Bonum Certa Men Certa

Here They Go: Novell Starts Marketing Patent Protection, Not Interoperability

Perhaps it was a matter of time. Novell starts pitching software patent FUD just like Microsoft. We also pointed out yesterday that SJVN seemed to have been brainwashed. We already have evidence of Novell pressuring journalists/developers ahead of the press coverage [1, 2] and the following almost confirms that SJVN too was contacted in advance. The goal? Damage control and manipulation of the coverage in the press. Having been softened the first time around, now he's more blunt:



Novell and Microsoft: Stop with the FUD already



[...]

In an e-mail interview with Ian Bruce, Novell's public relations director, Bruce wrote me that customers wanted the Novell/Microsoft package, in part, because it "provides IP (intellectual property) peace of mind for organizations operating in mixed source environments."

It does? Since when?


This is significant because those software patents coupons (Microsoft calls them "patent royalties") Novell used to insist have nothing to do with patents. The same pitch persisted as far as marketing goes... until now. It might be safe to guess that Ian Bruce, who is new to the company, does not know yet that he's not supposed to say the truth. Novell spins and lies to the public.

"I think the vast majority, and I’d quantify that at about 80 percent to 85 percent, of the open source community actually supports this deal [with Microsoft]."

--Justin Steinman, Novell

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