THIS may sound utterly counter-intuitive or absurd, but something called after "Linux" need not be pro-Linux or stay true to Linux 'philosophy' (if it has any).
"The "Linux" brand no longer means what you might think it means (or what it used to mean)."Not many actual users of GNU/Linux would be happy to see what's happening to the brand "Linux". It's morally wrong to hand it over the the actors that try to undermine GNU/Linux and replace it with Windows.
The video explains why it is such a big deal; links from this video can be found here and some background about the Linux Foundation is in our wiki.
For those of us who still care about truth, freedom and integrity there's the GNU talk scheduled for tonight (Richard Stallman targets an audience in Brazil). We need to talk more about Software Freedom and GNU. The "Linux" brand no longer means what you might think it means (or what it used to mean). It means nothing to freedom. ⬆