Bonum Certa Men Certa

IBM's “Emb(RACE)” Campaign is an Insult to History and Historians

IBM emb(RACE)



Arguing Couple Reverse: told you to hide your 'humble' beginnings and your attitude towards women



Summary: IBM wishes to be seen as some heroic saviour and warrior for black girls; this requires serious if not torturous revisionism to be believed

IT IS an 'open' secret that IBM is/was run by womanisers who purged "blackness" and worked towards a white/Aryan "master race". That's how IBM started. It didn't bother racist Watson, who just worried about his (and his company's) image. Extermination and/or sterilisation or 'lesser' races ('untermenschen' or African-Americans) became a stain on IBM's brand, which is why Watson stopped that, at least temporarily.



Some lettersIBM would occasionally return to that agenda (e.g. apartheid), hoping that it can obscure and distort public records/history, e.g. by actively obstructing historians. People attentive to these plights are watching.

For those who might misunderstand (or choose to mis-comprehend) our message, we're not using racist or sexist terms here. As per the dictionary, "blackness" means:

...the quality or state of being a Black person.

Negritude.


The word "negro" was still commonly used when IBM worked on -- and profited from -- the American eugenics agenda (predating Nazi Germany). So imagine what IBM had in mind when it published the following only hours ago (mind terms like "Social Responsibility" and "power of inclusion."):

How open source leads to open doors



There's lots more in there, but we highlight the parts that aren't openwashing but instead paint IBM as an ally of women and blacks. This is perverse distortion of IBM's past and present.

"Political PR pandering is only as substantial and effective as the population is gullible (collective amnesia)."As we noted before, IBM still hardly employs women in top roles (same in the Linux Foundation, which fronts for IBM). Political PR pandering is only as substantial and effective as the population is gullible (collective amnesia). Misinformation needs to be corrected. IBM never really championed diversity as much as it championed those eager to crush diversity. As long as facts do matter and truth is a priority, we'll keep compounding and responding. All that IBM has done on this matter is (as recently as months ago), it hired PR agents (external spinners) to send me E-mail messages with shallow buzzwords, not refutation or even an apology (owed not to yours truly). It's still hoping to deny its past. IBM is a denier, a well-funded denier. ⬆

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