Bonum Certa Men Certa

Microsoft's Takedown Plot - Part I: When Linux Actually Means Microsoft

Revisionism is a powerful PR tactic

History



Summary: Media manipulation seems to be part of a longterm strategy of Microsoft, with brand dilution at the core of it

THIS mini series deals with a subject covered in two previous posts [1, 2] and this guest post. It's motivated in part by Richard Stallman's (RMS) visit to Microsoft -- an incident which we're sure will be taken out of context and misinterpreted in order to harm Software Freedom.



"It's motivated in part by Richard Stallman's (RMS) visit to Microsoft -- an incident which we're sure will be taken out of context and misinterpreted in order to harm Software Freedom."We decided to give RMS a bit more than one day to respond to our query before going ahead with this long series. It's not just about a Microsoft lecture; but it starts with it. RMS has not responded to me yet (he always does), but I imagine he received a lot of mail over the past couple of days. The FSF hasn't made a statement, either. There's a legitimate concern about lack of transparency surrounding his talk (RMS/FSF usually advertises these in advance). We'll come to this in a moment.

Readers of Techrights, both new ones and longterm/longtime ones (some people have read the site since its birth), have hotly debated the subject, mostly in our IRC channels. The atmosphere surrounding it isn't positive; it's mostly negative. People are not happy. One Techrights reader said he was "very concerned about [issues] such as MS/LF [Linux Foundation] affecting Linux badly. I've just seen on the Trisquel forum that GregKH added Sasha Levin [Microsoft] to the active kernel list then there's another link showing GregKH adding Ben and Sasha's GPG keys."

"We decided to give RMS a bit more than one day to respond to our query before going ahead with this long series."Speaking of the Linux Foundation, and looking at the past ~12 hours' "news", we're seeing more of the same pro-Microsoft agenda. Swapnil's site is still cheering for Microsoft and its abduction of Linux to make proprietary products (example from less than a day ago, akin to this Microsoft surveillance with 'linuxwashing' -- making proprietary software on Azure seem "open" or "cool" or "Linux"). Days ago he spoke about using Xbox and installing Vista 10; this is the sole editor of Linux.com! That's a problem. Swapnil and I used to be friends when he actually promoted Free software. He also did an interview with me for his site (which has changed domain names at least four times). He 'defected' some years back after Microsoft had brainwashed him, perhaps along with some other influences (being associated with the Linux Foundation won't help, will it?). This site used to be called Muktware (Free software), The Mukt and Linux Veda among other names. Now it's pushing proprietary stuff (three examples from yesterday [1, 2, 3]).

Several hours ago Steven J. Vaughan-Nichols published an 'ad' for Microsoft (at ZDNet): "Microsoft hosts first Windows Subsystem for Linux conference"

"Microsoft gleefully distorts the meaning of "Linux" and there are those eager to help it.""Microsoft will be hosting a community conference on the Windows Subsystem for Linux and related technologies in March 2020," he said.

So what?

Microsoft gleefully distorts the meaning of "Linux" and there are those eager to help it. A very short time later this article was promoted by Swapnil in Linux.com. The top of the page now promotes "Linux" as a Microsoft asset (if only they got excited about it not when Microsoft controls it; Swapnil uses Windows).

But it gets worse. This weekend (so far) when you look for "Linux" news you get only Microsoft and Vista 10 news instead (this one shows up too). This is promoted by Linux Foundation associates. Very disturbing.

Hours ago someone asked in our IRC channels: "Why is this the only place that talks about Microsoft being the same."

"This weekend (so far) when you look for "Linux" news you get only Microsoft and Vista 10 news instead..."Notice how nobody in the media (except Techrights) wrote about the Linux.com layoffs! Nobody. Unlike Linux Journal layoffs...

Why are the layoffs of many writers and several editors not newsworthy? They sacked everyone before giving Swapnil the 'keys to the castle' (as sole editor of Linux.com).

This media silence (about Linux.com layoffs) alone makes one wonder...

This isn't normal. It's similar at the EPO by the way. The media refuses to cover the scandals and in some cases the EPO bribed key publishers for it (especially publishers that used to cover some EPO scandals).

Some people's job is to control the story media -- collectively -- tells; a decade back we named the PR agencies that do this for Microsoft. They push puff pieces and pay off those who tell what the clients don't want told. Think of "Microsoft loves Linux". We saw that at the EPO; They singled out 'unwanted' voices and crushed critics, sometimes by intimidation and retribution.

"Some people's job is to control the story media -- collectively -- tells; a decade back we named the PR agencies that do this for Microsoft.""The media is not to be trusted," one person said in IRC a few hours ago (in the context of the Linux Foundation). "It's somebody's agenda they are pushing...for money or other gains."

And "that wasn't always their business model," I responded. "Things changed."

"I have noticed that since the Linus break he took, we don't hear from him," that person continued. "I think they got to him."

We wrote about that many times, e.g. in [1, 2].

Someone needs to speak out. In fact, we can't fight on our own (for the truth) and we need people to spread the word while there are sites that try to suppress it, e.g. by removing links (Hacker News censored a link to a story of ours a few days ago after it had made their front page; it didn't matter that nobody complained about it, which in itself was rather odd). Sure, we don't have money on our side, but truth too is powerful and it ought to be told. We can't fight on our own against all the lies. We try.

As one reader put it a short while ago, "not hearing from Linus makes me uneasy for the Linux Kernel."

Torvalds has done OK for himself, but what started before him in the 1980s is at risk. Sooner or later, unless we do more, people won't be able to use Free/libre operating systems but some awful 'cloud' trap controlled by government/military-connected private sector. ChromeOS is OK by their criteria/standards; it's not about freedom, it's primarily about spying.

"Torvalds has done OK for himself, but what started before him in the 1980s is at risk.""The great thing about Linux is that it's a moving target," one reader said. "Microsoft true colors will soon show."

Microsoft "are really having a department to remove the bad stuff about them," one reader said. Well, they also tried to get me fired -- a subject I mentioned here in the past. They mentioned things that I wrote about them in Techrights (to my boss at work, which is unrelated to Techrights).

"The industry is now after Google in the present and Facebook also," one person noted. "They don't talk about Microsoft. I find that peculiar."

"There's a PR campaign," I responded, and "it's promoted by sites funded by Bill Gates..."

"Microsoft pays people to discredit the privacy of Google," a person said in IRC, whereupon I noted that also professors are paid by Microsoft to do this. It pays them for "letters", for "papers" and so on and that goes back a long way; look up their "Scroogled" PR campaign and various articles we published here a decade ago. A couple of decades ago mainstream media exposed Microsoft as having paid university professors to mention Microsoft trademarks in their lectures.

"A couple of decades ago mainstream media exposed Microsoft as having paid university professors to mention Microsoft trademarks in their lectures."We're sadly moving into a bizarre (not brave) "new world" where Microsoft pops up even in its main competition's sites. Hours ago we stumbled upon this from Linux Academy (scan the page for Microsoft and Azure; this is just wrong... and it's the second time in a few days), this from Mozilla (wasting energy helping to prop up Microsoft's universe of proprietary software... openwashing the 'open core' way) and this from RedHat.com (you expect GNU/Linux news and they give you .NET). These are all examples from the past 24 hours alone! We see more such examples every day.

The next part will deal with how Microsoft now associates itself with Stallman and the FSF (by extension).

Recent Techrights' Posts

Gemini Links 16/07/2025: Tmux and OCC25 Working TLS
Links for the day
Reboots Should Never be Necessary
"BUT WHAT ABOUT SECURITY!!"
There's Still Hope for the World Wide Web
Let's hope that the trajectory of the Web won't be leading us to over-reliance on Google, nor will it reward worthless slopfarms
Gemini Links 15/07/2025: Smolweb and Alhena 5.1.7
Links for the day
 
Links 16/07/2025: China’s Economy Grows Steadily, France Takes Action Regarding Harm to Children by GAFAM and Fentanylware (TikTok)
Links for the day
It is Not About Politics
Beware the people who try to make this about politics
Good Journalism Saves Lives
a shocking number of women die or get seriously hurt every day due to violence from a partner
Recognition of Women's Contributions to Free Software
Being passive is not an option when bad things are happening
Slopfarms Are Going to Perish Because Public Opinion is Changing
Many slopfarms will simply go offline
19 Years of Standing Up for Justice, Equality, and Truth
This week we shall take it up a notch
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Tuesday, July 15, 2025
IRC logs for Tuesday, July 15, 2025
Links 15/07/2025: LLM Pollution and Pushback in Ukraine
Links for the day
Gemini Links 15/07/2025: xkcd, New Cert, and Alhena Gemlog
Links for the day
Links 15/07/2025: Press Freedom at Risk and New Facebook Blunders
Links for the day
The Danes Want GNU/Linux
David Heinemeier Hansson recently moved to GNU/Linux
Cory Doctorow Explains Why Software Freedom Matters, Whereas "Open Source" Misses the Point and Helps Monopolies
It's a very long article
BillPR (EpsteinGate-Bribed NPR) is Turning Into a Partial Slopfarm that Promotes Slop
"I went on a date with a chatbot!"
Two Weeks Passed Since Latest Large Wave of Microsoft Layoffs, More Expected Next Month
Blaming the debt on "AI" is just self-serving storytelling
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Monday, July 14, 2025
IRC logs for Monday, July 14, 2025
Gemini Links 15/07/2025: Gemini "Style Sheets" and Switching From Microsoft GitHub to Codeberg
Links for the day
Coming Soon: Another OSI Scandal, This One Implicating Molly de Blanc
OSI has been fairly quiet lately
Outreachy & Debian pregnancy cluster, Meike Reichle evidence
Reprinted with permission from Daniel Pocock
Again, "Lunduke is Actually Sending His Audience to Attack People"
Microsoft Lunduke is not trying to "protect" Linux
XBox is Rapidly Turned Into a Slopfarm by Microsoft
Slop isn't about efficiency and saving money
One of the Most Hilarious Things About the Microsoft SLAPPs
It's so ridiculous
Financial Support for the Free Software Foundation or the GNU Project
The FSF has extended until Friday its fund-raising campaign
Illegally Hiding (or Demanding Secrecy Around) Illegal Requests or Attempts at Extortion
unlawful communications like threats
Microsoft's Halloween Documents and systemd, Wayland, Etc.
Maybe one day Wayland will be widespread. Or maybe not.
Gemini Links 14/07/2025: BOFH Archive, Updating Old Palm PDAS, and Nginx vs Slop Bots
Links for the day
Ubuntu is Becoming GAFAM-Like
What does that say about Canonical and Ubuntu?
Slopfarms Which Take Real Articles About GNU/Linux and Turn Them Into Copycats Which Are False
Even before the LLM hype those were quite common
The Firm That Picks on Techrights is Accustomed to Working With Criminals
Techrights never did anything illegal. So why is it being picked on by people who work with criminals?
Microsoft Said the Mass Layoffs Were for "Investment" in "AI", But It's Also Laying Off the "AI" and "Copilot" Staff
Months ago we showed many so-called "AI" people were getting the boot and this time it's the same
DryDeadFish is Dead, Long Live DryDeadFish
We kept checking, hoping it can recover from some temporary technical issue
For Quite Some Time Already Microsoft Attracts Crackpots, Scams, and More
Occasionally we talk about the situation at IBM as there are many parallels
Links 14/07/2025: Chatbots Broken Again, McHire LLM Shows Limits of the Hype
Links for the day
Changing One's Name Won't Change One's Past
People who have earned a bad reputation are not magically "entitled" to reset
People Who Assault Women Are Not Victims of "Distress"
It seems like an American tradition. In a country with almost 50 presidents, not even one was a female.
Slashdot Media Turned Linux Journal Into a Slopfarm and Now Slashdot Actively Promotes Anti-Linux Slopfarms
Yes, "no-nonsense" apparently means actual nonsense
Adoption of Gemini Protocol Still Growing
Gemini Protocol is being obscured by the media - it doesn't help that Google 'hijacked' the word "Gemini" - but people still manage to find out about it, download a client, and use it
Links 14/07/2025: Arresting Photographers, Threats to Revoke US Citizenship Over Criticism
Links for the day
More EPO Leaks on the Way
We hope that Mr. Rowan will actually try to refute what we say and show, not merely point the finger at the messengers
Decommodification is a Corporate Strategy Against Communities
systemd is led by Microsoft and hosted by Microsoft
copyleft.org 'Hijacked' by the People Who Attack the Person Who Created Copyleft
So far there's nothing "tasteless" in copyleft.org, but that can change at any time in the future
Asking People to Take Down Articles and Videos Only Makes These More Popular and "Viral"
If you do something bad, one of the worst things you can possibly do it try to silence those who speak about it
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Sunday, July 13, 2025
IRC logs for Sunday, July 13, 2025
Two-Thirds Towards FSF Goal, Richard Stallman to Give Talks in Europe
There are 67 left before reaching the target
Brett Wilson LLP "Takes it Personal" (Character Assassination, Not Professionalism). Everybody Can See That.
On behalf of violent men
Gemini Links 14/07/2025: Politicised Tech and "Leaving GitHub"
Links for the day