02.12.10

Gemini version available ♊︎

Microsoft Mouth for Hire Forrester Research Becomes Even More Discreet

Posted in Deception, Free/Libre Software, GNU/Linux, Marketing, Microsoft at 4:05 am by Dr. Roy Schestowitz

Summary: A firm that Microsoft occasionally pays to smear Free software has begun lowing the profile of its staff

IT IS NO secret that Microsoft is having trouble and its financial results are constantly declining [1, 2, 3, 4]. Scott Berkun, a former employee of Microsoft who is known to many, has just responded to the claim from a former Microsoft vice president, who said that the company is creatively destroying itself [1, 2].

Microsoft needs to change this consensus in order to keep the illusion that nobody ever gets fired for buying Microsoft*. In order to do this, Microsoft hires analysts, fake journalists, and PR agencies.

Forrester Research, an apparent proponent of AstroTurfing, has already been paid by Microsoft to slam GNU/Linux and more recently to help promote Microsoft. Forrester is just a mouth for hire or an analyst who “sells out”, to use Microsoft’s words from confidential training material (see this leaked document and accompanying talk).

According to this new post, Forrester is going underground, i.e. choosing even more secrecy.

Forrester crimps bloggers: epic E2.0 fail

[...]

That is a one dimensional view based on what? Forrester cannot reasonably prevent anyone of its employees from presenting an opinion. If they try overtly then @fake…you-name-it will soon be popping up. The same holds true for Gartner and for any other analyst firm that tries to muzzle its best people. How do you factor that sort of random behavior into any plan? But let’s do a sound check here and review the reality.

[...]

Redmonk – and largely through James, is ridiculously active on Twitter – the place where its constituents meet. A good percentage of what James says is barely ’safe for work’ or even relevant to any work. It’s definitely not stuff I could directly quote on the pages of ZDNet. But…and this is THE point…it works. Clients benefit and developers love the firm. In other words, the Redmonk model of personal brand promotion combined with rock solid analysis/support for developers is proven as a business model. Can that be transmuted to the likes of Forrester or Gartner?

In further Tweet conversations with long time correspondent and Gartner analyst Jim Holincheck, he reminded me that Gartner started with a no blog policy. True. But I’d hardly regard most current Gartner blogs as exactly illuminating. And let’s be totally fair. I know that is not a reflection of the individual analyst but a reflection of the firm level problem of matching revenue with value in the context of an outdated business model. Jim also says that blogs are not the only form of social media – heh – we were exchanging on Twitteer – right on !!

Glyn Moody says that “Redmonk’s open beats Gartner’s closed,” but the Gartner Group is not just closed, it is also corrupt. It has been accused of playing a role for large companies like Intel, Microsoft and maybe even Oracle in exchange for what some people call “the analyst tax” (Oracle’s and Microsoft’s chiefs are investors in Gartner for example).
____
* In reality it's the opposite and earlier this week there was a report here in the UK indicating that the CIO of the London Stock Exchange (LSE) is being replaced after the Microsoft failures [1, 2].

“Analysts sell out – that’s their business model… But they are very concerned that they never look like they are selling out, so that makes them very prickly to work with.”

Microsoft, internal document [PDF]

Share in other sites/networks: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Reddit
  • email

Decor ᶃ Gemini Space

Below is a Web proxy. We recommend getting a Gemini client/browser.

Black/white/grey bullet button This post is also available in Gemini over at this address (requires a Gemini client/browser to open).

Decor ✐ Cross-references

Black/white/grey bullet button Pages that cross-reference this one, if any exist, are listed below or will be listed below over time.

Decor ▢ Respond and Discuss

Black/white/grey bullet button If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

4 Comments

  1. NotZed said,

    February 12, 2010 at 9:15 am

    Gravatar

    Replied to Scott Berkun’s post:

    “Windows 95, Office 95, Internet Explorer 5.0, MS Natural Keyboard, XBOX 360 were all excellent products by most standards,”

    You’re not serious are you? Xbox 360 has probably been the most unreliable piece of consumer electronics released in history.

    Windows 95 was all hype and no substance. It was a terrible product that grabbed the market attention but never actually delivered.

    And the MS natural keyboard is somewhat subjective. I’m sure if I had a stomach so big I couldn’t get my arms around it it might feel ‘natural’ but otherwise it feels anything but.

    Office 95 was also a terrible product, and they’ve only gone down-hill since.

    “The premise: The core point of the Brass article is how the introduction of middle management and bureaucracy has killed innovation at Microsoft.”

    Well that’s just bogus too. Let’s be frank. Microsoft was born out of the suppression of innovation. And that’s been their business model ever since. Can’t compete? Buy out the competitor and sink their product. Damn the customers. Rinse. Repeat.

    Get your blinkers off and have an unconstrained look at the company you used to work for, and you might see things very differently.

    Roy Schestowitz Reply:

    Yes, I did find it important to point out that Microsoft had paid him hundreds of thousands of dollars. You don’t bite the hand/breast that fed you.

    Many ex-Sofies are deluded.

    “People everywhere love Windows.”

    Bill Gates

    Mikko Reply:

    Windows95 = IRQ Errors

  2. Roy Schestowitz said,

    February 13, 2010 at 5:14 am

    Gravatar

    And blue screens of death were a huge problem at the time.

DecorWhat Else is New


  1. [Meme] The EPO's “New Normal”

    The rule of law is being thrown out the window/door, people send rude letters, and we’re meant to think that this is the “new normal” (laws and regulations ceasing to exist); brought by the same people who try to force-feed people all around Europe the unlawful UPC



  2. [ES] Spanish: Richard Stallman's Speech From This Past Saturday

    The new bits (in Spanish) start at 14m:42s from the start



  3. This New Edward Snowden Video is Relevant to Media Cover-up in Service of EPO Management

    We’re long mentioned the 'conspiracy of silence' regarding EPO corruption (bribes and threats from Benoît Battistelli and António Campinos contribute to this silence), so the above video, which is new, seems relevant to us



  4. EPO Home-Working (or 'Remote' Working or 'Teleworking') Isn't an Act of Generosity But of Exploitation

    Contrary to what staff may be led to believe, allowing folks to work from home is just a workaround (as the law forbids some human-to-human contact/interaction) and pretext for screwing the workers a little bit more while crushing basic rights, such as strike and protest abilities (exercising or expressing dissent)



  5. IRC Proceedings: Wednesday, October 27, 2021

    IRC logs for Wednesday, October 27, 2021



  6. [Meme] False Choices and False Dichotomy Designed for Self-Harm

    The self-serving EPO surveys, which Benoît Battistelli and António Campinos design to justify their own policies, have severe flaws in them



  7. Links 27/10/2021: XOrg Server 21.1 and Makulu Shift Ubuntu Variant Released

    Links for the day



  8. Links 27/10/2021: Murena for /e/ and Red Hat Condemned for Its Nationalism/Racism

    Links for the day



  9. [Meme] EPO Presidential Surveys

    The 'social democracy' of Benoît Battistelli and António Campinos as demonstrated by a controlled survey (controlled by the subject of the survey, EPO governance)



  10. 'Shaping the New Normal' Survey at the EPO Got 5,554 EPO Staff to Participate, But It Was Controlled by Liars With an Agenda

    Last year’s EPO ‘study’ (hogwash about “quality” and other unscientific junk) was likely biased by virtue of autocrats controlling it and exploiting it for nefarious agenda and brainwashing of national delegates. The Staff Union of the EPO (SUEPO) has a new survey in the making.



  11. Many of the National Delegations (or Delegates) in the EPO's Administrative Council Have No Understanding of What They Vote on

    One must consider the possibility that ignorance or gullibility (which lack of qualifications may entail) possibly became a contributing factor — malice and bribery aside — in systemic failure of the EPO’s governance



  12. The EPO’s Overseer/Overseen Collusion — Part XXV: The Balkan League - Fresh Blood or Same Old, Same Old?

    We take stock of "captured states" that voted in favour of unlawful "Strike Regulations"



  13. IRC Proceedings: Tuesday, October 26, 2021

    IRC logs for Tuesday, October 26, 2021



  14. Beatriz Busaniche Speaks Up in Defense of Richard Stallman

    Beatriz Busaniche sent us this comment in July 2021. She wrote it originally in Spanish. Here are both the original text and our translation to English.



  15. Links 26/10/2021: SUSE Linux Enterprise Micro 5.1 and Multi-Distro Benchmarks

    Links for the day



  16. Links 26/10/2021: Vulkan 1.1 Conformance for Raspberry Pi 4 and Tor Browser 10.5.10

    Links for the day



  17. [Meme] Sounds Legit

    When not cheating on the wife, the EPO‘s “doyen” cheats in the exams and makes it into the epi Council, in effect working “[t]owards a common understanding [sic] of quality” with “patent attorneys nominated as “assessors” by the EPO, epi and BusinessEurope” (notorious lobbyists for dictators, litigation, and monopolies, neither business nor science)



  18. [Meme] Mayoral Patent Office Chief

    As it turns out, political 'double-dipping' isn't just a thing in North Macedonia, Austria, and EPOnia



  19. Romania's Patent Office (OSIM): Nine Different Chiefs in Just Eight Years

    The Romanian State Office for Inventions and Trademarks (OSIM), being the equivalent of the U.S. Patent and Trademark Office (USPTO) in the sense that it covers both patents and trademarks, is a very flaky institution with no shortage of scandals; for our English-reading audiences we now have a summary of a decade’s worth of blunders and leadership changes



  20. The EPO’s Overseer/Overseen Collusion — Part XXIV: The Balkan League - Romania

    Romania’s patent office has been in flux this past decade, occasionally led by people with no relevant experience, but rather political connections (like EPO President António Campinos) and sometimes forged documents and fake degrees



  21. IRC Proceedings: Monday, October 25, 2021

    IRC logs for Monday, October 25, 2021



  22. [Meme] “Social Democracy” at the EPO

    Some comments on the current situation at the European Patent Office from Goran Gerasimovski, the new EPO Administrative Council delegate for North Macedonia and Social Democratic candidate for mayor of Centar (a municipality of Skopje)



  23. [Meme] António Campinos Visits the OSIM

    António Campinos visits OSIM Director-General Ionel Muscalu in February 2014



  24. [Meme] [Teaser] Meet the President

    Later today we shall see what Romania did for Battistelli



  25. Links 26/10/2021: Latte Dock 0.10.3 and Linux 5.15 RC7

    Links for the day



  26. Gemini Protocol's Originator: “I Continue to Care About This Project and I Care About the Community That Has Formed Around It.”

    'Solderpunk' is back from a long hiatus; this bodes well for Geminispace, which grew fast in spite of the conspicuous absence



  27. Bulgarian Like Bavarian Serfdom

    Bulgarian politics seem to have played a big role in selecting chiefs and delegates who backed Benoît Battistelli‘s unlawful proposals, which treat workers almost like slaves and ordinary citizens as disposable ‘collaterals’



  28. The EPO’s Overseer/Overseen Collusion — Part XXIII: The Balkan League - Bulgaria

    Today we examine the role of Bulgaria in Benoît Battistelli‘s liberticidal regime at the EPO (as well as under António Campinos, from 2018 to present) with particular focus on political machinations



  29. Links 25/10/2021: New Slackware64-current and a Look at Ubuntu Budgie

    Links for the day



  30. Links 25/10/2021: pg_statement_rollback 1.3 and Lots of Patent Catchup

    Links for the day


RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

Recent Posts