05.31.09

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Yahoo! and Microsoft Still Search for a Future!

Posted in Google, Microsoft, Search at 1:51 pm by Dr. Roy Schestowitz

Father and son

Summary: Yahoo! becomes somewhat of a puppet state; Microsoft’s search ambitions start off on the wrong foot

YAHOO! is an astounding example of a company that Microsoft took over pretty much from the inside. This company continues falling apart and now we find the following reports:

Yahoo! is clearly looking for a deal of salvation, so why not with Google? Because of Microsoft’s political intervention and manipulation (details in the links at the bottom)?

According to eWeek, Bartz’s Yahoo! only thinks in terms of money, unlike Jerry Yang for example. He thought with his heart too (metaphorically speaking, of course).

Yahoo CEO Carol Bartz told columnist Kara Swisher at the D: All Things Digital conference in California that she would consider selling Yahoo’s search apparatus, or even the company itself, to Microsoft in exchange for a suitably massive amount of money. Yahoo has been in reported discussions with Microsoft over a possible partnership as both companies battle with Google for the online core search market.

Microsoft’s (new name for a) search engine is meanwhile failing quite pathetically:

Did you hit bing.com today? If you got a blank page from Microsoft’s new search tool, it’s not because Bill Gates is blocking your non-Internet-Explorer browser. Microsoft has confirmed to VentureBeat that it’s working on fixing technical glitches that sometimes deliver a blank page. Sometimes you get a Coming Soon page.

Several people have complained about this in public. Microsoft uses all sorts of publicity stunts to get people to try this renamed search engine. They drop some celebrity names, they make curious claims that it is not a search engine (Wikia and Wolfram|Alpha used the same strategy), but some prominent people advise Microsoft to just give it up.

“It’s time for Microsoft to face reality about search and the Internet,” blogs Henry Blodget, CEO and editor in chief of The Business Insider, in a scathing critique of Microsoft Corp. (NASDAQ:MSFT) Friday morning.

Mirosoft spends 100 million dollars marketing this latest push. With or without Yahoo!, however, Microsoft will remain without Google. Thus, in this unique game of indexing the World Wide Web, Microsoft has already lost its opportunity. It’s too busy daemonising Google because nothing else has worked to weaken Google.

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