Bonum Certa Men Certa

Is Novell Gradually Running Out of Friends?

According to Linux Planet, Novell is looking for new partners.

Novell is now on the lookout for more partners to work on-site at customer locations to help out with product maintenance and optimization.


This comes amid controversial statements from Novell, which continue to support its actions, rather than retract and attempt to regain the community's respect and trust. You will find a good summary of the recent events at a Business Review Online blog.

While Hovsepian has no regrets the same cannot be said for Justin Steinman, Novell's director of marketing for Linux and Open Platform Solutions, who has been forced to issue an apology following misleading statements about Novell's contribution to the Free Software Foundation.


It could not get any worse, could it?

Quite interesting perhaps is Matt Asay's Novell-Google comparison, where Google serves an example of what Novell should have done.

In short, Google may have been willing to accept a legal fight in order to protect its ability to mine video for money, yes, but also to protect fair use rights for video on the Internet. If true, very laudable.

And very different from Novell's actions vis-a-vis Linux. Novell claims to want to sell and proliferate Linux. But it has taken the exact wrong strategy to do so. Instead of protecting Linux and standing up for its integrity, Novell has slandered its reputation with its dubious Microsoft pact. However Novell may want to color it, the agreement implies that Linux is "Unclean!"


As I pointed out yesterday, judging by reactions across the Web, Novell is gradually making more and more enemies. Matt Asay is among those who are simply fed up.

Novell has punished its own ecosystem. It begs for alienation.

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