EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

01.12.10

Former Walmart Manager: “Walmart is De-emphasizing and Taking Shelf Space from the [Xbox] 360”

Posted in Hardware, Microsoft at 12:26 pm by Dr. Roy Schestowitz

XBox
Game over?

Summary: One of the major stores that sell Xbox 360 is shifting focus to Microsoft’s competitors

“Walmart is no longer having ads for XBOX 360 on TV,” said our reader who used to manage a unit at Walmart. He was discussing some of the latest failures of the Xbox 360.

“They’ve switched to pushing Wii,” he argues, “heavily.”

This concurs with a recent report that we privately received from a reader in Europe, regarding European stores.

He continued explaining: “They also took away half of the XBOX 360 $19.99 games, gave it to Wii and Playstation 2/3. Walmart is de-emphasizing and taking shelf space from the 360, this should be a red flag that the 360 is cooked. Walmart sees less value in selling 360 and accessories than PS3 or Wii. They’ve also moved XBOX 360 accessories to the very back, reduced their shelf space, and gave the position and extra space to Wii. Wii accessories are selling so fast they can barely keep them on the shelf.

“I think Walmart knows what’s coming. The announcement that there won’t be another XBOX. That is the vibe I get from this. Microsoft won’t officially talk about it until they clear their current stock and finish buying all the new consoles they’re committed to.

“To announce it right now would destroy all remaining demand and leave them deeply discounting the millions they have left. I’d also guess that XBOX Live will shut down within a year after Microsoft announces that the 360 is the last XBOX. I believe that this will happen before the end of this year.”

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

6 Comments

  1. Dennis Murczak said,

    January 12, 2010 at 4:56 pm

    Gravatar

    Saturn (major German electronics chain) has dedicated a whole page of this week’s sales brochure to the PS3 and PS3 games. Coincidence? I’ll look at the console shelf space the next time I visit the local store.

    Roy Schestowitz Reply:

    This may not say much due to channel stuffing (exaggerated demand). If the shelves are empty, it can mean high demand. The best thing to do is watch how much shelf/promotion space is allocated to it.

    No shop likes the handling of returns (RRoD). It’s also bad for its reputation and customer satisfaction/fidelity.

  2. NotZed said,

    January 13, 2010 at 6:49 am

    Gravatar

    Toys R Us here Wii’d all over the shop during the last year, dropping shelf space for everything else significantly. Can’t really say i’ve taken much notice elsewhere though.

    I would be a bit surprised if MS gave up `that easily’ though (not that $US7 000 000 000 is really easy, even for them). It’s such a flag bearer for everything that isn’t Microsoft Windows – which is at a dead-end as far as growth goes.

    To admit failure here would be something really significant. Probably more significant than dropping windows mobile – which has a bleaker future already.

    Roy Schestowitz Reply:

    I don’t think they can afford to “drop” Windows Mobile due to strategic importance (shift from desktops to mobility), but they might try to acquire another company with market share (maybe RIM), just as they bought Danger and messed it all up.

  3. Will said,

    January 13, 2010 at 10:20 am

    Gravatar

    I’m no fan of the Xbox, and while the PS3 does seem to be hitting its stride now, how does all this doom and gloom about the Xbox jive with the hype over Natal?

    Natal’s future is still uncertain, and MS is legendary for their hype machine and marketing, but that said, there still seem to be a lot of developers working on it:

    http://kotaku.com/5447026/microsoft-majority-of-worlds-publishers-working-on-natal-games

    (Odds are just as good that Natal will be just another flash in the pan for MS, but we won’t know for certain until it ships)

    Roy Schestowitz Reply:

    Xbox fans are hardcore gamers; this Natal thing (almost a year away!) has little appeal to them.

What Else is New


  1. Links 27/8/2016: Torvalds and GPL, “DOD Must Embrace Open-Source Software”

    Links for the day



  2. Links 26/8/2016: Maru OS Resurfaces, Android More Reliable Than 'i' Things, PC-BSD Becomes TrueOS

    Links for the day



  3. Good Job, David Kappos, Says the 'Boss' (IBM)

    Responses to the latest call against Alice (eliminator of many software patents), courtesy of the man from IBM (still paid by IBM) who was responsible for the policy that blindly approved a lot of software patents in the US



  4. Being for Patent Quality or Against Patenting Excess Does Not Make You Anti-Patents

    Like IAM, which tries to portray sceptics and critics of software patents as "anti-patents", IP Watchdog (or Watchtroll as we call it) is 'trolling' the Electronic Frontier Foundation, simply because it expressed an opinion that patent maximalists cannot tolerate



  5. Erosion of Patent Quality Enables Patent Extortion With Large Portfolios of Low Validity Rate

    Revisiting the EPO's vision of poor patent examination and the effect of discriminatory granting practices, favouring patent bullies such as Microsoft (which actively attacks Linux using low-quality and usually pure software patents)



  6. The EPO's Francesco Zaccà Presenting in Turin Alongside Patent Trolls (Like the Patent Mafia Sisvel) and Lobbyists/Front Groups for Software Patents, UPC

    Benjamin Henrion (FFII) on seeing the EPO alongside patent trolls and other nefarious actors, doing what they do best, which is undermining public interests and harming patent quality



  7. The EPO, USPTO, and Patent Microcosm Peddle Myths About Patents in Public Universities and Research

    Tackling some of the commonly-spread myths about patents as "saving lives" and "promoting research" (in practice leading to the death of poor people and promoting trolls)



  8. Large Corporations' Lobbyist David Kappos Disgraces Former Employer USPTO by Meddling in Their Affairs on Software Patents, Downplaying the Supreme Court

    The latest lobbying from David Kappos, who blatantly exploits his connections in patent circles to promote software patents and work towards their resurgence after Alice v CLS Bank



  9. Journal of Intellectual Property Law and Practice Calls the European Patent Office “Rotten”, Other Sources Scrutinise Recent Moves

    The patent office which was once known for being the best bar none is rotting under the Frenchman Benoît Battistelli, who made himself and his friends the main clients of the Office



  10. PTAB Emerges as Hero of USPTO Because Quality of Patents Improves, Software Patents Are Effectively Dead (or Dying Once Reassessed)

    With help from the Patent Trial and Appeal Board (PTAB) -- not just patent courts -- software patents drop like flies by the thousands



  11. Creative Technology, Now Operating in 'Patent Troll' Mode, Shot Down by the ITC; Jawbone Too Shot Down

    Some good news from the U.S. International Trade Commission (ITC), which may have put an end to Creative's new war on Android (using old patents)



  12. Corporate Media in India Misrepresents Startups to Push for Software Patents

    A parade of misinformation as seen in Indian (but English-speaking) press this week as questions about patentability of software resurface



  13. Links 25/8/2016: Linux Turns 25, NetworkManager Turns 1.4

    Links for the day



  14. Links 24/8/2016: More From LinuxCon, Uganda Wants FOSS

    Links for the day



  15. Links 23/8/2016: GNOME 3.22 Beta, Android 7.0 Nougat

    Links for the day



  16. The Linux Foundation Gives Microsoft (Paid-for) Keynote Position While Microsoft Extorts (With Patents) Lenovo and Motorola Over Linux Use

    This morning's reminder that Nadella is just another Ballmer (with a different face); Motorola and Lenovo surrender to Microsoft's patent demands and will soon put Microsoft spyware/malware on their Linux-powered products to avert costly legal battles



  17. Not Just President Battistelli: EPO Vice-Presidents Are Still Intentionally Misrepresenting EPO Staff

    Evidence serving to show that EPO Vice-Presidents are still intentionally misrepresenting EPO staff representatives and misleading everyone in order to defend Battistelli



  18. Battistelli the Liar Causes a Climate of Confrontation in French Politics, Lies About Patent Quality (Among Many Other Things)

    Battistelli's lies are coming under increased scrutiny inside and outside the European Patent Office (EPO), where patent quality has been abandoned in order to artificially elevate figures



  19. The Collapse of Software Patents and Patent Law Firms Trying to “Overcome” Alice

    The United States continues its gradual crackdown on software patents (which are viewed as abstract and thus unpatentable), whereas in Europe things are murkier than ever



  20. Apple's Patent Wars Against Android/Linux Make Patent Trolls Stronger

    Apple's insistence that designs should be patentable could prove to be collectively expensive, as patent trolls would then use a possible SCOTUS nod to launch litigation campaigns



  21. Links 22/8/2016: Linux 4.8 RC3, Linux Mint 18 “Sarah” KDE Beta

    Links for the day



  22. Links 21/8/2016: Apple and Microsoft Down, Systemd Spreading to Mount

    Links for the day



  23. Links 20/8/2016: Android Domination, FSFE summit 2016

    Links for the day



  24. Patents Roundup: Trolls Dominate Litigation, PTAB Crushes Patents, Patent Box Regime Persists, and OIN Explains Itself

    Another roundup of patent news from around the Web with special focus on software patenting



  25. The Cost/Toll of the 'New' EPO and Where All That Money Goes or Comes From

    The European Patent Office has become a servant of the rich and powerful (including large foreign corporations) and even its own employees now pay the price associated with misguided new policies (or 'reforms' as Battistelli habitually refers to these)



  26. Links 19/8/2016: Linux Mint With KDE, Linux Foundation's PNDA

    Links for the day



  27. The End of an Era at the USPTO as Battistelli-Like (EPO) Granting Policies Are Over

    The United States is seeing the potency of patents -- especially software patents (which make up much of the country's troll cases) -- challenged by courts and by the Patent Trial and Appeal Board (PTAB)



  28. Battistelli's European Patent Office Goes to the United States to Speak About the UPC and Software Patents

    The European Patent Office is showing its utter contempt -- not just disregard -- for the very fundamental rules that put it in its place and brought it into existence



  29. Turkey Subjected to the European Patent Convention (EPC) But Benoît Battistelli is Not?

    The ‘constitutional crisis’ at the European Patent Office in the context of Turkey, which has signed "the EPC and as such recognises the competence and the decisions of the institutions which have been introduced in the convention."



  30. Links 18/8/2016: EFF Slams Vista 10, Linux Foundation Makes PNDA

    Links for the day


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts