Bonum Certa Men Certa

In Fight Against Google, Microsoft Adopts China Strategy

"Linux" is the new "democracy" in China if Microsoft gets its way

USSR



Summary: As Google makes new moves to render Office obsolete, Microsoft warms up to communism and tries to capitalise on Google tensions in China

WE are not advocates of Google, but one must remember that Google helps weaken Microsoft and it also spreads GNU/Linux. It does a few other things that are beneficial to Free software, notably Summer of Code. For all practical purposes, Google is better off avoided for a plethora of other reasons. Google is valuable to search, but in other areas it likes to get hold of people's data under promises of "cloud computing" and other fluffy new jargon.



Microsoft's booster Gavin Clarke writes about Microsoft and Google in the following article which makes a quote-worthy observation:

In health, for example, you have Microsoft HealthVault and Google Health - two growing repositories that are seeing Microsoft and Google set themselves up as massive gatekeepers of information. They have recognized that in the information age, survival comes not by adding more features to applications or operating systems but by owning the information itself and then letting others access it. Talk about buying your way into the future.


Microsoft has resorted to government lobbying in order to gain possession of this data. It's a very serious matter. But in other news, it appears as though Google is poaching Microsoft's business customers as the fight for people's personal data and mail carries on [1, 2].

Earlier this month we wrote about Google's DocVerse acquisition (which is still in the news). It's about poaching Microsoft Office customers. One financial op-ed says that "Microsoft [is] in Danger if Office Margins Fall to Google App Levels"

Microsoft’s (NASDAQ:MSFT) Office Suite is a group of desktop applications used primarily for word processing (Word), spreadsheet preparation (Excel), presentations (PowerPoint), and email (Outlook).

Microsoft is releasing the full version of the new Office 2010 to businesses starting in May 2010. The May release will include a web-based version of Office for the first time. This is response to Google’s (NASDAQ:GOOG) cloud-based Google Apps productivity software which has been available online since 2007 and is increasingly gaining traction amongst both consumers and businesses.

We believe that the shift to more cloud-based software is likely to continue and result in a decrease in Microsoft’s Office software margins. Microsoft will incur higher costs as a result of delivering a cloud-based version of Microsoft Office and this can have an impact on the Microsoft’s stock.


There is also this in the news:

Microsoft Mum on Plans to Answer Google Apps Marketplace



Microsoft may one day counter Google Apps Marketplace with a third-party integration shop for cloud computing of its own, but if there are any such plans in the works, Microsoft won't share them as it competes in the cloud with Google, IBM, Salesforce.com and others. IDC analyst Melissa Webster says Microsoft, which has always worked well through channels, may consider offering such a store in the future. Google Apps Marketplace Product Manager Chris Vander Mey tells eWEEK that four Marketplace partners have each logged over 1,100 domains installed.


Google moves further by targeting Outlook users with migration tools (Novell's GroupWise is also targeted by this, as we showed over the weekend). Coverage in the news includes:

Google Builds Microsoft Exchange Escape Route

Google Apps Migration Tool Makes Ditching Microsoft Easy

Google Tool Moves Users from Microsoft Exchange to Google Apps

Global CIO: Google, At Last, Goes For Microsoft's Throat

Switch from Microsoft Exchange says Google

Now migrate between Google and Microsoft

Another chapter has been added to the ongoing cold war between Google and Microsoft. Google has come up with a new tool to give a big advantage to its enterprise business by this latest application that it offers.


Google Apps punts kill-Microsoft-Exchange-now tool

While Microsoft has been failing to outfox Google in the web search and ad game, Google has - apparently - swiped a few of Redmond's customers away from MS Office.

The Mountain View Chocolate Factory gloated on its corporate blog that 25 million people worldwide had switched to Google Apps in the past year.


IBM pressures Microsoft too (services built on GNU/Linux) and Microsoft is being compared to "a dinosaur" by NetSuite, which Microsoft tries to fight rather aggressively using incentives.

An internal memo from NetSuite CEO Zach Nelson dismisses Microsoft's bid to attract NetSuite customers as "the last gasp of a dinosaur trying to protect its Stone Age software products."


Now comes the more interesting part. According to reports that Google declines to comment on, the company has been put under pressure that may lead it to leaving China within weeks. This would be good news for Microsoft [1, 2], but Fortune/CNN writes the post titled: "Who wins when Google leaves China? Microsoft and Baidu might not like the answer"

Some industry watchers suspect that there may have been Microsoft manipulation intended to game the Chinese government and drive Google out of the country. Bill Gates and others from Microsoft have special relationships with the Chinese government, as we showed before. From a Wall Street Journal blog:

However the Google episode pans out, it’s likely to have a lasting impact on the way foreign companies deal with China. Over the years, foreign executives have frequently made the mistake of copying the way that Chinese officials deal with their superiors. The approach is best summed up in the Chinese phrase “pai ma pi” – “slapping the horse’s rear”. The problem with sycophancy isn’t so much that it’s offensive to watch, but that it’s a lousy business strategy. China may enjoy the kowtow, but it doesn’t respect it.


As a side note, let's remember what led to the diplomatic tensions between Google and China. It all started when Microsoft's Internet Explorer led to attacks on Google [1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12]. After this incident/episode, Google stopped censoring results, whereas Microsoft continues to collaborate with totality and suppression, which Microsoft is so akin to anyway. Here is another new statement which merits discussion.

However, with possible success in China, it is possible that Microsoft’s acquiescence with Chinese censorship may cause the company to face heat in the United States.


Microsoft's 'search' is already all about censorship (even in the West where there is deliberate demotion or exclusion of Microsoft's competitors), so why would Microsoft have any special sense of guilt in China? On Chinese phones that run Android/Linux, Microsoft already tries to sneak in its illusion of 'search'.

Recent Techrights' Posts

IBM Eliminating Over 20,000 IBM Workers by Year's End, Insiders Claim
the layoffs are silent
The Register MS Publishes More Word Salads Promoting "AI" Because It's Paid to Do So
Hype, name-dropping, and scaremongering
 
SPAM Disguised as Benchmark or Comparison: The Register MS "PARTNER CONTENT" is Getting Weirder by the Month
Sites that promote fake 'coins' or pyramid schemes to their audience(s) aren't worth tolerating
PIPs at IBMs are Layoffs Because They're Impossible to Satisfy (or They Terminate Workers Despite Satisfying Them)
What insiders say
In the United Kingdom You Can No Longer Make the Assumption People Use Windows (or 'Smart' 'Phone')
As autumn arrives Microsoft faces a crisis
SLAPP Censorship - Part 171 Out of 200: Talking About Corruption and Violence Against Women
Today the Labour Party (UK) speaks about corruption
Warming Up for Investigative Journalism About the European Patent Office (EPO), Europe's Second-Largest and Probably Most Corrupt Institution in Europe
It continues to exploit diplomatic immunity for impunity
Microsoft Handing Out PIPs by the Thousands, Anxiety in GAFAM Building Up
Years ago I heard from people who pretended to be ill to avoid getting fired
BRICS in the Windows: Brazil's GNU/Linux Share (as Measured by CDN) Has Hit Highest Point in a Month
The largest Web CDN, Clownflare, sees GNU/Linux at 8.1% right now in Brazil
Corporate Media Will Always Glorify Its Owners (Corporations That Value Nothing But Capital)
Collecting "money" like it's a form of competition where they track "score"
We'll Never Do Slop!
Being against slop is not being "left behind"
Thieves Complain About the People They Steal From
"When you point the finger at someone, there are three fingers pointing back to you"
Links 04/09/2026: "The Rise of the Billionaire Lobby", the "Imperialist Delusions", and Digital Restrictions (DRM) From Nvidia
Links for the day
Buying From China
Nations must begin to speak about their digital sovereignty, which Free software is best equipped to grant and best positioned to assure in the face of outside resistance
GNU/Linux Continues to Grow in China
GNU/Linux reached its highest point in a month
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Thursday, September 03, 2026
IRC logs for Thursday, September 03, 2026
Gemini Links 04/09/2026: Forgotten Realms Avatar Series and Slop Plagiarism's Footprint in Gopher/Geminispace
Links for the day
Like Uber, Paypal's Debt Has Shot Up 2.5 Billion Dollars in 3 Months, Now the Mass Layoffs Come to India
even reducing the salaries by offshoring isn't enough to save the company
Microsoft "engineers who aren’t critical are let go" this week/month (silent layoffs)
"stack ranking"
Is Microsoft Trying to Kill What's Left of XBox by Year's End?
How many people will still bother purchasing these consoles by the end of the year?
SLAPP Censorship - Part 170 Out of 200: Downtimes
Yesterday traffic skyrocketed here
Gemini Links 03/09/2026: Google Maps, Gemini's Early History, and Suppressing Slop Plagiarists
Links for the day
Links 03/09/2026: Unsafe Skies, Thunderbird Adopts Proprietary / Vendor Lock-in Traps, "Xbox Live Down Again"
Links for the day
Growing Thirst for Free Software, the LibreOffice Edition
LibreOffice is in "high demand"
Links 03/09/2026: John Ternus Enters Apple Amid Mass Layoffs, Journalist İrem Delice Arrested
Links for the day
Stallman.org Down Due to Virtual Machines Issue, "Senior Engineers are Investigating the Issue" Since Saturday
RMS site down due to virtual machines issues upstream
Linux Foundation is Plagiarism Hub, Linux is at Risk From It
Torvalds never looked weaker and more compromised
Gemini Links 03/09/2026: Back in Japan, Another New Year, Reasons to Avoid Have a "Smart" "Phone", and Rant About Built-in Batteries
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, September 02, 2026
IRC logs for Wednesday, September 02, 2026
Identi.ca is Practically Dead, Just Like All Social Control Media (Eventually)
All Social Control Media is a waste of time
Gemini Links 02/09/2026: Intentions, Publishing on Workstations, and Connectivity Standards Alliance (CSA)
Links for the day
GNU/Linux Reaches 6% in Nepal
Today I checked GNU/Linux in Nepal again
SLAPP Censorship - Part 169 Out of 200: Calling People "Nazis"
'Cancel culture' in action
GNU Turns 43 This Month, GNU/Linux Turns 35 Next Year
It seems like no area of computing has not been impacted by the GNU/Linux revolution
Uber Debt Grew 2.5 Billion Dollars in 3 Months, Company Lays Off at Least 10% of Workforce
The media repeats the "official" numbers
Links 02/09/2026: The Machine Stops, AuraSearch, and DOOM 1/2
Links for the day
1-1 Meetings at IBM This Week, PIPs Expected, Maybe RAs Too
As usual, we invite whistleblowers to tell us what's going on
Links 02/09/2026: Germany Blames Russia for Leipzig Airport Drone Attack and China Gains Power as US Faces Humiliation in the Midst of Presidential Cover-up
Links for the day
Quit Talking About "AI Layoffs" and Talk About How Chatbots and Other Bots Broke Recruitment Processes by Cheating
Bots talking to other bots isn't HR; it's a catastrophe
It's Inevitable Anyway, So...
of course blame Chinese Communists for the "anti-AI" messages
Robotics Isn't "Hey Hi", Robotics Isn't New Either
Is the official Arduino blog becoming shilling platform for Qualcomm's "hey hi" [so-called 'intelligent'] chips?
Giving 'Free Publicity' to the People You Hate and Attack
Be careful what you wish for in social control media
Today We'll Focus on Growth of GNU/Linux
We've meanwhile noticed that Clownflare statistics for north American nations show 19% of requests (CDN) originating from GNU/Linux
IBM Secret (or Silent) Layoffs in September 2026
We need whistleblowers
Gemini Links 02/09/2026: GAFAM's E-mail Cartel, ROOPHLOCH 2026, and Homeworlds
Links for the day
Not Only Microsoft and IBM Hide Layoffs (Secret Layoffs) and Fail to Follow the Law (or Bypass It)
Microsoft's tactics are not so unique
People Who Participate in the Slop Plagiarism Pyramid Scheme and the Moral Dilemma (What's Acceptable for a Salary?)
giant pyramid scheme
State of the Slop, Linux Edition
Whether slop about "linux" becomes rarer by the end of this year, well... time will tell
Links 02/09/2026: 'Open' 'AI' (Proprietary Slop Plagiarism) Destroying Evidence, "Data Center Backlash Has Officially Rattled Scam Altman"
Links for the day
Andrew Lee Has Turned Freenode Into a Slopfarm (Because Who Needs IRC Anyway?)
The site is churning out slop all day long
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, September 01, 2026
IRC logs for Tuesday, September 01, 2026