Projection tactics are pretty (in)famous, as they're closely related to a bunch of other tactics and aren't so far apart from googlebombing. It's one form of damage-limiting PR. The core premise is that debates can be shifted from one topic to another or one subject (e.g. person, company) to another, sometimes pro-actively. Sometimes a legitimate issue is thus substituted with a lesser one, a virtual one, or a fabricated (fake) one.
"Bill Gates will meanwhile suffocate the media (which he pays about $100,000,000/year) with noise and misdirection because nothing his lawyers and spokespeople say can distract from what he said, did, and sometimes put in writing (see the above)."Here in Techrights we make extensive use of RSS readers. We're looking through and analysing a large number of headlines, summaries and sometimes full bodies. We do this every single day. We can understand some trends and make assumptions about those trends. We try to sort of reverse-engineer the motivation of particular articles or waves of such articles. Media isn't a collective of lone wolves; it's interconnected and media ownership binds together many publishers/executives, who typically assign authors to cover particular themes or very specific stories.
We predict that Microsoft will do whatever it can to stigmatise FOSS as a legal and security liability. Bill Gates will meanwhile suffocate the media (which he pays about $100,000,000/year) with noise and misdirection because nothing his lawyers and spokespeople say can distract from what he said, did, and sometimes put in writing (see the above). He's not even denying what he did, he is just 'apologising' at this point. He repeatedly got caught lying. ⬆