Bonum Certa Men Certa

Lies, Damn Lies, and Windows Vista

According to one source (ZDNet), the latest marketing budget for Windows Vista has increased to $500,000,000. One of the first publicity gigs, which many publications just parrot free of charge, is some fluffy project called "Mojave". We won't describe here as that would only mean more publicity to it. However, it seems to be backfiring. Firstly, as explained in Microsoft Watch:



The reasons why the Mojave Experiment fails should have been obvious. They are:

1. Microsoft treats its customers like they're stupid. I've had this complaint for a decade.

[...]

2. Microsoft embarrasses Mojave participates.

[...]

3. The marketing campaign blames customers for Vista's problems.

[...]

4. Microsoft denies there is a real problem.

[...]

5. Mojave seethes with arrogance.


There is evidence that may suggest 'massaging' of statistics, too. The numbers reported are inconsistent, which may or may not imply that observations not supporting the hypothesis simply got discarded.

Last night, as I was drifting off to sleep, something stuck me about Microsoft’s Mojave Experiment that hadn’t clicked when I first watched it. Out of the 140/120 participants (the number varies depending on the source) that Microsoft say took part in this experiment, we don’t actually seem to hear from that many. Why?


Remember the bogus Novell/Microsoft survey, which enables sales people to pretend that people like this deal? See the quote at the very bottom.

Just days ago there was this report, which shows that Microsoft is still paying for 'studies'.

Quocirca, a research and analysis firm, released a comprehensive report sponsored by Microsoft (News - Alert) titled, “On Premise and On Demand”.


As for Novell/Quocirca, there is only a very loose tie here. In Microsoft's case, on the other hand, manufacturing of 'studies' is routine. Remember Forrester attacking GNU/Linux on Microsoft's budget? How about Gartner and the Yankee Group? This industry of analysts and so-called researchers is a joke as long as it shamelessly serves companies rather than genuine curiosity. It's marketing in suits, not research.

We do not typically write about (or bash) Microsoft products because that brings attention to them. Negative publicity too is publicity and we made rare exceptions when we looked at SP1 of Windows Vista and at Home Server.

For what it's worth, Microsoft also deceives its shareholders with bogus number that misrepresent sales of Windows Vista. Published the other day:

"From the 30th of June, we have no longer been able to ship a PC with an XP licence," said Jane Bradburn, a marketing manager for HP Australia. "However, what we have been able to do with Microsoft is ship PCs with a Vista Business licence but with XP pre-loaded. That is still the majority of business computers we are selling today."

Therefore the Vole's claims for high Vista sales figures are merely so much steer manure. The major PC vendors are still preloading Windows XP, but Microsoft is counting those XP preloads as Vista sales.


There's a much broader history to Vista lies, but we won't explore it further in this post.

Also worth a read (old articles):



When all else fails, resort to lies and delusion.

"I think the vast majority, and I’d quantify that at about 80 percent to 85 percent, of the open source community actually supports this deal [with Microsoft]."

--Justin Steinman, Novell

Comments

Recent Techrights' Posts

New Techrights Turns 2
Today starts the third year of the SSG-based Techrights
What Scares Them the Most is Independent News Sites That They Cannot Control and Censor
Wikileaks was a good example of this
If You Don't Control Your Online Platform, Then Someone Else is Controlling You
be (or become) independent
The Solicitors Regulation Authority (SRA) Has a Policy on Racism and Sexism
In then future we'll show the misogyny and racial slurs
Links 22/09/2025: Murdochs Might Join Fentanylware (TikTok) 'Investors' (Masters), United Kingdom Recognises Palestinian Statehood
Links for the day
The 50-Pound Note Experiment and the "War on Cash"
Britain is actually seeing a rebound in cash payments, and it's not a temporary phenomenon
 
MAHA is a Lie, Public Officials Never Valued Citizens' Health (They Still Value Private Businesses, Their Sponsors)
Reject demagogues
Free Software Foundation (FSF) Has a New Press Kit for the Weekend After Next Weekend (40th Anniversary)
miles better than social [sic] media [sic] quips, moderated by narcissists and oil tycoons.
Microsoft Had Two Waves of Mass Layoffs This Month (That We Know of) and It'll Get Worse for Microsoft Soon
Will the axe fall again by month's end?
Gemini Links 23/09/2025: Happy Equinox, Photronic Arts, and Perception Cognition
Links for the day
Lessons We've Learned After 17 Years of American Hosting
GAFAM is "all-in" with the "Trump agenda"
Back to Normal Now, We Plan to Do More In-Depth Series (or Multi-part Stories)
Articles (or series thereof) that contain philosophy are important to us
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, September 22, 2025
IRC logs for Monday, September 22, 2025
Microsoft Media is Panicking Amid Mass Layoffs Every Month, H-1B Fees, and "Seattle’s Tech Scene in Trouble"
In "late stage Microsoft", copyleft becomes proprietary
The Next Wave of IBM/Red Hat Layoffs Being Discussed Already
Red Hat is sort of disappearing the way Tivoli did
Oracle Started This Year With Slop. Then It Stopped.
Passing fads are like this
Distros That Run on PCs Made 20 Years Ago and Don't Use Systemd
Betas for now
The Complaint About Brett Wilson LLP - Part I - Abusing British Women on Behalf of American Men Who Abuse American Women
Transparency is important to us, so we've decided to make this series
Slopwatch: Google News and the Evident Slopfarm Infestation
This is what people get about Linux when they query Google for Linux
Gemini Links 22/09/2025: Esperanto Music History and Apps For Android
Links for the day
Links 22/09/2025: More American 'Censorship' (Retaliation for Journalism), Cheeto "Might Be Losing His Race Against Time"
Links for the day
The Blob Slop
Give me more words, give me some text
Slopwatch: Blaming the Victims for Microsoft's Failures and Plagiarising Phoronix
That's what Google has been reduced to: slop and slopfarms
Links 22/09/2025: Breaches, Windows TCO, and Arrests
Links for the day
Gemini Links 22/09/2025: Rabbit Hole and DeGoogling Fairphone
Links for the day
Links 22/09/2025: Russian War Planes Invade NATO Airspace While Dihydroxyacetone Man Escalates Attack on Free Speech Because of Critics
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, September 21, 2025
IRC logs for Sunday, September 21, 2025
Links 21/09/2025: "Hey Hi" (Hype) Under Fire, Fakes Identified; Tesla Burns Family
Links for the day
Google's Software is Malware and Malware in Mobile Devices
Originally posted by Rob Musial
Links 20/09/2025: Hegemony Coming to a Close, Luigi Mangione Ruled Not Terrorist
Links for the day
Gemini Links 21/09/2025: "Charlie Kirk Was a Hateful Piece of Shit" and Slop Code Attempted by Microsofter
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Saturday, September 20, 2025
IRC logs for Saturday, September 20, 2025