Bonum Certa Men Certa

The Press Has Been Exceptionally Cruel to Ubuntu Edge

Ubuntu Edge



Summary: Criticism of the negativism that's so prevalent in Ubuntu Edge coverage, especially where corporate press is concerned

UBUNTU is in the headlines again. It's about Ubuntu Edge, which I have been watching for over a month, even before the announcement about it (thousands of articles have been published since then). While it is true that Ubuntu Edge did not reach its target/goal [1-4] Canonical does not view it as a failure [5-8] and it also marks a new world record [9], so it is definitely not a "failure" [10]. Perhaps the only failure was setting the goal as high as $32,000,000. Had the goal been set at $12,000,000, which is a high number (also aiming at a world record), what would the whiners have complained about? There is a lot of negative coverage (see the latest in [11-29]) and Jono Bacon does the usual PR/damage control in his blog [30-32]. Ubuntu did, despite scepticism, make it past 12 million [33], thanks for the most part to US-based buyers [34] and development for the Ubuntu Edge platform definitely continues [35] (with or without a phone that is Canonical-branded), so why be so pessimistic and negative? Canonical already has several phone-producing partners. I am hardly known as a fan of Ubuntu, but the press coverage seemed crude, mean, and generally biased. Let's be happy that Canonical proved enormous interest in GNU/Linux-based phones that also plug into larger machines (with peripherals) and thus act as desktops. Just like CrunchPad and other such products/concepts/prototypes which predate iPad and Android tablets, Ubuntu Edge can signal the way of the future. Linux and GNU derived a lot of good publicity from this, having been portrayed in some media as innovative, trailblazer, or whatever. Thanks for Ubuntu Edge, Canonical. Ignore those who envy the fund-raising record.



Related/contextual items from the news:



  1. RIP Ubuntu Edge, but Ubuntu is still coming to smartphones in 2014


  2. Ubuntu Edge smartphone misses crowdfunding goal by $19 million


  3. With $12.8M raised, Ubuntu Edge campaign fails, but it’s not all in vain


  4. Ubuntu Edge Campaign Admits $32 Million Goal Was 'Crazy'


  5. Ubuntu Edge – What Happened?
    The Ubuntu Edge crowdfunding campaign finished today, which despite having more money pledged than any previous crowdfunding campaign, fell $20 million short of its massive $32 million target.


  6. Canonical doesn't see Ubuntu Edge campaign as a failure
    The company didn't make its goal, but its leaders still see the crowdsourced Ubuntu Edge campaign as a success.


  7. Ubuntu Edge: founder says failure isn't the end of the dream


  8. Mark Shuttleworth: The Ubuntu Edge was a 'time machine'
    Canonical founder Mark Shuttleworth on how the Ubuntu Edge would have been a "time machine" offering a glimpse at the future of mobiles.


  9. As The Ubuntu Edge Project Breaks Records It Also Gives Canonical A New Direction


  10. Ubuntu Edge: A grand experiment for the future of computing does not constitute a failure


  11. Ubuntu Edge crowdfunding campaign falls short by $19M, founder keeps dreaming


  12. Canonical misses smartphone crowdfunding goal by $19 million
    Canonical raised only US$12.8 million of the $32 million it wanted for the production of the Ubuntu-based Edge smartphone.


  13. Ubuntu Linux Edge Misses Funding Goal: What's Next?


  14. Ubuntu Edge misses chance for Linux alternative
    Just a quick flag-in-the-sand post to mark the fate of a possible Android-alternative – the Ubuntu Edge (“the next generation of personal computing: smartphone and desktop PC in one state-of-the-art device”) missed its crowdfunding target on Wednesday.

    It reached a record total of pledges – $12.6m – but was still far from its very high target, of $32m. Under the terms of the crowd funding project, run on IndieGoGo, all contributions will be returned.


  15. Ubuntu Edge Linux mobe: 'Made you look,' crows Shuttleworth
    Um Bongo boss looks on bright side of $32m fundraising flop


  16. Despite Record-Breaking Crowdfunding, Ubuntu Edge Smartphone Falls Almost $20 Million Short Of Goal


  17. Canonical’s Ubuntu Edge crowdfunding dream is over. So what’s next for Ubuntu mobile?


  18. Ubuntu Edge smartphone misses its crowdfunding goal by over $19 million


  19. Ubuntu Edge Indiegogo campaign ends with over $19 million outstanding
    When Canonical took to Indiegogo to crowdfund its Ubuntu Edge smartphone, the $32 million it sought seemed like an incredibly lofty goal. And, one that's now proven unattainable. Despite quickly selling out of the lowest pledge tier that included a handset, reducing the price of more expensive tiers, then doing the same again as the deadline loomed, the campaign has closed over $19 million shy of its goal. Still, raising just over $12.8 million is a record of sorts, depending on whether you believe a failed effort qualifies. In total, a handful of high-cost bundles were pledged for, 5,674 backers coughed up enough for a lone Edge, and many more thousands offered small sums in support -- or, some just really wanted a T-shirt. We're not convinced the journey ends here, though. After all, there's clearly some desire for the Edge. Will we see investors step in to make it happen? Or, perhaps Canonical founder Mark Shuttleworth will finally see fit to pump some of his own substantial reserves into the project.


  20. Ubuntu Edge smartphone campaign ends in failure, raising less than half of $32m crowdfunding goal


  21. Ubuntu Edge falls short in crowdfunding bid
    The British software developer Canonical broke crowdfunding records on the site Indiegogo, but still fell around $20m (€£12.8m) short of what it needed to develop the phone.


  22. Ubuntu Edge crowdsauce cash stash comes up short


  23. Ubuntu Edge -- failure was inevitable


  24. Ubuntu Edge Funding Effort Fails


  25. Requiem for the Ubuntu Edge: The phone is dead, but the dream lives on


  26. Ubuntu Edge smartphone fails to reach $32m crowdfunding target


  27. The $32 million super-phone is dead
    Canonical, maker of the popular free operating system Ubuntu, wanted to produce a smartphone to showcase what its forthcoming mobile OS can do.


  28. Ubuntu Edge will not be — ambitious smartphone project misses funding goal on IndieGoGo


  29. Ubuntu Edge: 'Formula One of Smartphones' Failed Crowdfunding Campaign Not the End


  30. Onwards and Upwards
    I am not surprised that we didn’t hit this ambitious $32million target, but I am surprised at what we did achieve. We broke all the crowd-funding records, garnered media attention across CNBC, Engadget, The Independent, TechCrunch, the BBC, T3, Stuff, The Verge, The Guardian, Wired, pandodaily, Fast Company, Forbes, The Telegraph and more. Every single person who put their support into the Ubuntu Edge campaign should be proud of their achievements and we are all thankful for your tremendous and inspiring support.


  31. Ubuntu In a Nutshell: The Ubuntu SDK and Developer Story
    In my last article I talked about the new app upload process, but today I am going to talk about how developers write apps in the first place.


  32. Start With Art In Indianapolis
    My presentation focused on the intersection between art and community, and the many similar driving forces behind both. Art is meant to be created, distributed, shared, and enjoyed, and communities are a wonderful way to infuse artists with opportunity. Likewise creativity is the backbone of great community.


  33. Ubuntu Edge At $11M With Less Than Three Days Left


  34. United States Is the Biggest Contributor to Ubuntu Edge
    Canonical has shared some interesting statistics about the Ubuntu Edge IndiGoGo project and about the top contributors.


  35. The Ubuntu App Showdown Contest
    Welcome to the second Ubuntu App Showdown, an open contest to develop new Ubuntu applications from startup to deployment in just six weeks! This time we’ll have a mobile theme, asking developers to write apps for Ubuntu on phones, the exciting new platform introduced earlier this year.


Recent Techrights' Posts

Links 28/03/2026: Microsoft's LinkedIn a National Security Risk, Microsoft's Slop "Ambitions Face Investor Scrutiny Amid Soaring Costs"
Links for the day
SLAPP Censorship - Part 26 Out of 200: Asking for Documents and Information You Already Have, Even Letters and E-mails That You Yourself Sent!
barristers are expensive
 
The Old Days
In the early days of this site (2006) it was mostly just a couple of people, plus comments
Gemini Links 29/03/2026: Return to Gopherspace, "Zen of Marking Playing Cards"
Links for the day
The Real XBox is Dead, So Microsoft is Calling Everything "XBox" Now
It even wanted to run a campaign to convince everybody that XBox is not actually a console
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, March 28, 2026
IRC logs for Saturday, March 28, 2026
Open Web Destroyed by Centibillionaires, Says Anil Dash of Blogging Fame
Blogging was going through its 'prime years' about 20 years ago
"Linux" Slop Going Away, Microsoft et al Pay 'Linux' Foundation to Promote Slop
It's a timely reminder that the Linux Foundation exists to promote whoever pays the Linux Foundation, even pedophiles and companies that attack the GPL
Gemini Links 28/03/2026: "Finding My Base Tone", "Astrobotany", and BugoutBack/OFFLFIRSOCH
Links for the day
Links 28/03/2026: More Worldwide Bans on Social Control Media (Harms to Adolescents), Protests in US Against Dictatorship
Links for the day
Gemini Links 28/03/2026: Echo Delay and 0x0.st
Links for the day
Rumours of More IBM Mass Layoffs at Beginning of April
IBM is not doing well
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Friday, March 27, 2026
IRC logs for Friday, March 27, 2026
"Headcount" as Distraction From Mass Layoffs and Salary Reductions
Things aren't looking well when one considers revenue is acquired, not earned
"Linux" Slop Turning Rarer, New York Times Nowadays Contaminated With LLM Slop
Another day has passed without much slop about "linux"
Links 27/03/2026: Studying Whale Births, Apple is Cancelling Products, Cambodia Arrests Journalists Over Photographs
Links for the day
Gemini Links 27/03/2026: GTD, Gopher Catchup, Gemini Crawlers, and "Slop Everywhere"
Links for the day
Mozilla Was Ruined Like Sirius Open Source Was Ruined - From the Top Down
Mozilla will never return to its Free software roots
Nokia Could Never Recover From Microsoft
It's very important to remember what really happened
Why Techrights and Many Other Sites Stopped Doing April Fools’ Day Articles
Well before slop (made by LLMs) it was "bad optics" to have satire or humour in a site, irrespective of the day of the year
President Not-Cocaine Campinos Notified of Historic EPO Strikes (Thousands of Workers Not Coming Back to the Office)
Please do pay attention to how the media treats these strikes in Europe's second-largest institution
Slides From the Presentation Discussing EPO Strikes Until End of June or Until End of 2026 (Maybe Next Year Too)
More to come soon (later today)
IBM Cuts Are Everywhere (Global), the Aim is to Lower the Pay
Because the revenues keep falling (IBM buys other companies' revenues using borrowed money)
Perpetual Strikes to Begin at European Patent Office (EPO), Large Majority Votes for Strikes Any Day of the Week
Approved industrial actions [...] Notice how none of the media or even so-called 'IP' blogs write about it
Mozilla is Not a Privacy Company, Mozilla is Run by GAFAM Executives and Managers Who Came From American Surveillance Companies
Would you trust a VPN they claim to be "free"?
SLAPP Censorship - Part 25 Out of 200: That Time Matthew J. Garrett Got Temporarily Banned/Suspended From Twitter
That he gets banned from large social control media platform is hardly surprising given his combative communications
Ubuntu Started as Free With ShipIt, Now It Becomes Payware That Exploits Debian Volunteers (Slaves)
"Ubuntu" the distro now replaces the GNU components inherited from Debian with a bunch of Microsoft GitHub (proprietary) things that reject reciprocal licences
Last Night The Register MS Published a Fake Article. It Mentioned "AI" 27 Times.
Paid-for nonsense! [...] What's left of once-respectable news sites actively harms society
Links 27/03/2026: Google Executive (GAFAM, US, Surveillance) "Named the New BBC Head", Prominent Climate Scientist Resigns From NASA
Links for the day
Gemini Links 27/03/2026: "Being Busy" and "Posting Again"
Links for the day
GNOME Has No "Real" Executive Director, Only an IBM (Perma)'Interim' One With No Openings in Sight
GNOME is having financial problems
Microsoft Experiencing "Leadership Exodus"
Microsoft's current position is no better than Meta's (Facebook)
GNU/Linux Distros Should Reject "Age Verification" and Uphold Software Freedom for Users
It's not about protecting children
Slop Plunge
we can already "smell the blood" of the so-called 'AI industry'
IBM Media Puff Pieces While Layoffs Go On and On
Has the PR industry absorbed the press?
Media Says Microsoft Hiring Freezes, But There Are Already Microsoft Layoffs
They want the public to talk about Microsoft as if it's just not hiring when it is actually firing
Richard Stallman lynchings: Sruthi Chandran splitting Debian
Reprinted with permission from Daniel Pocock
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Thursday, March 26, 2026
IRC logs for Thursday, March 26, 2026