Bonum Certa Men Certa

How Ad Hominem Attacks Work

Ad Hominem



Summary: The shame tactics and pressure on people to not mention particular people is very much evident, more so in social control media (which is publicly accessible for scrutiny); don't be surprised if it soon becomes a taboo to express support for the very people who gave us GNU and Linux (while still fashionable to worship a famous criminal who co-founded Microsoft)

AD HOMINEM attacks (or "to the person") shift focus from ideas/issues to personalities. It's not a novel trick. It's hardly limited to software or technology debates, either; the Latin words correctly remind us of the old roots and breadth.



We recently discussed attacks on the people perceived to be leaders of Free software, notably the founder of GNU and the founder of Linux. People are supposed to feel ashamed about supporting them, as if they endorse chauvinism or something (and need to apologise upfront for such support). Failing that, maybe they'll compare Richard Stallman to Osama bin Laden and Linus Torvalds to Hans Reiser (it's going to be a disaster when he's finally freed from jail, which almost happened recently, wanting to rejoin development of the filesystem named after him). Days ago in Twitter someone insisted to me that Stallman was a practicing pedophile; maybe they'll soon tell us that the Reiser crimes (or failed attempts to reinstate his role) somehow prove Linux "misogyny", inevitably causing the murder of wives. Guilt by association is on the rise in this generation.

"People are supposed to feel ashamed about supporting them, as if they endorse chauvinism or something (and need to apologise upfront for such support)."Ad hominem tactics are cheap but very effective, as whenever an argument may be made which is strong enough (difficult to factually refute) you find a 'shortcut' such as criticising the messenger's appearance (oh look! A beard!!), lifestyle (OH! MY! God! Linus works in his bathrobe sometimes! How rude! The code must be terrible! The bugs will be awful!) or some other nonsensical aspects. Who can blame these people for wanting more privacy in their lives...?

Ad hominem tactics are a nasty, nasty thing. When we slam the EPO we always try to focus on the nature of the abuses rather than the ethnicity or appearance of people like António Campinos and Benoît Battistelli (when we speak about their nationality we typically highlight nepotism, a conflict of interest, or money-laundering aspects). We'd rather focus on what won't change with a mere change of leadership (like Battistelli choosing Campinos as his successor because he's a longtime friend and ally of his).

"Not too shockingly, slurs tend to come from IBM/Red Hat staff (regarding articles that deal with IBM/Red Hat) and one IBM/Red Hat employee surprisingly blocked me even though I had never ever interacted with her in any way (that I can recall)."One reason (a last straw) I've just decided to 'quit' Twitter is this bunch of ad hominem tactics; it would take time to explain all the context (I'd also have to log back into Twitter to take screenshots), but the gist of it is, some people refuse to comment on the actual content of my articles and instead just throw an insult at the site, the messenger, or both. No substance needed; just an insult. That's it. Not too shockingly, slurs tend to come from IBM/Red Hat staff (regarding articles that deal with IBM/Red Hat) and one IBM/Red Hat employee surprisingly blocked me even though I had never ever interacted with her in any way (that I can recall). So why block?

It's possible to incite people based on deliberate distortions. Days ago someone lied about what I had claimed, causing an outrage over something I never even said! Oh, thanks Twitter! Facts optional...

IBM is often not given enough credit for F.U.D. tactics (coined by a former employee); Microsoft 'steals' credit for that, too. But the way I see it, IBM/Red Hat is now engaging even in 'cancel culture'-like tactics. There's no need to actually counter anything presented here in this site; instead, attack Roy. And then attack people who merely mention Roy.

"IBM is often not given enough credit for F.U.D. tactics (coined by a former employee); Microsoft 'steals' credit for that, too."How very mature. What's wrong with Roy anyway? Nothing. They specify nothing. It's all innuendo. As one of them put it just hours ago: "I'm mad at myself for clicking that link before I realized what site it goes to."

OK, what's wrong with that site?

No, nothing specified. Maybe upset that the employer is being criticised for something there (never mind if about 80% of the things we write or wrote about both IBM and Red Hat are positive). What possibly upsets me more is actually attempts to make other people (even bots!) untweet mentions of Techrights. This is how 'cancel culture' works.

Congrats, IBM. You're just acquired a bunch of angry children (and grossly overpaid for them).

Like layers of an onion or a social graph-based elimination strategy these people target the 'circle' sympathetic to those whom they try to oust, silence, discredit. Remember what was done to Alex Oliva months ago because he had long supported Richard Stallman? He has been relatively quiet since then. Intimidation leads to self-censorship, which in turn enables bad things to continue unabated, without critical voices causing outrage/backlash.

Recent Techrights' Posts

Freedom, Not Fame, is His Goal
pursuit of money can be not only tiring but also involve abandoning one's freedom
Getting Better After 20 Years
Exactly two months from now this site is turning 20
 
Microsoft's Silent Layoffs Are the New Normal at Microsoft
Microsoft has a ton of layoffs all the time, but the media isn't mentioning those as no WARN notices get issued
SLAPP Censorship - Part 175 Out of 200: Implicit and Explicit Coalition Against the UK's SLAPP Industry
SRA recognises the problem
Further Transparency Problems at the EPO
The EPO was never meant to be profitable
Gemini Links 08/09/2026: "Everything Must Go", Announcing Perigee, and Presentations in a Browser
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, September 07, 2026
IRC logs for Monday, September 07, 2026
Alleged Manager at IBM Says "[t]here are likely to be a lot (and I meant, A LOT) of RAs before December."
"We’re getting pressure from above to put some team members on PIPs."
Links 07/09/2026: Amazon Cargo Plane Crash, .org/.net/.com Domains Considered Risky
Links for the day
Gemini Links 07/09/2026: Cheese, Text-based Life, and Icons in Swaybar
Links for the day
Links 07/09/2026: Slop Trashes Memory of Parton, Flock Surveillance Infuriates Everyone
Links for the day
EPO Hiding Cocainegate and Abandoning Transparency (Even Access to Very Basic Information is Denied)
The EPO isn't just becoming like a private for-profit corporation. It's also becoming more secretive.
Richard Stallman Has Resurrected Lost Updates
We didn't ask about it
SLAPP Censorship - Part 174 Out of 200: Cascading Scandals and a Path Towards Much-Needed, Long-Awaited Reform
Reform the UK's law, not "Reform UK"
EPO's Gema Requena Sempere (PD People) Contacted Regarding Children With Disabilities
In the coming week we may be in fruitful contact with some media regarding EPO scandals
Over at Tux Machines...
GNU/Linux news for the past day
Gemini Links 07/09/2026: Music Composition, Free Stuff, and Self-hosting Git Repos
Links for the day
IRC Proceedings: Sunday, September 06, 2026
IRC logs for Sunday, September 06, 2026
People Who Enforce the GPL Banned From Linux Foundation Board (After Bribes From Prolific GPL Violators), Now They're Banned From Giving Talks at Events
about the "LF" ('Linux' Foundation)
Gemini Links 06/09/2026: The Slop Plagiarism 'Holy War' (Hype, Scam, Scheme), Burning CD-Rs, and Hardcopy Mono
Links for the day
Solicitors Regulation Authority (SRA) Inaction and Incompetence - Part IV - Insufficient Resources in the Face of Distributed Denial of Service (DDoS) by Lawyers
it's about 120KG
OpenStreetMap is the Future, Dictatorship is the Past
OpenStreetMap helped us check maps for transport, various overlays with addresses, and there was 0% reliance on GAFAM or "Google" anything
Silent Layoffs, Cool-down, and Cool-off: How GAFAM and IBM Operate (the Law Doesn't Apply to Them)
Laws? What laws?
How Strikes at the European Patent Office Are Seen by Striking Staff in Berlin, Germany
We have some more EPO scandals to cover later this year and next year
Association for Computing Machinery Cites Techrights in Relation to GemText and Gemini Protocol
published yesterday, Open Access
Links 06/09/2026: More XBox Trouble (Microsoft Unrest, Many Silent Layoffs This Month), John Duffy as Next USPTO General Counsel
Links for the day
Gemini Links 06/09/2026: Avoiding 'Smart' 'Phones' and Setting up Gemini for the First Time
Links for the day
Links 06/09/2026: Sabotage by Slop and "What Happens If 'Open' 'AI' Dies?"
Links for the day
How Back Doors Became the 'Normal' or 'Norm'
"We also allowed a lethal monoculture to fester"
Solicitors Regulation Authority (SRA) Inaction and Incompetence - Part III - The SRA is Vastly Worse Than Brits Realise, We Have a "Wild West" in London
In the next part we'll begin looking at correspondence with the SRA
SRA and Manslaughter: How the SRA Contributed to Agony in Proprietary Software Scandals With Clear Misuse of "Without Prejudice"
Trying to prevent the public from finding out the criminal stuff that went on, resulting in many deaths
Canonical (or Ubuntu) Rejecting IRC Isn't the Widespread Trend
Internet Relay Chat (IRC) adoption still growing by some yardsticks
SLAPP Censorship - Part 173 Out of 200: Two Years
It was exactly 2 years ago that we filed lawsuits against Garrett
Linux of America
We could not help but notice GNU/Linux in North America yesterday
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, September 05, 2026
IRC logs for Saturday, September 05, 2026
Gemini Links 06/09/2026: Internet Limiting (Limited Time Allotted) and Solar MiniServer
Links for the day
Eight Months of Strikes in EPO, Organised by the Staff Union (SUEPO) Also in Berlin
In Berlin, only one member of staff voted against the action plan