EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

04.29.08

FUD Warning: The Windows Vista ‘Fire-Fighting Squad’ Goes Loose Again

Posted in Antitrust, Deception, Europe, FUD, Microsoft, Vista, Windows at 9:56 am by Dr. Roy Schestowitz

Can’t believe what you read in the press

We warned about this a couple of weeks back, the context being Yankee Group FUD, but it’s worth repeating and presenting this alongside some more material and background, as well as new supportive stories.

“By Microsoft’s own confession, “analysts sell out” because “it’s their business model.””At this very moment, the press is once again getting filled with suggestions that migrations to Windows Vista are “inevitable” (hyperlinks omitted on purpose, but a quick search on “Forrester Vista” might get you started). Remember the "buy Vista or die" article (tactics that are based on fear)? It’s an attempt to fulfill a prophecy, which gets echoed by more than one major analyst. They validate each others’ claims in a suck-puppet-like fashion, as was witnessed many times before (the illusion of a peer-condoning crowd). It typically occurs in bursts of releases, fueled by public relations agencies that push out the promotional messages manufactured by analysts.

As some readers may or may not know, IDC is working closely with Microsoft, but it’s only one among this authority of the “Big Five” (5 or thereabouts) who comment on the area of desktop/enterprise/server computing — as oppose to say — devices, embedded devices, programming or hardware performance. They earned a status which is undeserved (or been corrupted once they earned it) and they are quoted widely in the media and trade journals despite the fact that their business model relies on corporate investments, commissioned studies and invited talks (to promote the agenda of one company or another). By Microsoft's own confession, “analysts sell out” because “it’s their business model.” Microsoft has always sought to exploit this.

As far as Windows Vista goes, the deception continues. It hardly matters if Steve Ballmer tactlessly called it “work in progress” 15 months after its release and Bill Gates acknowledged the problem. The marketing machine shows no signs of weakness and cannot afford any rest. It’s a game of perception-shaping. To give a quick example from Glyn Moody, this one was published a couple of months before the Novell/Microsoft deal. It talks about Vista just months before its overly-hyped release.

Microsoft’s Masterpiece of FUD

I’ve been tracking the evolution of Microsoft FUD for nearly 10 years now, and wrote a short history of the subject a few months back. But even I was impressed when I came across Microsoft’s latest effort in this department: it’s truly a masterpiece of its kind.

Whereas previous FUDs have revolved around details like the relative speed, price and legality of free software compared with Microsoft’s own code, its most recent offering takes a different tack, and purports to look at the bigger picture.

It’s a white paper from IDC, “sponsored” by Microsoft, on “The Economic Impact of Microsoft Windows Vista”. But this is not some abstract ivory-tower analysis: on the contrary, it is highly targeted, and aimed at a very particular audience – the European Commission – that is proving to be annoyingly unaccommodating when it comes to letting Microsoft have its monopolistic way. Not content with slapping some juicy fines on the company for past misdemeanors, the European Commission is now starting to make unfriendly noises about the forthcoming Windows Vista.

With increasing scrutiny and threats in Europe (maybe even an embargo for repeated and systematic unacceptable behaviour), it’s interesting to look back not only at the role of lobbying arms and faithful (as in “bought”) politicians, but also at the role of analysts.

Now that Microsoft is being fined regularly for failure to comply it’s rather interesting to find what Rob Enderle, notorious for his role as a Microsoft shill, said over a decade ago. Here is just the rebuttal to it:

It is probably difficult for Microsoft critics to find themselves agreeing with somebody like Mike Maples, but in this case Mr. Maples is correct. Rob Enderle needs to consider just how ineffective “monitoring” of Saddam Hussein has been. The idea of “monitoring” leaves the perpetrator’s power intact. Empirically, that doesn’t seem to work very well. If the only thing the power can be used for is to violate agreements or laws, failing to destroy that power is asking for trouble. The best way to prevent Hussein’s repeated misuse of his power is to get rid of that power, not to “monitor” it. And the best way to prevent Microsoft’s misuse of monopoly power is to get rid of the monopoly, because under U.S. law there is not really anything you can do with your monopoly power that is legal. Furthermore, proponents of a monitoring solution are failing to do anything to address two root causes of the problem: the power to violate the law still exists, and the will to exploit that power still exists. If either of those two things did not still exist, there would be no need for the monitoring.

Why was Rob Enderle worthy of being refuted anyway? Is it not yet known (or was it not known at the time) what vested interests he has? Enderle is nowadays attending cocktail parties in Redmond (drinking the Kool-Aid from his client, almost literally), as reported very recently by Mr. Perlow.

“In the face of strong competition, Evangelism’s focus may shift immediately to the next version of the same technology, however. Indeed, Phase 1 (Evangelism Starts) for version x+1 may start as soon as this Final Release of version X.”

Microsoft, internal document [PDF]

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

What Else is New


  1. Links 22/12/2014: GNU/Linux at Sky News, Another Tizen Camera

    Links for the day



  2. IRC Proceedings: November 30th, 2014 – December 20th, 2014

    Many IRC logs



  3. Links 21/12/2014: China and Linux, GNOME Shell 3.15.3

    Links for the day



  4. The New Age of Games for UNIX/Linux But Not for Windows, Microsoft is Openwashing Windows-Only Games

    The world is moving to GNU- and Linux-powered platforms, so Microsoft withdraws GNU/Linux support from games it buys and starts openwashing its Windows-only games



  5. Microsoft Essentially Sends Malware to Windows and Bricks It

    Microsoft is once again bricking Vista 7, demonstrating lack of reliability or very low quality programming



  6. Microsoft Lays Off Staff, Cheapens Labour as More Companies Are Dumping Microsoft's Lock-in, NSA-Friendly Services, and Windows

    A look at some of Microsoft's latest woes, including an appeal for cheaper labour amid decrease in business



  7. Links 19/12/2014: Robolinux 7.7.1 LXDE, Red Hat Thriving

    Links for the day



  8. Another Microsoft Partner Markets Linux FUD Using Logo, Name, and Lies

    Microsoft's partner Alert Logic is trying to label a feature of Linux a security flaw and even makes marketing buzz for it



  9. Redmonk is Spreading Black Duck's Anti-GPL Talking Points After Payments From Black Duck, Microsoft

    CBS' ZDNet spreads the GNU-hostile narrative which comes from Redmonk, funded by Microsoft and Black Duck, citing Black Duck, which also comes from Microsoft and is a partner of Microsoft



  10. 'Good' Software Patents From EA Show Cases Where DRM is a Patent Infringement

    Where two evils collide the public benefits, or how some software patents discourage the use of DRM



  11. Richard Stallman: What Does It Mean for Your Computer to Be Loyal?

    New article from Richard Stallman



  12. Links 18/12/2014: LinuxQuestions.org Polls, Fedora for POWER

    Links for the day



  13. Links 16/12/2014: Google and ODF, Civilization: Beyond Earth Comes to GNU/Linux

    Links for the day



  14. Bill Gates' Pet Troll Intellectual Ventures is Collapsing as Founder Quits

    Intellectual Ventures founder leaves after an exceptionally large round of layoffs, despite [cref 77299 recent subsidies from Sony and Microsoft]



  15. Keeping Software Patents Out of Europe Following the Demise of Software Patents in the US

    Instability in the EPO seemingly prevents further expansion of patent scope, which is the subject of scrutiny of EPO staff



  16. Links 15/12/2014: OSI 2014 Annual Report, GPLv2 Court Test

    Links for the day



  17. Links 14/12/2014: Calligra 2.9 Beta, Krita 2.9 Beta

    Links for the day



  18. Software Patents Are Dying in the US, But Patent Lawyers Refuse to Admit It

    Patent lawyers continue to distort the reality of software patents' demise in the United States



  19. Links 13/12/2014: Android Wear “Lollipop”, European Commission and FOSS

    Links for the day



  20. Time to Take Microsoft Out of British Aviation Before Planes Crash Into Buildings

    London's mighty Heathrow Airport among those affected by a Microsoft-reliant air traffic control system which is not being able to properly recover from an outage, and not for the first time either



  21. News From France and Germany: Battistelli Under Fire, But Not Fired Yet, Just Firing His Opposition

    The régime headed by Benoît Battistelli and his criminal deputy continues to overthrow or pressure out everyone who is not 'loyal' to the régime



  22. Links 12/12/2014: Linux++, KDE Frameworks 5.5.0, Calligra 2.8.7

    Links for the day



  23. The USPTO is Broken: New Evidence Presented

    The scope of patents, as evidenced by some statistical figures and individual patents, shows that the USPTO is broken and must be reformed or dismantled



  24. US Patent Reform (on Trolls Only) More or Less Buried or Ineffective

    An update on efforts to reform the patent system in the United States, including the possibly imminent appointment of Michelle Lee to USPTO leadership role



  25. Software Patents in Canada Not Dead Yet

    Canada's patent status quo increasingly like that of the United States and Canadian giants like BlackBerry now pose a threat to software developers



  26. Dreaming of a Just Christmas: When a Third of EPO Walks Out to Revolt and European Judges Attack the EPO Over Abuses

    Information about the abuses of Battistelli et al. at the EPO are finally receiving wider coverage and increasing the strain on Battistelli's authoritarian reign



  27. Links 11/12/2014: Red Hat Enterprise Linux 7.1 Beta, Firefox 35 Plans

    Links for the day



  28. Ubuntu Core Announcement is Not About Microsoft and Hosting Ubuntu on Azure is Worse Than Stupid

    The power of media spin makes the idea of hosting Free software under the control of an NSA PRISM and back doors partner seem alluring



  29. France Gets Involved in Battistelli's Abuses in the EPO - Part XII (Updated)

    The EPO scandal has officially spilled over to France, where a French Senator got involved and starts asking serious questions



  30. Rolling of Heads Likely Imminent at EPO

    The European patent system is shaking as management breaks the rules, staff is protesting against the management every week, and charges of corruption resurface


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts