Bonum Certa Men Certa

Microsoft's Mouthpiece Mary Branscombe Tries to Shoot Down Free Software, But Fails Miserably

"Just keep rubbing it in, via the press, analysts, newsgroups, whatever. Make the complete failure of the competition's technology part of the mythology of the computer industry. We want to place selection pressure on those companies and individuals that show a genetic weakness for competitors' technologies, to make the industry increasingly resistant to such unhealthy strains, over time."

--Microsoft, internal document [PDF]



Summary: At the CBS-owned ZDNet, which is Free/Open Source software-hostile, new FUD surfaces, but the FUD is so flawed that a full rebuttal is easy and almost imperative

Microsoft still chronically hates Free/libre software (especially classic copyleft) and it is desperately craving for some 'dirt' on it, no matter how hard it is to find. Microsoft propagandist (for nearly a decade now, or at least half a decade, both at CBS and at IDG) Mary Branscombe decided to pick on Free/libre software. The result is laughable. It's a terrible piece. ZDNet, part of CBS, published this nonetheless. The editor (probably Larry) was apparently OK with that.



With fair use in mind, we are going to deconstruct everything in Branscombe's article and show that it's just a pile of baloney. Let's start with the headline:

"Open source: Free as in speech, beer - or puppy?"

Not even original. Sun's old CEO used this analogy ("puppy") a very long time ago, before Sun defected to Free/Open Source software (FOSS) and got a new CEO. Branscombe is just copying or even 'stealing' the analogy without any attribution.

"It's hard to give developers more control over how their work is used and still keep it open source."

That's an insane talking point. It's like saying that the needs of the developers to oppress the users outweigh the needs and the interests of users. Branscombe encourages and advocates user-subjugating software. How ethical does it make her seem? Moreover, as we shall explain later, this affects all types of software, including proprietary software. It's not a FOSS issue at all.

"When you put your code out under an open source licence, how much control can you expect over what it's used for?"

Free software developers are developing because they want people to use their software. If Branscombe had spoken to any developers (even those of proprietary software), she would quickly realise that exercising control over the users is not the goal of these developers. Exploiting users is often the job (or the goal) of non-technical managers, who sometimes share users' data with marketers, spies, etc.

"Open source has often been described as 'free as in speech, rather than free as in beer'. Yes, it's software that's free to use, but the lack of a price tag isn't always the main point."

That's quoting Richard Stallman without naming him. But to say that free software means "free to use" is to show lack of comprehension of his points. Free/libre software isn't about "free to use"; the four freedoms which Stallman speaks about are what it's really about.

"For some it's about not being encumbered by limiting commercial licences or patents and royalties, for others it's about the importance of being able to see and modify the source code of what they're running (or distributing source so users can see it)."

By "commercial licences" she means proprietary licences. That's a different thing. Regarding "patents and royalties", this may inadvertently refer to software covered by the terms described under the text of the GPLv3.

The point about "distributing source so users can see it" is bizarre because visibility alone does not make software "Free software" or even "Open Source". That's just how Microsoft fraudulently openwashes a lot of its software. Branscombe helps this villainous mirage.

Now comes some of the more horrid stuff, as Branscombe probably believes that she kindly introduced FOSS in a fair and balanced fashion.

"And as I've long said, open source can also be 'free as in puppy'; you take on the responsibility of care and keeping when you start to depend on open source software."

Right, because nobody ever comes to depend on proprietary software? Whose stewardship and maintenance are both monopolised by people whose agenda differs from yours? This, if anything, is a point against proprietary software.

"You can run into problems if the project is no longer developed, or pulled suddenly when the company is bought by Apple and you discover you were using open source components that depended on a closed source core like FoundationDB, and that core is no longer available."

Because proprietary software companies never get bought? Or discontinue a product? Oh, wait, they do. And often. If it's Free software, then you can at least take charge or rely on others to take charge (e.g. forks or newly-created successors). Again, if anything, this is a point against proprietary software. Branscombe twists a problem with proprietary software as one exclusive to Free software. We saw other examples of that shameless spin very recently, as recently as one week ago.

"That makes it vital to always look carefully at the licence for open source software, especially if your business is involved (that's part of the care and keeping of the free puppy)."

Right, because proprietary software licences never change? Or the EULA (see how Vista 10 trashes privacy this week)? You don't even get to vote on or reject those. If a Free software project diverges from a licence in a way that people are opposed to, they can then fork while maintaining the more desirable licence. This, in turn, puts more pressure on the developer to obey the needs of the users. It keeps developers honest and obedient to their users; they cannot merely 'occupy' and thereby mistreat users. Isn't that a positive thing in a moral society?

"But for some software developers, the free speech comparison is getting more relevant."

The example she thus provides is irrelevant to free speech:

"Take the GIMP project, which stopped using SourceForge to distribute the Windows installer for its open source image editor in 2013, because of the ads that started appearing on the site featuring download buttons for alternative versions of the software."

Advertising is not a matter of free speech and denying advertising is not a matter of free speech, either.

"GIMP left the site up because there were so many links to it online, but stopped updating the installers there. SourceForge deemed the product abandoned and started mirroring the releases from GIMP, but it also 'experimented' with wrapping the GIMP installer with adware."

Therein lies the problem. Adware. It's not just about ads on a page. It's proprietary garbage that is not wanted and is improperly bundled.

"The GIMP team wasn't happy (and SourceForge stopped wrapping the installer, although it didn't stop mirroring it). But because GIMP is under the GPL and LGPL licences SourceForge did nothing wrong: those licences allow software to be repackaged."

Nobody ever alleged that SourceForge had violated any software licences, so it's unclear where Branscombe is going with this. No point is being made except the fact that developers can revoke endorsement (not distribution) of some piece of software if inappropriately packaged. GIMP developers packed up and moved. That's a good thing. Some call it "free market".

"Android tool developer Collin Mulliner was equally upset to discover that Hacking Team (an Italian company that sells surveillance tools to governments) had used his Android framework to build their Android voice call monitoring software."

That is a licence violation. So what's her point?

""For the future I will use a license for all my software that excludes use for this kind of purpose," he said in the blog he wrote to make it clear that he didn't work on the Hacking Team tool. But that might be hard: writing a licence that lets people use your code freely means they can use the code for anything they want."

But Hacking Team violated the terms of the GPL. Therein lies the main issue. Proprietary software would not have done any better at preventing use for malicious purposes, so how is this even relevant?

"Douglas Crockford famously added a line to his licence for JSON that said it couldn't be used for evil (and just as famously said that IBM had asked for a variation because they couldn't guarantee that their customers wouldn't use it for evil)."

Is that a bad thing?

"Yes, the GPL has repeatedly been used in court, but mostly to force companies to comply with the rules about open sourcing their own code if they've published software based on GLP-licenced code."

The typo/bad English aside (the verb has an "s" in it, but maybe this poor pieces was composed in a rush), is Branscombe trying to insinuate that honouring a licence is a bad thing?

"Commercial use is easier to police, but anyone who is going to use open source code for evil is unlikely to pay much attention to licences that say they can't, and having people use your code for purposes you don't approve of is pretty much the definition of free speech."

Proprietary software (commercial software as Branscombe calls it) has exactly the same issues, so what is her point anyway? Where is that "free puppy" point ever coming into play?

"It's going to take some careful writing of licences to give developers more control over how software they open source is used in the ways they want, without stopping the open uses they want to enable."

Again, nothing to do with "Open Source" (Free software) at all. Branscombe takes an issue that applies to all software and frames it as one pertaining to Free software. But why? Just look at Branscombe's history of badmouthing Microsoft's competitors.

Recent Techrights' Posts

"How Many Friends Do You Have?"
"Do bots count?" "Friends in Facebook?" "Does a girlfriend chatbot count as a friend?"
Solicitors Regulation Authority (SRA) Responds to Crises Only After It's Way Too Late
The SRA does not do its job. The new chief's job is face-saving PR in the media.
The Techrights Team Makes the Platform Faster
The infrastructure is already fast
France Does Not Need Digital Weapons Disguised as Social and as Media
French people lost interest in Social Control 'Media' (or Networks)
EPO "Productivity" Will Fall Off a Cliff If Examiners Stick to the European Patent Convention (EPC) and Follow the Real Rules
The EPO's "Cocaine Communication Manager" would hate to see the next "productivity" metrics
The Problem is Not Technology, the Problem is Really Bad Things Sold or Imposed as "Tech" (Like a Religion Built Around Technology)
Don't hate technology, hate the corporations that abuse it to promote coercion, exploitation etc.
Resisting IBM and EPO Corruption
Rise up against EPO dictatorship next week
Where Slop Meets Ghostwriting: It's a False Analogy
It's a false analogy
 
Links 18/02/2026: Gig 'Economy' Condemned, Microsoft Insulting/Stressing People With False Slop Predictions
Links for the day
Twitter Falling to 1% in Africa's Largest Nation (Algeria)
About 15 years ago the regime in Egypt got toppled (and others had been too) partly because of social control media such as Twitter
Mozilla Firefox Died in Afghanistan
Mozilla has been a complete disaster
Gemini Links 18/02/2026: Astronomy and Texinfo
Links for the day
Are IBM CEO and IBM CFO Ready for Financial Audit That Topples the Shares by 50% in One Day?
The same "chefs" that cooked up Kyndryl Holdings Inc are still in charge of the IBM kitchen
"Senior AI Reporter" at Slop Technica/Ars Sloppica Has Written Nothing in Nearly a Week, Did Conde Nast Suspend Him for Fake Articles With Fake Quotes?
Slop Technica/Ars Sloppica is having a serious credibility issue right now
Linux Foundation Puts Slop Images, Not Just Slop Text, in Linux.com
More of the same then
The Register MS Paid-for 'Articles' (Ads) Seem to be LLM Slop Again
If it's true that The Register MS is resorting to these marketing tactics, will they later delete the evidence (as they did months ago)?
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, February 17, 2026
IRC logs for Tuesday, February 17, 2026
Microsoft Had Mass Layoffs Every Month Last Year, This Year It's Delaying a Lot to "Prove" Rumours That Crashed Its Stock... 'Wrong'
Building a bigger snowball for later
Red Hat Is Not a Company Anymore, Amid Bluewashing and Mass Layoffs It's Merely IBM "Division" or "Brand" or "Product"
systemd at this point is sort of like IBM/Microsoft thing
IBM suffers "worst weekly drop in six years", Microsoft's MSN calls it "buying opportunity"
Ask Cramer what to do
Still Some Slopfarms in View, Sometimes Targetting "Linux"
That's a total of at least 4 in Google News today, coming from 3 sources
Gemini Links 17/02/2026: 3D-Printed Stainless Steel Smartwatch and Gopher Bay Offline
Links for the day
Links 17/02/2026: Machine Rage and Microsoft Kills XBox Social Clubs
Links for the day
Links 17/02/2026: Why OpenClaw is Very Sleazy and Ars Technica Exposed as Hub of LLM Slop (Credibility Destroyed Overnight)
Links for the day
Benj Edwards (Ars Technica) Used Fake Articles to Promote Ponzi Scheme for Conde Nast and Its Client (Marketing)
What Ars Technica and Conde Nast do here helps defraud the general public
Slop Technica: Ars Technica Seems Like Repeat Offender, a Part-Time Slopfarm
The culprits are repeat offenders, but the publisher will never admit this in public
Only One in 50 Saudis Would Use Microsoft for Search, Almost Same as Would Use Russia's Yandex
If statCounter is to be trusted
Microsoft's "AI" Concerns Are All Indian (or Low-Paid Workers Who Work Extra Hours Unpaid)
portraying charlatans and frauds like they're some kind of visionaries and luminaries
Microsoft Turned Bing Into Censorship Machine of China, But Bing Is Pegged at a Mere 2% in Asia, Yandex is Bigger
Expect many Bing layoffs some time soon (like in past years)
Just Like The Register MS, Conde Nast's Ars Technica Has Just Publicly Admitted That It Published Fake Articles (Slop) Made by LLMs About Serious Subjects
Conde Nast might shut Ars Technica down to escape the bad publicity/association
Solicitors Regulation Authority (SRA) Way Too Slow to Respond to Financial Fraud at Law Firms, in Effect Helping Those Law Firms Defraud Many More People (Fleecing Clients)
Who will hold the SRA accountable for this?
Techrights Became a Hub for News That IBM/Red Hat Doesn't Want You to See (and Pays Mainstream Media to Distract From)
the more viciously the notorious organisation attacks the reporter, the greater the interest in what the reporter has to say
EPO's Central Staff Committee on Fourth Technical Meeting, Two Days Before First of (At Least) 4 Winter Strikes at the Second-Largest European Institution
“future orientations on the salary adjustment procedure”
IBM's Collapse Continues, Half of EU Countries to Have Mass Layoffs, "IBM Clearly Disinvests From Europe" Says IBM European Works Council
Recent publication
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, February 16, 2026
IRC logs for Monday, February 16, 2026
Gemini Links 17/02/2026: Alpenglow Industries' Closure and Gemini Server Issues
Links for the day
The Southern California Linux Expo (“SCALE”) or SCALE 23x Becomes Microsoft
It's not supporting the event, it is buying it.
Where Microsoft's Bing Cannot Even Reach 1% "Market Share"
Looking at "I" countries
Microsoft to Focus on Name-Dropping Buzzwords to Distract From Declining Business, IBM RAs (Layoffs) With Staff Stack-Ranked
Calling everything cloud or reclassifying as "AI"
Another EPO Strike One Week From Now, Local Staff Committee Munich to Discuss It This Week
Campinos MIA while Office staff goes on strike at least 4 times
Links 16/02/2026: Barack Obama Responds to Racist Cheeto and Benjamin Mako Hill Studies Online Communities
Links for the day
Gemini Links 16/02/2026: Task Completed by Avoidance and "Playing Again With Akkoma"
Links for the day
Happy Birthday (or Anniversary) to SoylentNews
"Happy Birthday SoylentNews"
Techrights' Architecture
Stability is the main goal
IBM Reduces the Thresholds for Acceptance (and the Salaries)
Are chatbots good enough as IBM staff?
When It Comes to Rust, Keep All the Eyes on the Ball (Technical and Legal Perils, Sustainability Questions)
It's not about security or politics
Linux Foundation Continues Falling Off a Cliff in Geminispace
Gemini Protocol will turn 7 this summer
Links 16/02/2026: cURL’s Daniel Stenberg Asserts That Slop is DDoSing Free Software, But Still Uses a Plagiarism and GPL-Violating Blender (Microsoft GitHub)
Links for the day
The Techrights Community Never Needed Money, Only Goodwill
We accomplish things by a track record of suppressed facts
"AboutCode" is a Microsoft Proxy and Microsoft's Acquisition of the OSI Advances Via OSI Moles
presenting direct evidence anybody can verify
Social Control Media is Just a Digital Weapon
Social control media is not social and not media
They Will Call Smart People "Luddites"
Is society "seeing the light"?
Microsoft Amutable Already Reveals That Its Focus Is Not Linux, It'll Promote "Remote Attestation"
This is basically an attack on Software Freedom, even if they toss around the brand "Linux"
More People in Chad Move to GNU/Linux
Last year we began to see GNU/Linux rising there - a trend which continues this year
Dr. Andy Farnell on How Universities and Culture of Education Got Crushed by "Technofascist Nightmare"
Farnell says he "already soft-quit in [his] mind"
Debt of Broadcom Grew by More Than 50%, Broadcom is Deeper in Debt Than Google
Expect many more cuts
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, February 15, 2026
IRC logs for Sunday, February 15, 2026