EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

04.06.13

Windows (Software) is Dying, So Microsoft Runs to the Hardware Business, Where Its Failures Necessitate AstroTurfing

Posted in Marketing, Microsoft, Vista 8, Vista 9, Windows at 6:02 am by Dr. Roy Schestowitz

Miscommunication and incoordination

Outcast

Summary: Microsoft partners such as Gartner are walking away from Microsoft promotion; Microsoft increasingly alienated and isolated

“PC market begins to slip and tablets will outsell desktops and laptops combined by 2015, as Android ascendancy means challenge to relevance of Microsoft,” says The Guardian about the latest Gartner output which is influenced by Gartner partners, including Bill Gates himself. Gartner previously predicted success for Windows Vista, in alignment with its funding sources.

The report comes at a time when Linux outsells Windows if one counts devices that have all the components of a modern computer, smartphones for example. There is laughter at Microsoft’s failure with Vista 8 (Vista 9 vapourware is already out the gate*). This laughter comes from pro-Microsoft sites, to make matters worse. Even the technology tabloid ZDNet is not impressed, despite its business relations with Microsoft. For the first time ever we see Microsoft trying to qualify as an OEM, which only annoys many OEMs/hardware allies. Even Microsoft’s best allies show signs of defection and Microsoft is trying to bribe new friends and developers, begging only for this type of caricature which says: “Apparently Microsoft has decided to expand it’s pay for apps program to cover just about anything. Up until now they were a bit more selective about providing support only to more popular apps.”

This is not going to work. It can upset developers who don’t receive the rewards from Microsoft. It’s not a sustainable strategy. Microsoft has been trying to reinvent itself as a hardware company, always in vain though. The hardware sales were always extremely poor and in the case of XBox billions of dollars were lost. A lot of Microsoft hardware projects are dead now, but Xbox persists despite losses and technical issues that CBS covers as follows:

Don’t want a gaming console that requires a persistent internet connection? “Deal with it,” says Microsoft Studio’s creative director.

There is backlash against what Microsoft is doing there. A lot of Xbox managers quit the company in recent years as the Luddites still don’t get it. Like Apple with its fake reviews, Microsoft continues to rely on censoring negative reviews of its hardware projects/products. Microsoft PR agencies are doing this behind the scenes and my cohost recently researched some of the tactics behind it. He shows why Microsoft and its AstroTurfing may prove counterproductive:

And I suggest that’s why positive reviews can often be viewed with suspicion and maybe getting any 3rd party involved in your online perception is a bad idea. Good products and services will always shine and are not shouted down by a minority. If many people are complaining about your product, then its you with the problem and doing anything but rectifying the product/service is not the direction you should be heading, lest you end up in the situation many Microsoft product posts are where good remarks are always labelled “shill”.

If a lot of people are labelled “Microsoft shill”, then it is Microsoft’s fault. Had the company not engaged in the practice of hiring AstroTurfing agencies so routinely, people would not be quite so suspicious.
____
* Interesting fact (from memory): Vista 8 vapourware began in April 2010, about 6 months after Vista 7 was released. Vista 9 vapourware began in April 2013, about 6 months after Vista 8 was released.

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

What Else is New


  1. Links 23/10/2014: New *buntu, Benchmarks

    Links for the day



  2. Links 22/10/2014: Chromebooks Surge, NSA Android Endorsement

    Links for the day



  3. Links 21/10/2014: Debian Fork Debate, New GNU IceCat

    Links for the day



  4. Criminal Microsoft is Censoring the Web and Breaks Laws to Do So; the Web Should Censor (Remove) Microsoft

    Microsoft is still breaking the Internet using completely bogus takedown requests (an abuse of DMCA) and why Microsoft Windows, which contains weaponised back doors (shared with the NSA), should be banned from the Internet, not just from the Web



  5. Microsoft 'Loving' GNU/Linux and Other Corporate Media Fiction

    Microsoft has bullied or cleverly bribed enough technology-centric media sites to have them characterise Microsoft as a friend of Free/Open Source software (FOSS) that also "loves Linux"



  6. India May be Taking Bill Gates to Court for Misusing His So-called 'Charity' to Conduct Clinical Trials Without Consent on Behalf of Companies He Invests in

    Bill Gates may finally be pulled into the courtroom again, having been identified for large-scale abuses that he commits in the name of profit (not "charity")



  7. The Problems With Legal Workarounds, Patent Scope, and Expansion of Patent Trolls to the East

    Patent trolls are in the news again and it's rather important, albeit for various different reasons, more relevant than the ones covered here in the past



  8. Links 20/10/2014: Cloudera and Red Hat, Debian 7.7, and Vivid Vervet

    Links for the day



  9. Links 20/10/2014: 10 Years Since First Ubuntu Release

    Links for the day



  10. How Patent Lawyers Analyze Alice v. CLS Bank

    Breaking down a patent lawyer's analysis of a Supreme Court's decision that seemingly invalidated hundreds of thousands of software patents



  11. Is It Google's Turn to Head the USPTO Corporation?

    The industry-led USPTO continues to be coordinated by some of its biggest clients, despite issues associated with conflicting interests



  12. The EPO's Public Relations Disaster Amid Distrust From Within (and EPO Communications Chief Leaves): Part VII

    Amid unrest and suspicion of misconduct in the EPO's management (ongoing for months if not years), Transparency International steps in, but the EPO's management completely ignores Transparency International, refusing to collaborate; the PR chief of the EPO is apparently being pushed out in the mean time



  13. Links 18/10/2014: Debian Plans for Init Systems, Tails 1.2

    Links for the day



  14. Links 18/10/2014: New ELive, Android Expansion

    Links for the day



  15. Another Fresh Blow to Software Patents (and With Them Patent Trolls)

    Another new development shows that more burden of proof is to be put on the litigant, thus discouraging the most infamous serial patent aggressors and reducing the incentive to settle with a payment out of court



  16. Links 16/10/2014: New Android, SSL 3.0 Flaw

    Links for the day



  17. How the Corporate Press Deceives and Sells Microsoft Agenda

    Various new examples of media propaganda that distorts or makes up the facts (bias/lies by omission/selection) and where this is all coming from



  18. Vista 10 is Still Vapourware, But We Already Know It Will Increase Surveillance on Its Users and Contain Malicious Back Doors

    The villainous company which makes insecure-by-design operating systems will continue to do so, but in the mean time the corporate press covers only bugs in FOSS, not back doors in proprietary software



  19. Links 15/10/2014: KDE Plasma 5.1 is Out, GOG Reaches 100-Title Mark

    Links for the day



  20. With .NET Foundation Affiliation Xamarin is Another Step Closer to Being Absorbed by Microsoft

    Xamarin is not even trying to pretend that separation exists between Microsoft and its work; yet another collaboration is announced



  21. The EPO's Protection Triangle of Battistelli, Kongstad, and Topić: Part VI

    Jesper Kongstad, Benoît Battistelli, and Zeljko Topić are uncomfortably close personally and professionally, so suspicions arise that nepotism and protectionism play a negative role that negatively affects the European public



  22. Corporate Media Confirms the Demise of Software Patents in the United States; Will India and Europe Follow?

    It has become increasingly official that software patents are being weakened in the United States' USPTO as well as the courts; will software leaders such as India and Europe stop trying to imitate the old USPTO?



  23. Links 14/10/2014: CAINE 6, New RHEL, Dronecode

    Links for the day



  24. Microsoft's Disdain for Women Steals the Show at a Women's Event

    Steve Ballmer's successor, Satya Nadella, is still too tactless to lie to the audience, having been given --through subversive means -- a platform at a conference that should have shunned Microsoft, a famously misogynistic company



  25. SCOTUS May Soon Put an End to the 'Copyrights on APIs' Question While Proprietary Giants Continue to Harass Android/Linux in Every Way Conceivable

    Google takes its fight over API freedom to the Supreme Court in the Unites States and it also takes that longstanding patent harassment from the Microsoft- and Apple-backed troll (Rockstar) out of East Texas



  26. Patent Lawsuits Almost Halved After SCOTUS Ruling on 'Abstract' Software Patents

    The barrier for acceptance of software patent applications is raised in the United States and patent lawsuits, many of which involve software these days, are down very sharply, based on new figures from Lex Machina



  27. Links 13/10/2014: ChromeOS and EXT, Debian Resists Systemd Domination

    Links for the day



  28. Links 12/10/2014: Blackphone Tablet, Sony's Firefox OS Port

    Links for the day



  29. Links 9/10/2014: Free Software in Germany, Lenovo Tablets With Android

    Links for the day



  30. Links 8/10/2014: A Lot of Linux+AMD News, New ROSA Desktop Is Out

    Links for the day


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts