EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

07.10.09

What is Microsoft Doing Inside the ‘Press’?

Posted in FUD, GNU/Linux, Google, Microsoft, Security at 2:48 am by Dr. Roy Schestowitz

Microsoft dirty tactics

Summary: Microsoft folks (disguised as journalists and/or analysts) pass on the company’s message against competitors

Microsoft’s control of the press — and to be fair, Apple too has increasing influence over it — is a subject that is not foreign to us. The simple rule is that those with money to spare can control the trade press. It is sad, but it has always been true. Who would ever admit this? The press??? Examples are abundant and we bring some up on a regular basis.

“The simple rule is that those with money to spare can control the trade press.”When it comes to Chrome OS, there is a lot of press control, probably with several sides involved. As ThistleWeb puts it, “I noticed the BBC take on it had quotes from Rob Enderle and Gartner.”

What more need be said? Rob Enderle is all about Microsoft and in this article from the BBC, at the side bar they even link to the (essentially) Microsoft-sponsored Enderle Group. Those in the BBC who admittedly have lunch with Microsoft love quoting him (sometimes with full video) and Microsoft is also a BBC partner, so it is more or less expected.

But to address that latter bit about Gartner, doesn’t everyone know what they are to Microsoft? And specifically Michael Silver for example? Watch this new article where he defends Windows XP, which is an antique of an operating system. That’s like Microsoft talking.

Analysts like Gartner’s Michael Silver say the fact that the Vole allows downgrades for those who buy Vista means that we can’t really be sure how much hardware still depends on XP.

Michael Gartenberg — like Michael Silver — is a rather notorious Microsoft promoter because their extensive track records on the subject speak for themselves. So why on Earth is Gartenberg approached for his opinion on Chrome OS (a Microsoft competitor) as though he is an independent analyst? He is a former Microsoft “evangelist” (as in "TE"). Attila responds as follows:

Google Chrome: Naughty, naughty Guardian

Today’s online Guardian has this article:
“Google’s new platform Chrome aims to show Microsoft’s Windows the door”
http://www.guardian.co.uk/technology/2009/ju…
In the article Michael Gartenberg is mentioned as follows:
Not everyone is convinced Google will succeed, however. Michael Gartenberg, a consumer devices analyst at Interpret, based in Los Angeles, was unimpressed. ‘Folks who have never seen it, used it or spent five minutes with it are claiming it’s huge threat to Windows.(If that’s the case, wouldn’t it also be a threat to Apple and Mac OS, an argument I’ve not seen this morning?)’ He added that history doesn’t run in favour of Chrome OS’s principles: ‘Consumers have overwhelmingly rejected Linux-flavoured netbooks for Windows-capable machines that they could actually accomplish things on, such as run PC applications.’”

The bit about “…could actually accomplish things on…” sounded familiar from my readings in COLA and so I did a wee check on Mr Gartenbert on this “consumer devices analyst at Interpret” and found to my shock/horror this:
“Microsoft Hires Michael Gartenberg as New Evangelist”
http://www.techcrunch.com/2007/02/15/microsoft…
Hmmm, not exactly a neutral observer, eh? Yet no mention of this detail in the Guardian article.
Naughty, naughty, Guardian.

More examples ensue in the thread:

several Chrome OS stories.

Here’s one from Computerworld from yesterday.
http://tinyurl.com/nfw7os

“Nonsense, countered Michael Gartenberg, an analyst with Interpret. ‘This will have no impact on Apple whatsoever,’ said Gartenberg, who pointed out that users have already rejected Linux on the desktop as well as Linux on netbooks.”

And another — an opinion piece on SlashGear posted yesterday…
http://tinyurl.com/n3pthw

“With much sound and fury, the blogosphere and Twitter all respond to Google’s “bombshell” announcement that they’re launching Chrome OS sometime in the 2nd half of 2010. (which I might add is a long time from now).”

Here he is again, in an article in Sci-Tech from yesterday…
http://tinyurl.com/kkprkh

“A Threat to Microsoft?

“This is Google’s attempt to poke Microsoft once again with a sharp stick and see what they can do to weaken Microsoft’s position,” said Michael Gartenberg, a vice president at Interpret. “Google has done this in the past by giving away semi-free versions of software like Google Docs, but that hasn’t put Microsoft’s Office business in any trouble yet.”

As Gartenberg sees it, the notion of creating a free OS for netbooks doesn’t make much business sense. The netbook market, he said, is beginning to disappear as these miniature machines become more like full-function PCs with new every new iteration.”

Here he is quoted on Reuter’s MediaFile (today) being “unimpressed” with Android:
http://tinyurl.com/nz29nm

“Another analyst Michael Gartenberg of market research firm Interpret was less than impressed by myTouch. ”It’s very evolutionary. In an era of new devices offering new functionality and new features this doesn’t feel particularly exciting,” he said.”

On July 6th he wrote the following in CIO Today in an article about the Linux based CrunchPad…
http://tinyurl.com/m5wltk

“The key question is whether consumers want a Net-only tablet computer. Michael Gartenberg, a vice president at Interpret, called such a device “a solution in search of a problem.”

In the past, he said, consumers “have rejected these kinds of ‘tweener’ devices,” adding that he expects the CrunchPad to become “a niche product at best.”

Busy, isn’t he? Wonder how much Microsoft is paying him to be an “independent analyst?”

Gartenberg is still an evangelist for Microsoft, not an “independent analyst”. Whether he is technically still on the payroll matters a lot less based on simple observations, even from recent months [1, 2].

“Watch out for Microsoft people wandering among us and pretending either to be “independent” or to be “FOSS people”.”Microsoft typically mocks GNU/Linux using other people because it looks more credible and exposes Microsoft to less backlash.

Watch out for Microsoft people wandering among us and pretending either to be “independent” or to be “FOSS people”. Just the other day we wrote about and warned about Black Duck, which has roots in Microsoft, is purely proprietary, and uses secret/imbalanced data (improperly sampled and never subjected to outside inspection or scrutiny) just like Net Applications does (Net Applications is also connected to Microsoft). Here is the compelling essay from the SFLC again.

Black Duck Report is Meaningless Without Source Code

Black Duck Software recently published some summary statistics about free and open source software license adoption, based on data it collected by crawling the web.

Some months and even weeks ago we warned about growing Microsoft influence inside Juniper. One of our readers makes the following suggestion in light of this news (more citations in Bruce Schneier’s Web site).

I presume this is a Windows ATM problem and that now that Juniper managment is crawling with MS fifth columnists there will be no questioning his Billness’ Holy Jihad.

For those who do not know, Gates uses the term “Jihad” to describe his competition against other companies [1, 2] and by doing so he justifies what would otherwise seem like far-fetched suspicions.

We wrote about Windows ATMs twice before [1, 2], so another discussion on the subject would be superfluous.

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

2 Comments

  1. Robert Millan said,

    July 10, 2009 at 8:30 am

    Gravatar

    Windows-capable machines that they could actually accomplish things on, such as run PC applications.

    Try replacing “PC” with “Windows” in this phrase to understand what he’s actually saying.

    Would it be fair to say giving Windows the ability to run Windows applications is the greatest accomplishment Microsoft has ever archieved? :-)

    Roy Schestowitz Reply:

    “PC” and “Windows” must be made synonymous so as to keep people oblivious to choice and perceiving everything else as “alien”. The same goes for arrangement of computers on shelves and shops’ displays. There are antitrust issues regarding what’s being done to control/prevent visibility of competition (and availability too). Intel did this to AMD too.

What Else is New


  1. Links 17/8/2019: Unigine 2.9 and Git 2.23

    Links for the day



  2. Computer-Generated Patent Applications Show That Patents and Innovations Are Very Different Things

    The 'cheapening' of the concept of 'inventor' (or 'invention') undermines the whole foundation/basis of the patent system and deep inside patent law firms know it



  3. Concerns About IBM's Commitment to OpenSource.com After the Fall of Linux.com and Linux Journal

    The Web site OpenSource.com is over two decades old; in its current form it's about a decade old and it contains plenty of good articles, but will IBM think so too and, if so, will investment in the site carry on?



  4. Electronic Frontier Foundation Makes a Mistake by Giving Award to Microsoft Surveillance Person

    At age 30 (almost) the Electronic Frontier Foundation still campaigns for privacy; so why does it grant awards to enemies of privacy?



  5. Caturdays and Sundays at Techrights Will Get Busier

    Our plan to spend the weekends writing more articles about Software Freedom; it seems like a high-priority issue



  6. Why Techrights Doesn't Do Social Control Media

    Being managed and censored by platform owners (sometimes their shareholders) isn’t an alluring proposition when a site challenges conformist norms and the status quo; Techrights belongs in a platform of its own



  7. Patent Prosecution Highways and Examination Highways Are Dooming the EPO

    Speed is not a measure of quality; but today's EPO is just trying to get as much money as possible, as fast as possible (before the whole thing implodes)



  8. Software Patents Won't Come Back Just Because They're (Re)Framed/Branded as "HEY HI" (AI)

    The pattern we've been observing in recent years is, patent applicants and law firms simply rewrite applications to make these seem patent-eligible on the surface (owing to deliberate deception) and patent offices facilitate these loopholes in order to fake 'growth'



  9. IP Kat Pays the Price for Being a Megaphone of Team UPC

    The typical or the usual suspects speak out about the so-called 'prospects' (with delusions of inevitability) of the Unified Patent Court Agreement, neglecting to account for their own longterm credibility



  10. Links 17/8/2019: Wine 4.14 is Out, Debian Celebrates 26 years

    Links for the day



  11. Nothing Says 'New' Microsoft Like Microsoft Component Firmware Update (More Hardware Lock-in)

    Vicious old Microsoft is still trying to make life very hard for GNU/Linux, especially in the OEM channel/s, but we're somehow supposed to think that "Microsoft loves Linux"



  12. Bill Gates and His Special Relationship With Jeffrey Epstein Still Stirring Speculations

    Love of the "children" has long been a controversial subject for Microsoft; can Bill Gates and his connections to Jeffrey Epstein unearth some unsavoury secrets?



  13. Links 16/8/2019: Kdevops and QEMU 4.1

    Links for the day



  14. The EPO's War on the Convention on the Grant of European Patents 2000 (EPC 2000), Not Just Brexit, Kills the Unitary Patent (UP/UPC) and Dooms Justice

    Team UPC continues to ignore the utter failures that have led to lawlessness at the EPO, attributing the demise of the Unified Patent Court (UPC) to Brexit alone and pretending that it's not even a problem



  15. Links 15/8/2019: GNOME's Birthday, LLVM 9.0 RC2

    Links for the day



  16. 'Foundation' Hype Spreads in China

    Nonprofits seem to have become more of a business loophole than a charitable endeavour; the problem is, this erodes confidence in legitimate Free software and good causes



  17. Links Are Not Endorsements

    If the only alternative is to say nothing and link to nothing, then we have a problem; a lot of people still assume that because someone links to something it therefore implies agreement and consent



  18. The Myth of 'Professionalism'

    Perception of professionalism, a vehicle or a motivation for making Linux more 'corporate-friendly' (i.e. owned by corporations), is a growing threat to Software Freedom inside Linux, as well as freedom of speech and many other things



  19. Links 14/8/2019: Best Chromebooks, EPEL 8.0, LibreOffice 6.2.6

    Links for the day



  20. Being in Favour of Free/Libre Open Source Software Means Rejecting Software Patents

    Those who believe in Software Freedom cannot at the same time believe that software patents are desirable; we've sadly come to a point where many companies that dominate so-called 'Open Source' groups actively lobby for such patents, in effect betraying the community they claim to be a part of



  21. Links 14/8/2019: Apache Evaluated, HardenedBSD Has New Release

    Links for the day



  22. Planet Python is Being Overrun by Microsoft, Just Like PyCon and Python in General

    Microsoft is perturbing the Free/Open Source software (FOSS) world from the inside, promoting Microsoft's most malicious proprietary software from within that world while taking positions of power in powerful FOSS projects



  23. Coming Soon: The Innards of the Eric Lundgren Case That Microsoft is Desperate to Hide or Spin (by Defaming Lundgren)

    Microsoft is rather stressed about Eric Lundgren coming out of prison and telling how Microsoft put him there; right now Microsoft is mostly name-calling while seeking to control public dialogues



  24. Wrong Person in Charge of the Linux Foundation (and in Charge of Linus Torvalds)

    There are several glaring issues when it comes to the leadership of Linux's steward; for one thing, it lacks actual background in... Linux



  25. 2019 Tech Glossary

    This clavis refers to what the de facto definition may be, based on how (and when) media uses the words nowadays



  26. The Silence of the Media Lamb

    There are reasons that are perfectly legitimate to criticise media which is unable and more so unwilling to cover particular scandals for fear that coverage can be detrimental to the media's owners and sponsors



  27. LINUX.COM Managed by Apple’s MacOS Users, Open Source Managed and Covered by People Who Reject Open Source

    The narratives are being hijacked; people who we're supposed to assume speak for Linux and for Open Source support neither of these things; they're only in it for the money



  28. The Linux Foundation's Open Source Summit is a Proprietary Software Marketing Venue

    The distortion of the term Open Source and promotion of proprietary software such as GitHub shows that the foundation called after “Linux” is actually more of a front group of hostile corporations — large brands and rich people to whom Open Source represents a threat that needs to be controlled



  29. Links 13/8/2019: Mir 1.4 Released, Qt PDF Discussed

    Links for the day



  30. Links 13/8/2019: KDevelop 5.4.1 and DragonFly 5.6.2 Released

    Links for the day


RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

Recent Posts