EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

12.19.08

“Registrations for BrainShare have Been Very Low to This Point”

Posted in Mail, Novell, Videos at 9:03 am by Dr. Roy Schestowitz

The love that used to be

Brainy people

Brainwash, also known as marketing, annually comes from BrainShare, whose cancellation is a big blow to Novell. Apple knows the feeling.

So, BrainShare is over. We wrote about this some days ago, but here are some more important details.

Kim Groneman, an administrator of the Novell Forums, writing to break the news on the BrainShare forum to prospective attendees (making it very clear that he is not an official spokesman, but simply a Novell employee and an interested party) observed that “registrations for BrainShare have been very low to this point.”

IDG cites Novell’s poor financial performance.

The tough economy hasn’t helped Novell’s financial numbers of late either. The company continues to lose money, reporting earlier this month a $16 million loss for its fourth fiscal quarter on roughly flat revenue. For the fiscal year, ended Oct. 31, Novell lost about $18 million on revenue of just under $1 billion. Making apples-to-apples comparisons of Novell financial results quarter to quarter has become next to impossible given a variety of “impairment charges” and other clarifications included in its reports.

SJVN covered this in IDG as well.

Here is a copy of the official letter which contains spin (it did, after all, come from a marketing chief).

In an open email to Novell’s customers and partners, the company has canceled the event originally slated for March of next year, namely what would have been the 20th annual BrainShare conference.

From the local press:

Novell Inc. said Wednesday it has canceled its 2009 BrainShare, the annual conference that this year drew 5,500 to the Salt Palace Convention Center in Salt Lake City.

The Waltham, Mass.- based company, whose largest operation is in Provo with about 1,200 employees, said many of its customers were saying economic conditions would keep them from traveling to Utah in March of next year.

This was also covered by some big(ger) press outlets like Fox Utah and Desert News

Novell is considering delivering conference materials online or conducting smaller, more-regional events “that will allow us to get face time with folks but would be more locally based so that, again, we’d get around some of the travel restrictions that our customers and partners have,” Bruce said.

[...]

The Massachusetts-based company, with about 1,200 of its 4,000 employees in Provo, develops enterprise infrastructure software for companies.

Additionally, this is covered in:

Linux Journal: Novell Boxes Up Twenty Years of BrainShare

For the past twenty years, one of the jewels of the Novell calendar has been the annual BrainShare conference. Highlights have included, among many others, 2004′s surprise appearance by Linux-creator Linus Torvalds — reportedly also attended by SCO arch-villan Darl McBride — and the 2008 revelation that Big Bird was switching to SUSE. It seems those memories are all that will remain of the conference, however, as Novell announced this morning that the conference has been canceled.

The Register: Novell ditches 2009′s recession-bitten BrainShare tradeshow

Instead it was at pains to point out that partners and customers can still get their mitts on training and so-called “enablement offerings” through online classes, virtual conferences and local tours.

CNET: Novell cancels its 2009 BrainShare conference

What the FAQ doesn’t state is how much Dragoon was probably pleased to free up a significant chunk of his marketing budget tied up in the annual conference. He won’t state it publicly, but I’m betting that he’s cheering to have so much of his marketing budget available for other activities.

ZDNet: Credit crunch claims Novell conference

Novell’s BrainShare conference, which was scheduled to take place in Salt Lake City in March, has been cancelled.

Boston Globe: Novell cancels trade show

Novell Inc., the Linux software vendor in Waltham, has cancelled its annual BrainShare trade show, which was set for March 2009.

BrainShare, which has been held in Salt Lake City, Utah, for more than 20 years, generally attracts between 4,000 and 6,000 attendees from nearly 60 countries.

From Associated Press:

This is not the end of the world, however. GWAVA goes ahead with its plans and issues this press release:

GWAVA Provides Alternative to Novell BrainShare Attendees

Discount offered for Novell customers to attend GWAVACon, the independent Novell technology conference in place of BrainShare ’09

GWAVA today announced a special discount for Novell customers to GWAVACon in Las Vegas Nevada, January 25th – 27th 2009. With the announcement of Novell suspending BrainShare in March of 2009, GWAVACon becomes the largest Novell technology conference in the world.

Richard Bliss of GWAVA is already pimping his own event (that he organises) in the comments section of Microsoft Jack’s [1, 2, 3] blog post about the cancellation. This cancellation was also covered by Slashdot (front page), which Microsoft Jack hates so vehemently.

Richard Bliss has also pushed this promotional video into YouTube.

Ogg Theora

So Novell’s events may not be vanishing; but like the company itself, they are shrinking (downsizing).

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

What Else is New


  1. IBM's Manny Schecter is Wrong Again and He is Attempting to Justify Patent Trolling

    In yet another dodgy effort to undermine the US Supreme Court and bring back software patents, IBM's "chief patent counsel" (his current job title) expresses views that are bunk or "alternative facts"



  2. EPO Administrative Council Disallows Discussion About Violations of the Law by Benoît Battistelli

    The EPO crisis is not ending for the Administrative Council does not want to tackle any of the obvious problems; Patrick Corcoran is a taboo subject and Ernst is coming across as another protector of Benoît Battistelli, based on today's meeting (the second meeting he chairs)



  3. Links 13/12/2017: GIMP 2.9.8, Fedora 25 End Of Life, AltOS 1.8.3

    Links for the day



  4. Judge Corcoran Got His User ID/Desk Back (as ILO Asked), But Cannot Perform Actual Work

    The latest update regarding Patrick Corcoran, whose 3-year ordeal is far from over in spite of ILO's unambiguous rulings in his favour



  5. The End of Software Patents and PTAB's Role in Enforcing That End

    Software patents are fast becoming a dying breed and the appeal board (PTAB) of the USPTO accelerates this trend, irrespective of patent immunity attempts



  6. No, China Isn't Most Innovative, It's Just Granting a Lot of Low-Quality Patents

    Patent extremists are trying to make China look like a role model or a success story because China grants far too many patents, spurring an explosion in litigation



  7. Battistelli-Campinos Transition Will Be a Smooth One as the Administrative Council Remains the Same and the Boards Still Besieged

    A rather pessimistic (albeit likely realistic) expectation from tomorrow's meeting of the Administrative Council, which continues to show that no lessons were learned and no strategy will be altered to avoid doom (low-quality patents and stocks running out)



  8. Links 12/12/2017: New BlackArch ISO and Stable Kernels

    Links for the day



  9. German Media Helps Cover Up -- Not Cover -- the Latest EPO Scandal

    EPO-Handelsblatt attention diversion tricks may be effective as German media barely shows interest in one of the EPO's biggest scandals to date



  10. PTAB Haters Fail to Guard Bogus Patents, But They Still Try

    Three Affiliated Tribes probably won't enjoy sovereign immunity from PTAB, Dennis Crouch won't manage to slow down PTAB, and patent litigation will stagnate as bad patents perish before they even land in a lawsuit



  11. Team UPC's Tilmann Defends Rogue Vote at 1 AM in the Morning With Just 5% of Politicians (Those With Vested Interests) Attending

    Just when German democracy is being stolen by a legislative coup (in the dead of night when 95% of politicians are absent/asleep) there's someone 'courageous' enough to rear his ugly head and attempt to justify that coup



  12. The Mask Falls: Lobbyist David Kappos Now Composes Pieces for the Patent Trolls' Lobby (IAM)

    David Kappos, a former USPTO Director who is now lobbying for large corporations that derive revenue from patent extortion, is writing for IAM even if his views are significantly biased by his aggressive paymasters (just like IAM's)



  13. The EPO Protest Tomorrow Isn't Just About Judge Corcoran But About the EPO as a Whole

    PO staff is about to protest against the employer, pointing out that "Battistelli is still showing a total and utter lack of respect not only for his staff and their rights but also for the Administrative Council and for the Tribunal"



  14. Claim: Judge Corcoran to Be Put Under Benoît Battistelli's Control in DG1

    Benoît Battistelli, who openly disregards and refuses to obey judges (while intervening in trials and delivering 'royal decrees' whenever it suits him), may soon gain direct control over the judge he hates most



  15. The European Patent Organisation Refrains (For Nearly a Week) From Speaking About Battistelli's Abuses as Judged by ILO Tribunal

    The EPO's silence on the matter of Patrick Corcoran is deafening; to make matters worse, the EPO continues to pollute media and academia with money of stakeholders, with the sole intention of lobbying and misleading news coverage (clearly a disservice to these stakeholders)



  16. Carl Josefsson Lets Judge Patrick Corcoran Come Back to Work at the EPO

    After initial reluctance to obey/respect the rulings from the ILO (security staff declining access) there is official permission for Patrick Corcoran to enter and resume work (following 3 years of injustice against him)



  17. Bristows is Being Hammered With Negative Comments For Its Unitary Patent (UPC) Lies

    The Unified Patent Court (UPC) is practically dead in the UK and Ireland; Bristows, nevertheless, continues with its desperate spin



  18. Links 11/12/2017: Linux 4.15 RC3, Debian 8.10 and Debian 9.3

    Links for the day



  19. Judge Corcoran Turns to His Government for Help and EPO 'House Ban' is Finally Lifted

    Sources that are very reliable say that Patrick Corcoran is coming back to work, however it's now clear when and how long for



  20. Raw: Battistelli's Control/Domination Over the Boards of Appeal

    An old EPO document internally voicing concerns about the lack of independence at the Boards of Appeal



  21. Raw: Conflicts of Interest of EPO Vice-President

    An old EPO concern regarding structural collisions and mixed loyalties



  22. Microsoft-Connected Patent Trolls Are Increasingly Active and Microsoft is Selling 'Protection' (Azure Subscriptions)

    There are several indications that Microsoft-connected shells, which produce no products and are threatening a large number of companies, are inadvertently if not intentionally helping Microsoft sell "indemnification" ("Azure IP Advantage," which echoes the Microsoft/Novell strategy for collecting what they called "patent royalties" one decade ago)



  23. Yes, RPost is Definitely a Patent Troll and Its Software Patents Are at Risk Thanks to Alice

    The latest whitewashing (or reputation-laundering) pieces from Watchtroll, which tries to justify patent-trolling activities with software patents, typically in the Eastern District of Texas



  24. The Latest Scams in the Patent World

    Examples of 'dirty laundry' of the patent microcosm, which it understandably does not like covering (as it harms confidence in their services/advice)



  25. Patents Are Becoming a Welfare System for the Rich and Powerful

    A culture of litigation and more recently the patenting of broad industry standards may mean that multi-billion dollar corporations are cashing in without lifting a finger



  26. Unlike the Mobile Domain, When it Comes to Cars Patent Lawsuits Remain Rare

    An optimistic note regarding the relatively low-temperature legal landscape surrounding advanced automobiles, even though patents are being amassed on software in that domain



  27. The Federal Circuit Rules (Again) in Favour of Section 101/Alice, Koch-Funded CPIP Tries to Overturn Alice at the Supreme Court

    The US Supreme Court's decision on Alice continues to have a profoundly positive impact (except for trolls) and Koch-funded academics try hard to compel the US Supreme Court to reverse/override Alice (so far to no avail)



  28. Next Director of the USPTO Parrots Talking Points of Patent Extremists and Their Lobbyists

    The next USPTO boss (still subject to official confirmation) may be little more than a power grab by the litigation and patenting 'industry', which prioritises not science and technology but its own bottom line



  29. Raw: Three Years for 'Justice' (to be Disregarded by Benoît Battistelli) at ILO and Over a Decade at the EPO

    The delays associated with ‘justice’ at the EPO (usually neither justice nor compliance with rulings) have become so extraordinary that immunity should long ago have been stripped off and Battistelli et al been held accountable



  30. Raw: Scuttling of the General Advisory Committee and Battistelli Stacking the Deck to Have 'Yes Men' as Representatives

    How the EPO broke down resistance to Battistelli’s oppressive policies not only at the Council, disciplinary committees and auditory divisions but also staff representation (symptomatic of Battistelli’s notion of justice)


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts