Bonum Certa Men Certa

The Decline of Ubuntu in the News

Ubuntu is no longer making waves, just ripples

Cold water



Summary: Analysis of a likely scenario where Ubuntu loses its leadership among GNU/Linux distributions for the desktop

Occasionally we write about the role of Android in Linux popularisation (because it is probably the fastest-growing Linux-powered platform), yet rarely do we cover Ubuntu anymore. One of our readers, Roy, suggested that we should sometimes deviate from our focus on external threats to GNU/Linux and perhaps focus on advocacy, not just in the daily links. He did have a point and now that we do not have many posts to write (simply because there are not as many distinct threats as there used to be, at least not many that we have not tackled already), it might be reasonable to issue a commentary about Ubuntu.



"A lot of people already know Ubuntu, so they need not go to Distrowatch and browse that particular site for additional information about Ubuntu."Well, many people are quick to point out that in Distrowatch rankings for particular time spans Ubuntu is now second or third. This has not happened in years. That site, however, is not a very valid prominence indicator as it counts a level or curiosity or exploration. A lot of people already know Ubuntu, so they need not go to Distrowatch and browse that particular site for additional information about Ubuntu. Rather, they want to know what else is out there and how it is unique (or what the homepage is and what reviewers day) Going by trends, however, it is possible to argue that Distrowatch shows decreased interest in Ubuntu.

Headlines from the news matching "ubuntu" are being accumulated by my mail client several times per day. Some of these headlines are not about Ubuntu the distribution but about cuisine and basketball for example (long story, not relevant to this post). But about 80% of the results are about the operating system, so it dominates the name. Last week I compared June of 2011 with June of 2010. In terms of news volume matching "ubuntu" there was a major decline this year. Last year there was about 50% more coverage (after merging similar headlines), This can validate suspicion that, assuming not much has changed in Google's algorithms/spiders, among journalists there is decreased interest in Ubuntu. Is it because of Google's Android and the Chrome family of products (these are Linux based)? It would be easy to guess but not to tell for sure. For all we know, Ubuntu has not suffered any notable departures in months and backlash against Unity has quieted down. The main question remains then, why has Ubuntu gone so quiet? And also, is this an opportunity to rival distributions such as Mageia? Your thoughts on this are welcome.

In actual news about Ubuntu, Canonical goes deeper into the whole 'cloud' (Fog Computing) venture, as shown in the following:



Ubuntu itself (desktop side) is working on its own changes, irrespective of the upstream:



Would it not have been safer for Ubuntu to just stick with classic GNOME or KDE? Mark Shuttleworth is trying to "Cross the Chasm", but instead he is falling into it by disappointing some of the same geeks who recommended Ubuntu to friends, peers, family, and colleagues. I am going to try Unity this month and judge for myself.

Recent Techrights' Posts

SLAPP Censorship - Part 103 Out of 200: Telling People What They Know and Don't Know About Death Threats They Receive
patronising letters sent on behalf of the Serial Strangler from Microsoft
IBM Genies in the Bottle
for ordinary people working who at at IBM, it's not hard to see that IBM is floundering
European Patent Office (EPO) Series: The Centre (in Portugal) Falls Apart…
Luís Montenegro became embroiled in a conflict-of-interest controversy
Links 10/06/2026: More Microsoft Layoffs, Sweden to "Ban Mobile Phones in Schools"
Links for the day
 
Links 11/06/2026: Disputes Over Copyright Infringement, Failure to Meet Climate Goals, "ChatGPT Caught Recommending “Products” That Are Just Scams"
Links for the day
Gemini Links 11/06/2026: Programmable Systems and Slop "is Coming for Your Serifs"
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, June 10, 2026
IRC logs for Wednesday, June 10, 2026
Links 11/06/2026: LF Openwashing of Slop and "Azerbaijan Bans TikTok and Other Social Media Apps in School"
Links for the day
IBM Lost About 18% of Its "Market Value" This Month
In IBM's case, a lot of the latest "pump" was Arvind's "quantum" hype/fantasy
Gemini Links 10/06/2026: Signal to Noise, Cancer, and Permacomputing
Links for the day
Communities and "Prosumers."
today's meetup will be about community
Gemini and Gopher Links 10/06/2026: Roasting, Changes, and Harms of Slop
Links for the day
Microsoft Azure Shrinking With More Mass Layoffs
"Reports suggest the layoffs will impact close to 200 out of 400 workers, who are set to cease employment at Azure on July 6"
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, June 09, 2026
IRC logs for Tuesday, June 09, 2026
European Patent Office (EPO) Series: The Centre-Right "Social Democratic Party" in Portugal
Quite an achievement for a former Maoist radical and aspiring champion of the Portuguese proletariat to be invited to join Goldman Sachs
SLAPP Censorship - Part 102 Out of 200: Maybe One Day Whistleblowers From Brett Wilson LLP Will Tell Us What Really Happened
Maybe one day some former staff of Brett Wilson LLP will also approach us to blow the whistle
What LibreOffice and TDF Get Right About Document Formats (and What They Get Wrong)
OOXML is a phantom - it is something nobody implements, not even Microsoft!
Gemini Links 09/06/2026: "The Mist of the Lands Between", Board Game Concept
Links for the day
2026: The Year Slop Companies "Made an Exit" (Threw in the Towel Over to Wall Street)
Remember 2026 as the year two major slop companies (which we won't name) sought an IPO
Links 09/06/2026: NSO Group still cracking, "FOI tribunal throws out £14k costs claim against journalist Barnie Choudhury"
Links for the day
Links 09/06/2026: "Smartphones Broke Dating" and "EU Open Source Strategy"
Links for the day
Cannot Speak About IBM Wrongdoing or Jobs Being Sent Overseas (Lower Salaries)
IBM has long attacked the media, the whistleblowers, and even online forums
European Patent Office (EPO) Series: The CIA-Funded Centre-Left in Portugal
In the political turmoil which followed the fall of the old regime, the communists seemed to be acquiring a dominant position and there was a very real risk that Portugal could end up aligned with the Eastern Bloc if they were not stopped
This Coming Friday
Richard Stallman (RMS)
Yesterday Afternoon The Register MS Published a Fake Article That Says "AI" 31 Times Because It Got Paid to Do This
What will happen when all those loans for slop (Ponzi scheme) stop and companies' marketing budgets - which include media bribes for hype campaigns - are no more?
Extraordinary General Meeting of Staff Union of the European Patent Office Ahead of Intensifying Strikes
We will, in the meantime, run a series about EPO corruption, which is now connected to corruption in Portugal and to corruption inside the EU
Several Slopfarms That Target "Linux" Seem to Have Died
Or perished severely
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, June 08, 2026
IRC logs for Monday, June 08, 2026
Gemini Links 09/06/2026: Tanana River, Cassette Beasts, and Emacs
Links for the day