EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

11.22.09

Microsoft Windows Advertising Goes Too Far, Parents Television Council Complains

Posted in Marketing, Microsoft, Vista, Vista 7, Vista 8, Windows at 9:03 pm by Dr. Roy Schestowitz

Play time

Summary: On top of vapourware promotion, Microsoft Windows ads are upsetting families; group demands removal of Microsoft ads that offend children

MICROSOFT keeps invoking Vista 8 every now and then, especially when the reality behind Vista 7 proves too challenging to defend. Microsoft is already hyping up a successor of Vista 7 in order to “freeze the market” (Microsoft's words) while Microsoft’s PR puppet at CNET participates in this. The same PR puppet is hyping up Vista 7 sales despite them being flat for manufacturers. They measure only what they want to measure, where they want to measure it, for a period of time that’s desirable only based on one particular definition/criteria. We wrote about this early in the month [1, 2] (NPD’s fake numbers).

“The same PR puppet is hyping up Vista 7 sales despite them being flat for manufacturers.”It turns out that the latest Vista vapourware comes from Microsoft’s very own presentation, so this case of vapourware is clearly intended, not “leaked” (the sense of taboo in a leak adds to mystique and increases attention, so it is often a PR move that’s akin to viral marketing).

We recently analysed a Guardian podcast where Microsoft marketing people took credit for other people’s ideas that Microsoft is routinely copying. Despite such shameless and baseless marketing hype, The Guardian has published this article which calls Vista 7 “The Hard Sell”. From the gentle short rant:

But hang on, how is being in a cab suddenly some kind of a treat? Not only are Microsoft putting tedious features front and centre, the ideas behind them are apparently coming from people so dense they’re unaware they’ve been in a certain kind of vehicle before. “I’m a PC, and Windows 7 was my idea,” Crystal boasts.

Vista 7 has also just been criticised in The Daily India.

Honestly, does anyone understand Microsoft’s point in offering upgrade media for Windows 7? As well, what’s with the different versions?

Last time, we discussed the multiple versions of Windows 7 and why it’s largely silly. Now we’re going to discuss the even-sillier idea in all of this: upgrade versus full install.

Seriously, why is Microsoft even going down this road? Are we seriously believing that they’re rewarding prior customers? We’ve already seen that the really good customers (like me) who bought their most expensive version of Vista, are now getting screwed. We Vista Ultimate users aren’t getting a single penny off in upgrading to Windows 7. In the end, the extra money I spent on Vista Ultimate is gone with my move to Windows 7.

One shameless aspect of Microsoft’s advertising for Vista 7 continues a tradition of using AIDS to increase sales [1, 2]. These days, Microsoft is frequently using kids to sell Windows and according to The Register Microsoft has just resorted to “child labor” too. We will write about it later.

There is a little new rant floating out there about Microsoft using youngsters to pretend they are Windows fans (before they even understand anything). How long before newly-born babies are shown bearing a copy of Vista 7? Or maybe sonogram of Vista 7 inside the fetus? Seriously, Microsoft cannot just impose this type of false advertising like some parents impose a particular religion (supposedly a belief) upon their child when it is conceived.

A parents group has just formally complained about Microsoft. How timely a deed.

Here is the group demanding that Family Guy ads for Microsoft/Windows are pulled entirely. This has already happened to an extent.

The organization’s national grassroots director, Gavin McKiernan, delivered a speech to the board stating, “Mr. MacFarlane’s Family Guy has consistently presented excessively violent, graphically sexual and profane material. The lead in and lead out of the Seth MacFarlane special were both Family Guy episodes supported by Windows 7.”

The Seattle-based, Microsoft-friendly sites have covered this also:

Seattle P-I Microsoft blog: Parent group to Microsoft: Stop supporting ‘Family Guy’

The Parents Television Council, which aims to protect children from sex, violence and profanity on TV, is calling for Microsoft to stop advertising on the popular show “Family Guy.”

Seattle Weekly blogs: Parents Group Asks Microsoft to Drop All ‘Family Guy’ Ads

Microsoft found out that Seth MacFarlane’s one-hour “Family Guy” special was filled with jokes about the Holocaust, Mother Theresa and incest they canceled their sponsorship. Now, the same busybodies that got the FCC to fine ABC for daring to show a bare ass on “NYPD Blue” have asked them to go one step further.

Perhaps Microsoft has simply lost the plot. The viral videos of Microsoft Store staff dancing deliriously sure is a sign.

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

3 Comments

  1. williami said,

    November 22, 2009 at 9:31 pm

    Gravatar

    All I have to say on this post: What is going on in the crazy minds of the Micro$oft marketing people?!?!?!?!?!?!!? Even the Guardian, and most of the M$ friendly press are admitting that!!!!!!!

    As a side note, Microsoft seems to be killing products left and right, maybe because they are slowly loosing money? I think that’s so.

    Roy Schestowitz Reply:

    Not only that–notice that they introduce no new products, not even in PDC (Professional Developers Conference). Earlier this month Microsoft announced more layoffs.

  2. Needs Sunlight said,

    November 23, 2009 at 3:34 am

    Gravatar

    What about the threats against young families that Miguel “Mouth of Sauron” deIcaza made last week on behalf of his owner?

    Those threats are in the context of threats attempted and carried out:

    Scroll down to “Historical Footnote”
    http://www.tbray.org/ongoing/When/200x/2007/01/24/Mixup

    Scroll down to “formal complaint”
    http://www.cypherpunks.to/~peter/zdnet.html

    Scroll down to “get fired”
    http://www.osor.eu/news/dk-rodovre-municipality-openoffice-will-be-cheaper-to-maintain

    Scroll down to “nice side effect”
    http://www.oreillynet.com/onlamp/blog/2005/11/another_desperate_attempt_to_d.html

    Miguel’s comments and the story above about false advertising are a call for use of R.I.C.O. to shutdown the Anti-American racketeering network collectively known as Microsoft.

What Else is New


  1. Leaked: Boards of Appeal Face 'Exile' or 'Extradition' in Haar After Standing up to Battistelli

    A look at some of the latest moves at the European Patent Office (EPO), following Battistelli's successful coup d’état which brought the EPO into a perpetual state of emergency that perpetuates Battistelli's totalitarian powers



  2. The US Government Accountability Office (GAO) Comes Across as Against Software Patents, Relates to the EPO as Well

    Some analysis of the input from the Government Accountability Office (GAO) with focus on the EPO and software patents



  3. In the US, Patent Trolls Engage in Patent Wars and Shakedowns, Whereas in China/Korea Large Android OEMs Sue One Another

    Highlighting some of the differences between the US patent system and other patent systems



  4. Links 24/7/2016: Elive 2.7.1 Beta, New Flatpaks and Snaps

    Links for the day



  5. Links 23/7/2016: Leo Laporte on GNU/Linux, Dolphin Emulator’s Vulkan Completion

    Links for the day



  6. Links 22/7/2016: Wine 1.9.15, KaOS 2016.07 ISO

    Links for the day



  7. Haar Mentioned as Likely Site of Appeal Boards as Their Eradication or Marginalisation Envisioned by UPC Proponent Benoît Battistelli

    Not only the Staff Union of the European Patent Office (SUEPO) is under severe attack and possibly in mortal danger; the increasingly understaffed Boards of Appeal too are coming under attack and may (according to rumours) be sent to Haar, a good distance away from Munich and the airport (half an hour drive), not to mention lack of facilities for visitors from overseas



  8. EPO Attaché Albert Keyack Viewed as Somewhat of a Mole, Reporting From the US Embassy in Brazil Until Shortly Before the Temer Coup

    Public responses to the role played by Albert Keyack on behalf of the United States inside the European [sic] Patent Office



  9. EPO Insiders Explain Why the EPO's Examination Quality Rapidly Declines and Will Get Even Worse Because of Willy Minnoye

    Public comments from anonymous insiders serve to highlight a growing crisis inside the European Patent Office (EPO), where experienced/senior examiners are walking away and leaving an irreplaceable bunch of seats (due to high experience demands)



  10. Patents Roundup: BlackBerry, Huawei, PTAB, GAO, Aggressive Universities With Patents, and Software Patents in Europe

    Various bits and pieces of news regarding patents and their fast-changing nature in the United States nowadays



  11. Glimpse at Patent Systems Across the World: Better Quality Control at the USPTO Post-America Invents Act (2011), Unlike the EPO Post-Battistelli (2010)

    While the EPO reportedly strives to eliminate pendency and appeal windows altogether (rubberstamping being optimal performance as per the yardstick du jour), the USPTO introduces changes that would strengthen the system and shield innovation, not protect the business model of serial litigants



  12. Blockstream Has No Patents, But Pledges Not to Sue Using Patents

    Blockstream says that it comes in peace when it comes to software patents, which triggers speculations about coming Blockchain patent wars



  13. Links 21/7/2016: Ubuntu 16.04.1 LTS, Linux Mint 18 “Sarah” Xfce Beta

    Links for the day



  14. Links 21/7/2016: An Honorary Degree for Alan Cox, Looks Back at DebConf16

    Links for the day



  15. EPO USA: Under Battistelli, the 'European' Patent Office Emulates All the Mistakes of the USPTO

    Conservative Benoît Battistelli is trying to impose on the European Patent Office various truly misguided policies and he viciously attacks anyone or anything that stands in his way, including his formal overseers



  16. Links 19/7/2016: ARM and Opera Buyout

    Links for the day



  17. Large Corporations' Software Patenting Pursuits Carry on in Spite of Patent Trolls That Threaten Small Companies the Most

    With unconvincing excuses such as OIN, large corporations including IBM continue to promote software patents in the United States, even when public officials and USPTO officials work towards ending those



  18. Battistelli Has Implemented De Facto EPO Coup to Remove Oversight, Give Himself Total Power, and Allegedly Give UPC Gifts (Loot) to French Officials

    Benoît Battistelli's agenda at the EPO is anything but beneficial to the EPO and suspicions that Battistelli's overall agenda is transitioning to the UPC to further his goals grow feet



  19. EPO Social [sic] Report is a Big Pile of Lies That Responsible Journalists Must Ignore

    A reminder of where the EPO stands on social issues and why the latest so-called 'social' report is nothing but paid-for propaganda for Battistelli's political ambitions



  20. Links 18/7/2016: Vista 10 a Failure, FreeType 2.7

    Links for the day



  21. Exploiting Perceived Emergencies/Disasters, Suspending the Rule of Law, and Suspending Judges: How Erdoğan is Like Battistelli, Except the Coup

    Pretexts for crackdown on law-abiding people or figureheads who are remote and independent the hallmark not only of Erdoğan but also the EPO's President, Benoit Battistelli



  22. The Impotence of Gene Quinn

    Attacking the enforcer of Alice v CLS because it's doing harm to his source of income, which makes him angry



  23. After the FTI Consulting-EPO Reputation Laundering Deal's Expansion in Germany Süddeutsche Zeitung 'Forgets' That the EPO Even Exists

    Relative apathy if not complete silence regarding the EPO at Süddeutsche Zeitung following reports of FTI Consulting's deal expansion (media positioning in Germany), with hundreds of thousands of Euros (EPO budget) thrown at the controversial task



  24. Benoît Battistelli and Persistratos

    Reminds you of someone?



  25. Whistleblower Protection Desperately Needed at the European Patent Office

    EPO scandals are not publicly accessible or known to many people and not many such scandals are known at all because people are afraid of Battistelli's Fabius Maximus strategies



  26. Microsoft and Its Patent Minions at Nokia Still Have Patent Stacking Ambitions Against Android/Linux OEMs

    Weaponisation of European companies for the sake of artificial elevation of prices (patent taxes) a growing issue for Free/Open Source software (FOSS) and those behind it are circulating money among themselves not for betterment of products but for the crippling of FOSS contenders



  27. [ES] ¿Que si la EPO Bajo Battistelli Se Arruina Sin Posibilidad de Reparación Como la UPC?

    La última evidencia alrededor del hundimiénto de la reputación de la Epo y su calidad de trabajo, así como la caída del sistema que Battistelli trata forzadamente de imponer (una carrera al fondo)



  28. [ES] La EPO de Battistelli, Quién Quiebra la Ley, Subvierte el Curso de la Justicia y Rechaza Obedecer las Ordenes de la Corte Dice lo Impensable en Medio de los Actos de Terror

    Los terribles ataques hace un dia en Francia están siéndo explotados por el caradura de Benoît Battistelli para comedia negra o un verdaderamente absurda afirmación en la sección de “noticias” de la EPO



  29. [ES] La EPO de Battistelli Continúa Cortejando a Officiales de Países Pequeños y su Propaganda de Beneficiar a las “PYMEs de Aquellos Países”

    El caradura de Benoît Battistelli prosigue desfilando en los países pequeños que tienen delegados al Consejo Administrativo (CA) y los explota para propaganda barata, no sólo para que lo apoyen en las reuniónes del CA



  30. Links 17/7/2016: Lithuanian Police Switches to GNU/Linux, Blockchain on LinuxONE

    Links for the day


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts