Bonum Certa Men Certa

GNU/Linux Advocacy Needs to Become Stronger in the Face of AstroTurfing

"In the Mopping Up phase, Evangelism's goal is to put the final nail into the competing technology's coffin, and bury it in the burning depths of the earth. Ideally, use of the competing technology becomes associated with mental deficiency, as in, "he believes in Santa Claus, the Easter Bunny, and OS/2." --Leaked Microsoft document

Summary: In the age of 'Scroogled' and other AstroTurfing campaigns we need to become more vocal, not less vocal, in support of GNU/Linux

"The year of the [GNU/]Linux desktop" is a phrase that we used earlier today. FOSS Force correctly calls the phrase "a comical punching bag for a number of years."



We need to change that.

Just as the Pirate Bay and Pirate Party helped change the connotation of the word "pirate" (more commonly used these days to refer to copyright infringement) we ought to change the connotation of the phrase "the year of the [GNU/]Linux desktop," insisting that this year is already behind us. Judging by the number of Android devices, this is undeniably true for "year of Linux".

FOSS Force explains that the "phrase has been At the turn of every new year the question can be found on hundreds of Linux-centered websites."

It adds that: "The fact is, we’ll never see “the year of desktop Linux.”" This actually relates to a later post from FOSS Force [2], which Robert Pogson responds to in [3].

Giving up on the phrase or conceding (as suggested above) would actually just serve the FUD, or in other words this would make it seem like the FUD was legitimate and true. We need to battle the FUD, not surrender to it.

Surprisingly enough, the Linux Foundation has just published an article from an FSF basher. The article itself is quite good and it is titled "Why Arguing That Windows is Better Than Linux Makes You Look Silly" (we have already rebutted many such arguments over the years).

Jim L., who have been a good proponent of GNU/Linux in recent years (even in IDG), adds his views to the article [5], but he goes as far as chastising advocates of GNU/Linux, Android, etc. Some strong GNU/Linux advocates like Robert Pogson have already responded in the comments and as my wife put it, "I would usually agree. However, a lot of anti-Linux is not fanboyism but part of 'Scroogled'-like whisper campaigns. A lot of anti-Windows is reactionary. Some of the comments here already point this out. You cannot always turn the other cheek."

What we need to understand id that much of the anti-GNU/Linux 'journalism' from sites like ZDNet (that's what the original alludes to) can actually be traced down to editorial control. Many writers in ZDNet are connected to Microsoft (some are current or past Microsoft staff) and the parent company, CBS, works with Microsoft. Framing OS wars as two camps of "fanboys" fighting against each other is willingly putting a false image and turning a blind eye to Microsoft PR agencies, which we know are manufacturing GNU/Linux-hostile articles ('Scroogled' AstroTurfing is one example).

The bottom line is, GNU/Linux advocacy is often facing opposition from a corporate propaganda effort, not a grassroots effort. We oughtn't just like the PR agents win. We ideally need to expose them. In recent years Microsoft was exposed rallying propaganda agents in sites like Reddit and YouTube.

Related/contextual items from the news:


  1. Making a Difference the Linux Way
    The year of the Linux desktop.

    The phrase has been a comical punching bag for a number of years. At the turn of every new year the question can be found on hundreds of Linux-centered websites.

    “Will this be the year of the Linux desktop?”

    The fact is, we’ll never see “the year of desktop Linux.” Not the way we imagine it anyway. Many of us long for the time when Linux will become a well known alternative to Microsoft Windows. That just isn’t gonna happen.


  2. Meeting Windows User Expectations With Linux
  3. Making a Difference
    He makes some good points, that don’t actually support his thesis. I can give a single counterexample that shows the error of his ways. There are places on this planet where GNU/Linux is a well known alternative OS on the desktop.


  4. Why Arguing That Windows is Better Than Linux Makes You Look Silly
    It seems as though you can't throw a rock on the internet without hitting an article which argues for the superiority of Windows over Linux. With titles like “Five reasons I'd rather run Windows 8 than Linux”, these articles are a dime a dozen.


  5. Who cares about Windows versus Linux?
    Platform wars are as old as computing itself, but they never seem to really die off and go away, they just morph into new ones as technology itself changes. Linux.com takes a look at the classic Windows versus Linux battle, and why the Windows advocates make themselves look silly by bashing Linux.




Recent Techrights' Posts

The Microsofters Have Just Shared Privileged Trial Data With Microsoft
There are serious ramifications for liability accountability as Microsoft salaries sponsor these SLAPPs
Trolls With LLM Slop Are Disrupting Communications About Mass Layoffs at IBM
LLM slop to drown out the signal
[Video] IBM Shakes Hands of Prince Mohammed bin Salman
handshake of loyalty
 
Inviting the Founder of GNU/Linux to Events (It Only Costs His Travel Expenses) and Recalling the True Origins
It's reassuring to see belated recognition
Slopwatch: Microsoft's Anti-Linux Propaganda and Cover-up, Slopfarms Clogging Up Google News
slop-tracking activities that observe googlebombing of "Linux"
AstroTurfing by IBM in thelayoff.com is Highly Risky (and Likely Outsourced)
Microsoft did this in Reddit (and got caught), so why won't IBM too?
Links 17/05/2025: Stabber of Salman Rushdie Sentenced to 25 Years in Prison
Links for the day
Gemini Links 17/05/2025: Happier on Gemini and Manipulating Reddit
Links for the day
ComEd and Microsoft: A Mess of Spaghetti Held Together By Circus Clowns
Reprinted with permission from Ryan Farmer
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Friday, May 16, 2025
IRC logs for Friday, May 16, 2025
Links 16/05/2025: Microsoft Sacks Pregnant Women, People Fired on Their Birthday; Adobe Censorship Failing
Links for the day
Gemini Links 16/05/2025: "Repairing Our Way out of Commodity Fetishism" and Pre-librebooted Computers
Links for the day
The SLAPPs From Microsofters Distract From Serious Copyright Infringement by Microsoft and Apparent Business Crimes
Aside from other issues, such as strangling women
Enshittification is Everywhere: You Pay More, the Services Get Worse
"Enshittification" is a term coined by an online friend; I increasingly use this term to describe what's happening even outside the realm of technology (which it was adopted to describe)
Microsoft Reduces Office Space Ahead of More Waves of Mass Layoffs
"The Gerstnerisation of Microsoft"
Anti-Linux FUD Produced by Microsoft LLMs to Blame "Linux" for Microsoft's Own Failures
We call out some of the worst culprits
Gemini Links 16/05/2025: Hoking GPS, Grabovac, and Tanana
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Thursday, May 15, 2025
IRC logs for Thursday, May 15, 2025
Microsoft WARN Notices Proliferate in the United States
From what we've seen, this wave was more than 3% (a lot more) and the next wave/s will be even bigger (possible as imminent as weeks from now), based on insider leaks
Links 15/05/2025: Google Betrays Publishers Again, Openwashing by Sysdig
Links for the day
Richard Stallman Still Respected by Many in the Libre Graphics Community
Richard Stallman and Professor Moglen never harmed anyone
If You Read Techrights, Then You Probably Want to Read Tux Machines as Well
That site is more active than this one
Gemini Links 15/05/2025: Forced Music in Publicly Accessible Space and ~silv is Online
Links for the day
Links 15/05/2025: KOSA Censorship (USA Becomes More Like KSA) and More National Cuts
Links for the day
Bing Might Shut Down - Just Like Skype Did - Some Time in the Coming Months/Years (Parts of It Already Shut Down)
they try to bring the losses under control
Your Real Ally Would Not Defend the Company of SLAPP and Strangling of Women
who's left to tell us what's true?
Breakdown of Microsoft Layoffs Shows It's About Cost, Not Performance or Hype (Like "AI")
MSN (Microsoft) reposted this with some unnecessary spin
The Lawyers Working for the Serial Strangler From Microsoft on SLAPPing Techrights Have Apparently Lost Their Voice
the moment we mentioned that their media lawyer is leaving they went all quiet in social control media
At IBM, Relocation Can be a Trick or a Trap (IBM Gets Rid of Staff Under the Guise of "Relo")
IBM is not being honest with employees
Microsoft Rumours: This Week's Scale of Layoffs "Higher Than Reported" and More Coming Soon ("A Lot More Severe" Than May's)
The "3%" figure is false
Slopwatch: Sloppy Brian, Brittany Slop, and General Observations
Creative people don't need slop; there's just nothing good about it, slop appeals to lazy people careless about quality
Over at Tux Machines...
GNU/Linux news for the past day
Beyond Mass Layoffs at Microsoft: Entire Units Shut Down for Good
And it's far from over
Links 15/05/2025: Crikvenica, Analog Computer, and Slop 'Hallucinations'
Links for the day
IRC Proceedings: Wednesday, May 14, 2025
IRC logs for Wednesday, May 14, 2025