Bonum Certa Men Certa

Gross Openwashing of Microsoft and Windows, Propaganda About Associated Costs

Mask



Summary: Propaganda of assimilation, or trying to make Windows look comparable/on par with GNU/Linux cost and freedom, is the latest propaganda pattern

AS Microsoft so desperately combats the zero-cost advantage of GNU/Linux it uses not facts but fiction. We have grown accustomed to seeing advertising pieces like this one (journalists as Microsoft couriers or copywriters), pretending that Windows is "free" and that it may become "open source" because of some blurb from three months ago. "A per this Wired article," wrote this author, "open sourcing is no longer optional, even for Apple. Even for Microsoft. Even for Windows." Actually, all of these are proprietary, so evidence does not support the argument. Nice try though...



"They are blurring the distinction between "open" and "closed" or between "free" and "proprietary"."Wired has been quite notable in the "googlebombing" of "Microsoft open source" or "Windows open source". It has been quite an effective propaganda campaign that culminated over the past year and we see more of it in light of this proprietary software release that is heralded with headlines such as "Microsoft's Power BI is coming July 24th, adds a bit of open source and Android seasoning" and "Microsoft Says Power BI Will Come Out Of Preview On July 24, Open Sources Visualization Stack". This is not Open Source at all, but Microsoft-friendly sites are openwashing Microsoft's proprietary software. Sometimes even Linux sites fall for it as it's not helping when Microsoft's propaganda channel (Channel 9) is openwashing proprietary software such as Visual Studio. This example from Channel 9 is again fitting a pattern that we first noted one week ago. This openwashing 'thing' is very much 'in'. The Microsoft-controlled Channel 9 increasingly chimes in to amplify the noise.

"Embrace, extend, extinguish" moves are now being used to make Apache software tied to Windows-powered and Microsoft-controlled servers (Azure). Isn't that great? They are blurring the distinction between "open" and "closed" or between "free" and "proprietary".

"Hadoop," says ZDNet, "started out using an open source implementation of Google's MapReduce as its exclusive processing engine." Well, now Microsoft wants it all for itself, to run under Windows (proprietary and pricey) as well as under Microsoft's control (with rental payments for hosting).

Microsoft is acting like a bandit, operating from the inside when it comes to Android as well (see "Windows 10 to allow easy porting of apps from Android and iOS platforms"), not to mention the underlying kenrel, Linux. Watch this new example of bad code that Microsoft has put inside Linux to promote proprietary software like Hyper-V, which runs on Windows (hyper-visor with NSA back doors implied) to control GNU/Linux guests.

"I would love to see all open source innovation happen on top of Windows."

--Steve Ballmer, Microsoft CEO



Recent Techrights' Posts

Gemini Links 22/09/2025: Rabbit Hole and DeGoogling Fairphone
Links for the day
Links 22/09/2025: Russian War Planes Invade NATO Airspace While Dihydroxyacetone Man Escalates Attack on Free Speech Because of Critics
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, September 21, 2025
IRC logs for Sunday, September 21, 2025
Links 21/09/2025: "Hey Hi" (Hype) Under Fire, Fakes Identified; Tesla Burns Family
Links for the day
Google's Software is Malware and Malware in Mobile Devices
Originally posted by Rob Musial
Links 20/09/2025: Hegemony Coming to a Close, Luigi Mangione Ruled Not Terrorist
Links for the day
Gemini Links 21/09/2025: "Charlie Kirk Was a Hateful Piece of Shit" and Slop Code Attempted by Microsofter
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, September 20, 2025
IRC logs for Saturday, September 20, 2025
Gemini Links 20/09/2025: Snowy Photos and utism is a Spectrum
Links for the day
Microsoft-Sponsored Xenophobia and Nationalism
IBM is very similar in this regard
Vintage is Sometimes Better
Why can't we get back to "simple" if (or where) "simple" means better?
Climate Breakdown Means We'll be Publishing More, Not Less
Press freedom will be a common, recurring theme
Our 5-Year Geminispace Anniversary is Coming Up
I still remember when Gemini Protocol was quite new
It's Right to Point Out Violence From the Right
Violence is a recurring theme
Tentative Summary of Things to Publish in Project 2030
I'll still be in my forties by then
Web Browsers That "Do Hey Hi" (AI)
State-of-the-art plagiarism or "autocomplete on steroids" (not coined by us, nevertheless a nice description) don't have much/any prospect
Links 20/09/2025: Hardware Projects in View, Some Independent Publishers About Russia Prosper After Cheeto Cuts Funding
Links for the day
Gemini Links 20/09/2025: Options and TV Time Machine
Links for the day
Links 20/09/2025: Retrocomputer, Antique Phone Experience, and More
Links for the day
Links 20/09/2025: Internet Shutdowns, Media Censorship, and Climate Worries
Links for the day
About 700 New Gemini Capsules in 13 Months (or 54 Per Month)
4.8K would represent a 20% increase
Rust People: Drain the Swap, You're Holding It Wrong
Does Rust make sense?
Techrights the Name Turns 15
About 6 weeks from now we turn 19
Microsoft is Running Out of Time and Floating Fake Figures, Fake Projects, Fake Narratives, Fake Excuses
Also, a lot of Microsoft's "revenue" claims are circular financing (i.e. Microsoft buying from itself, which means Ponzi-like fraud)
Slopwatch: LinuxSecurity, linuxconfig.org, and Plagiarised Phoronix
Many articles out there are nowadays fake
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Friday, September 19, 2025
IRC logs for Friday, September 19, 2025
Gemini Links 20/09/2025: Navigating the Pressures of Modern Life and SpellBinding Accidentally Wrote Another Gemini Server
Links for the day