Patent Experts Reject the Unitary Patent (UPC)

    The debacle single-handedly caused by and attributable to Christine Lambrecht, who is eager to appease litigation lawyers, is made yet worse by the fact that people in this domain/profession reject what she's trying to ram down people's throats



  2. [Humour] The Linux Foundation is Not Even Using Linux

    The Linux Foundation does not support Linux except in name; it is important to remember that



  3. Microsoft Loves Power

    An explanation of why Microsoft says it loves this and that; Microsoft lacks the capacity to love or to express empathy as it's always about self gratification or coercion, nothing else



  4. IRC Proceedings: Saturday, July 04, 2020

    IRC logs for Saturday, July 04, 2020



  5. Indoors Society, Shut the Windows

    Times are changing in all sorts of ways; it seems like GNU/Linux and other Free/libre operating systems may emerge as winners when the 'dust settles'



  6. Allegation That Microsoft Adopted the Mentality of Suicide Bombers Against Linux, Leaks Reveal

    Looking at leaked E-mails from around the time Microsoft used Cyanogen as a 'proxy', we're finding some stunning admissions or speculation about the real motivations



  7. [Humour] A Union in Whose Interests?

    The union-busting 'yellow union' (the one that helped Benoît Battistelli marginalise SUEPO) is unable to represent staff any longer



  8. FFPE EPO Has Rendered Itself Obsolete by Liaising With Benoît Battistelli

    FFPE EPO has been left out of staff representation, demonstrating that liaising with the oppressor is a self-deprecating move which must be avoided (the only remaining potent union is SUEPO)



  9. Links 4/7/2020: LibreOffice 7.0 'Personal Edition', Atari VCS Coming Soon

    Links for the day



  10. [Humour/Meme] The 'New' Edge (Chrome Copycat) is Already Dead, So Microsoft is Trying to Just Kill the Competition

    Edge market share is so minuscule that it doesn’t even make it into this chart (it’s in “other”); no wonder Microsoft now bullies Windows users into using it, for users reject it even after months of endless advertising/AstroTurfing and aggressive exploitation/appropriation



  11. Fourth of July in the United Kingdom and the United States

    In these bizarre times Independence Day is still being celebrated, even as so many people are out of work, running out of hope and being fed xenophobia in social control media with a racist 'celebrity' president (the "user in chief")



  12. [Humour] Bigger is Always Better When You're a Deluded Maximalist

    The EPO totally lost sight of its mission; it's just speeding everything up, very carelessly, not minding quality and accuracy/certainty/legal validity



  13. 'Managing Intellectual Property' Managing to Become Uncritical Parrot of EPO Management

    Managing to amplify the EPO's lies isn't hard; one just needs to copy, paste, edit a little; then they call it 'journalism', irrespective of the proven track record of EPO management lying to staff and to the media



  14. IRC Proceedings: Friday, July 03, 2020

    IRC logs for Friday, July 03, 2020



  15. Monopoly Abuse, Still: Microsoft Pays Projects to Embrace/Move to C#, GitHub and Visual Studio

    Microsoft's greatest of efforts to lull regulators into inaction and fool us all into thinking that things have changed are undone by actual behaviour, which is abusive, anti-competitive and just... typical Microsoft



  16. Links 4/7/2020: Grml 2020.06 and diffoscope 150 Released

    Links for the day



  17. [Humour/Meme] Don't Let a COVID Crisis Go to Waste When You're Eager to Find Excuses for Many Layoffs and Shutdowns

    Microsoft business units that were defunct (long-failing, well before COVID-19) are being thrown out and Microsoft exploits a virus to rationalise these decisions while spicing up media coverage with "Hey Hi" (AI) and "virtual" experience or Facebook (to give the false impression that nothing really goes away)



  18. Free Software Tackles Political Issues. Political Tactics Are Also Being Weaponised Against Free Software.

    Divide-and-rule tactics seem to have been exploited to weaken collaborative work on Free/libre software; the response to these tactics needs to start with realisation that this is going on (even if it's done in a somewhat clandestine nature)



  19. Offence and Racism

    o those in positions of power and privilege (financial) you are controllable by guilt; dividing us and causing us to feel guilt and fear (over potential offence) is a powerful social control mechanism and pretext for dismissal, censorship, humiliation



  20. Links 3/7/2020: TrueNAS 12 Beta 1, Librem 13 Product Line

    Links for the day



  21. [Humour] European Patents Only Useful Outside the Legal Framework?

    Patents that aren't valid in the eyes of courts would best serve patent trolls that settle out of courts, en masse



  22. Microsoft's Share in Web Servers Rapidly Falls to Just 4.5% (Falling More Than 5% in a Single Month)

    Microsoft's share as measured at Netcraft (de facto authority in this area) is rapidly declining; expect IIS to go the way of the dodo some time in the coming years



  23. The Lock-downs Are Over and Still Zero Media Coverage About EPO Scandals and Corruption

    The appalling state of journalism in Europe (and to some extent in the world at large) means that the EPO's management can get away with all sorts of horrible crimes and fraud; the silencing of the media is, in its own right, quite scandalous



  24. IRC Proceedings: Thursday, July 02, 2020

    IRC logs for Thursday, July 02, 2020



  25. “Microsoft's Deadly Love” by Alessandro Ebersol (Agent Smith)

    Full credit goes to PCLOS Magazine for publishing this good piece, which we’re reproducing



  26. Links 2/7/2020: Microsoft Partner Says GNU/Linux Share in Desktops/Laptops at 4% Even After Lock-downs, OpenSUSE Leap 15.2 and Mageia 8 Alpha 1 Released

    Links for the day



  27. Why People Should Never Ever Use DuckDuckGo

    DuckDuckGo is another privacy abuser in disguise; the above forum thread enumerates key reasons



  28. After 2 Years and 2 Days António Campinos is a Perfect Leader, Fostering EPO Abuses While Smiling

    EPO corruption persists, but this time the corruption enjoys better marketing/PR and complicit (or at best silent) media



  29. [Humour] As If Monopolies for Life Will Save People's Lives...

    The mentality of monopoly or the mindset of patent maximalism has been quick to exploit the deaths of half a million



  30. IRC Proceedings: Wednesday, July 01, 2020

    IRC logs for Wednesday, July 01, 2020


RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

Recent Posts