EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

09.27.10

If You Can’t Beat Them, Hijack Them (Microsoft Joins Nokia and It Already Shows)

Posted in Australia, Bill Gates, Deception, Marketing, Microsoft at 10:39 am by Dr. Roy Schestowitz

Microsoft dirty tactics

Summary: Microsoft’s mobile “Slog” has begun, with fake coverage (marketing), entryism, and many similar examples in other areas too

IN THE previous post we shed light on Microsoft’s tough struggle to matter in mobile as it continues losing an already low market share and executives too (some end up in Yahoo!). What better company to intrude than Nokia, which is a world leader?

“What better company to intrude than Nokia, which is a world leader?”Nokia has not been acting the same way [1, 2] since Microsoft DNA entered it [1, 2]. The article ‘Nokia “considering Windows Phone 7″‘ says that “New Nokia CEO Stephen Elop is considering running Windows Phone 7 on the company’s future smartphones, according to reports.”

“Agent Smith” says: “They own QT. [Are] they going to board the sinking [Windows] mobile 7??? Well, let them die embraced then…”

“It seems increasingly possible that Nokia will not help Linux as a platform, not like it used to anyway”The original claim is here in VentureBeat and it made a lot of waves [1, 2, 3, 4, 5]. Microsoft Nick called it a rumour and a new article from The Street is titled “Nokia’s Crisis Call to Microsoft”. Microsoft seems to have convinced EMC to do something similar with VMB_ware (whether it was implicit or explicit we do not know for sure).

“This would be bad for MeeGo, which they neglected/left out in their very recent big event.”Elop’s reign already shows some strategic change. Some months ago Nokia was committing itself to Linux, however now we find articles such as “Nokia pushes Symbian” and “Nokia Paying $10M For Symbian Software Devs”. “Nokia’s new CEO needs to change the message,” said this article from The Register. It seems increasingly possible that Nokia will not help Linux as a platform, not like it used to anyway. That’s just entryism in action, is it not? This would be bad for MeeGo, which they neglected/left out in their very recent big event. It would also be a death blow to Moblin (two Linux birds with one stone).

To name some more new articles, “Rumor has Nokia likely to use Windows Phone 7″ and “Nokia May Use Windows Phone 7 Says Report”. This is a key part: “The site says three sources have corroborated the rumours and that the arrival of former Microsoft employee Stephen Elop as CEO may hasten things significantly.”

It would make little sense from a pragmatic point of view because Vista Phone 7 [sic] is technically lagging. It can’t even handle tethering [1, 2]. Does Nokia consider joining the Microsoft Movement? “Nokia’s search for viable market positioning goes on” says this one headline and “Welcome to Nokia, Mr. Elop” says another headline.

Looking elsewhere at some other new examples/candidates for entryism, Glam Media is taking a lot of staff from Microsoft [1, 2] and now there’s another new addition, Adam Roston [1, 2, 3]. As one article puts it: “Most recently, Roston served as Director of Corporate Development at Microsoft, where he managed an M&A team covering businesses generating a reported $30 billion in annual revenue.”

“Will connections with the BBC, Glam Media and other such entities (Bill Gates buys many newspapers as well) be of any help here?”The Managing Director there is now from Microsoft too (there are several more). Taking a lesson from the Glam Media example (it’s a PR/publishing business), one ought to expect more positive coverage for Microsoft. It’s akin to the migration of many Microsoft executives from Microsoft UK to the BBC. About Juniper, which is also filled with many Microsoft executives [1, 2, 3], there is this new report titled “The Microsofting of Juniper Networks”. “The Microsoft pedigree of senior executives at Juniper Networks has infused a new software centrism within the routing and switching company,” says the article. Tom Nolle from CIMI Corp. is quotes as saying: “Juniper and Microsoft are converging on a common reality: software is what provides functionality [...]Juniper’s hoping the influx of Microsoft people taught them something they didn’t have before – people from a software culture who recognize marketing.”

Marketing. Yes, once again it’s marketing, not technical merit. Will connections with the BBC, Glam Media and other such entities (Bill Gates buys many newspapers as well) be of any help here?

In other news, this press release says that i365, A Seagate Company, gets a new EMEA leader from Microsoft: “Pellicaan previously was the EMEA Director for Microsoft Corporation’s Office Business Applications group and the Global Sales Director for the Duet Business Unit — a joint venture with SAP developing business process solutions within Microsoft Office. ”

“[O]ne needs to remember Microsoft’s “Slog” for mobile ($400 million or more in marketing alone for this).”Telstra, which has also been filling itself with some Microsoft seniors [1, 2], takes it up a notch: “Microsoft Australia veteran and partner strategy marketing and programs director, Inese Kingsmill, has jumped ship to Telstra (ASX:TLS) to take on a key marketing role.”

Marketing. Of course. “Telstra snares Microsoft partner director,” says CRN, so the Microsoft-Telstra influence shift continues.

Speaking of marketing, one needs to remember Microsoft’s “Slog” for mobile ($400 million or more in marketing alone for this). That ought to explain propaganda like [1, 2]. It uses the “Gates” brand out of place, it echoes Microsoft’s claims which refute analysts’ take (including this new one), and it does not even properly attribute the claims to Microsoft. That’s just an example of marketing in the clothing of journalism. Some of it is not even journalism, it’s just sites like ZDNet, whose blogs Google News foolishly aggregates. Can Microsoft simply buy its way using these endless “Slogs” or shameless marketing plugs? Morgan Stanley thinks it might and the Seattle Weekly says it may be a violation of the law: “Microsoft is launching Windows Phone 7 with much fanfare and even more cash. So much cash that Morgan Stanley analyst Ehud Gelblum predicts the Redmond Company could buy its way into this mobile OS war, using its cash to propel itself into third place behind Android and iOS.”

“I have just sat through 20 minute Windows phone 7 video at Engadget. The GUI is crude and ugly ugly ugly.”
      –Satipera
The part about “with much fanfare” does not seem to be backed by facts. It’s the cash which gives the illusion of it being so. Vista Phone 7 [sic] is a lot of marketing with no real substance (or worthy news) and many journalists dare to say it is bad, even though they get washed aside by the hype machine, e.g. articles Microsoft simply buys (through marketing agencies).

Our reader Satipera wrote some days ago: “I have just sat through 20 minute Windows phone 7 video at Engadget. The GUI is crude and ugly ugly ugly. Can’t see Google loosing any sleep” (Microsoft is trying to steal Android’s (and Chrome OS/Linux) thunder by showing it early).

“Oh, great,” wrote Hazzy a couple of days ago in response to more hype generation. Microsoft has been losing many Vista Phone 7 partners before launch and it seems like it may be paying carriers to order symbolic-sized stock and give the impression Microsoft’s marketing needs. It won’t work much better than it worked when KIN was released. Maybe it’s good that Microsoft is blowing so much money on a product which can never succeed.

Microsoft’s last hope seems to be entryism. Just like with Vista, the only way to sell a bad platform is to force the hardware companies (notably OEMs) to sell it.

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

4 Comments

  1. girts said,

    September 27, 2010 at 11:35 am

    Gravatar

    WHAT IS NEXT? TO CHANGE OTHER MOBILE COMPANY CEO’S. WHERE IS MICROSOFT GOING? WHEN WILL END THIS NIGHTMARE.

    I think that there is need to do something as soon as possible.
    Investors must show doors to Steve Balmer as soon as possible.

  2. Agent_Smith said,

    September 27, 2010 at 5:00 pm

    Gravatar

    Nokia ditching Linux(Meego/Moblin) for winblow$ mobile $even is utter nonsense. No, I’m not talking about what you wrote, Dr. Schestowitz. I am talking about the folks at Nokia. Are they out of their minds ? They desperately need a hit on smartphones, and, the 2 leading platforms are NIX(Android/iOS) based. Are they going to BET on a dead horse ? What’s the record for M$ cell phone operating systems ??? Kin ??? Jeezus merciful Christ, have mercy on those fools at Nokia. They don’t know what they are doing.

  3. Mikko said,

    September 28, 2010 at 4:30 am

    Gravatar

    If windows is the only os on phones then i will stop using them when the last symbian phone dies of old age

    Dr. Roy Schestowitz Reply:

    Maybe Intel can take MeeGo and look for other phone makers, just in case Nokia is not so serious a partner anymore. Frankly, I’d rather see ARM succeed, not x86.

    Watch out for future appointments in Nokia and who fills them (there are already big vacancies).

    Nokia is one of the top Linux developers at the moment (as counted by number of commits). We need MeeGo.

What Else is New


  1. “US Inventor” is a “Bucket of Deplorables” Not Worthy of Media Coverage

    Jan Wolfe of Reuters treats a fringe group called “US Inventor” as though it's a conservative voice rather than a bunch of patent extremists pretending to be inventors



  2. Team Battistelli's Attacks on the EPO Boards of Appeal Predate the Illegal Sanctions Against a Judge

    A walk back along memory lane reveals that Battistelli has, all along, suppressed and marginalised DG3 members, in order to cement total control over the entire Organisation, not just the Office



  3. PTAB is Safe, the Patent Extremists Just Try to Scandalise It Out of Sheer Desperation

    The Leahy-Smith America Invents Act (AIA), which gave powers to the Patent Trial and Appeal Board (PTAB) through inter partes reviews (IPRs), has no imminent threats, not potent ones anyway



  4. Update on the EPO's Crackdown on the Boards of Appeal

    Demand of 35% increases from the boards serves to show that Battistelli now does to the 'independent' judges what he already did to examiners at the Office



  5. The Lobbyists Are Trying to Subvert US Law in Favour of Patent Predators

    Mingorance, Kappos, Underweiser and other lobbyists for the software patents agenda (paid by firms like Microsoft and IBM) keep trying to undo progress, notably the bans on software patents



  6. Patent Trolls Based in East Texas Are Affected Very Critically by TC Heartland

    The latest situation in Texas (United States District Court for the Eastern District of Texas in particular), which according to new analyses is the target of legal scrutiny for the 'loopholes' it provided to patent trolls in search of easy legal battles



  7. Alice Remains a Strong Precedential Decision and the Media Has Turned Against Software Patents

    The momentum against the scourge of software patents and the desperation among patent 'professionals' (people who don't create/develop/invent) is growing



  8. Harm Still Caused by Granted Software Patents

    A roundup of recent (past week's) announcements, including legal actions, contingent upon software patents in an age when software patents bear no real legitimacy



  9. Links 18/11/2017: Raspberry Digital Signage 10, New Nano

    Links for the day



  10. 23,000 Posts

    23,000 blog posts milestone reached in 11 years



  11. BlackBerry Cannot Sell Phones and Apple Looks Like the Next BlackBerry (a Pile of Patents)

    The lifecycle of mobile giants seems to typically end in patent shakedown, as Apple loses its business to Android just like Nokia and BlackBerry lost it to Apple



  12. EFF and CCIA Use Docket Navigator and Lex Machina to Identify 'Stupid Patents' (Usually Software Patents That Are Not Valid)

    In spite of threats and lawsuits from bogus 'inventors' whom they criticise, EFF staff continues the battle against patents that should never have been granted at all



  13. The Australian Productivity Commission Shows the Correct Approach to Setting Patent Laws and Scope

    Australia views patents on software as undesirable and acts accordingly, making nobody angry except a bunch of law firms that profited from litigation and patent maximalism



  14. EPO 'Business' From the United States Has Nosedived and UPC is on Its Death Throes

    Benoît Battistelli and Elodie Bergot further accelerate the ultimate demise of the EPO (getting rid of experienced and thus 'expensive' staff), for which there is no replacement because there is a monopoly (which means Europe will suffer severely)



  15. Links 17/11/2017: KDE Applications 17.12, Akademy 2018 Plans

    Links for the day



  16. Today's EPO and Team UPC Do Not Work for Europe But Actively Work Against Europe

    The tough reality that some Europeans actively work to undermine science and technology in Europe because they personally profit from it and how this relates to the Unitary Patent (UPC), which is still aggressively lobbied for, sometimes by bribing/manipulating the media, academia, and public servants



  17. Links 16/11/2017: WordPress 4.9 and GhostBSD 11.1 Released

    Links for the day



  18. The Staff Union of the EPO (SUEPO) is Rightly Upset If Not Shocked at What Battistelli and Bergot Are Doing to the Office

    The EPO's dictatorial management is destroying everything that's left (of value) at the Office while corrupting academia and censoring discussion by threatening those who publish comments (gagging its own staff even when that staff posts anonymously)



  19. EPO Continues to Disobey the Law on Software Patents in Europe

    Using the same old euphemisms, e.g. "computer-implemented inventions" (or "CII"), the EPO continues to grant patents which are clearly and strictly out of scope



  20. Links 16/11/2017: Tails 3.3, Deepin 15.5 Beta

    Links for the day



  21. Benoît Battistelli and Elodie Bergot Have Just Ensured That EPO Will Get Even More Corrupt

    Revolving door-type tactics will become more widespread at the EPO now that the management (Battistelli and his cronies) hires for low cost rather than skills/quality and minimises staff retention; this is yet another reason to dread anything like the UPC, which prioritises litigation over examination



  22. Australia is Banning Software Patents and Shelston IP is Complaining as Usual

    The Australian Productivity Commission, which defies copyright and patent bullies, is finally having policies put in place that better serve the interests of Australians, but the legal 'industry' is unhappy (as expected)



  23. Patent Trial and Appeal Board (PTAB) Defended by Technology Giants, by Small Companies, by US Congress and by Judges, So Why Does USPTO Make It Less Accessible?

    In spite of the popularity of PTAB and the growing need/demand for it, the US patent system is apparently determined to help it discriminate against poor petitioners (who probably need PTAB the most)



  24. Declines in Patent Quality at the EPO and 'Independent' Judges Can No Longer Say a Thing

    The EPO's troubling race to the bottom (of patent quality) concerns the staff examiners and the judges, but they cannot speak about it without facing rather severe consequences



  25. The EPO is Now Corrupting Academia, Wasting Stakeholders' Money Lying to Stakeholders About the Unitary Patent (UPC)

    The Unified Patent Court/Unitary Patent (UPC) is a dying project and the EPO, seeing that it is going nowhere fast, has resorted to new tactics and these tactics cost a lot of money (at the expense of those who are being lied to)



  26. Links 15/11/2017: Fedora 27 Released, Linux Mint Has New Betas

    Links for the day



  27. Patents Roundup: Packet Intelligence, B.E. Technology, Violin, and Square

    The latest stories and warnings about software patents in the United States



  28. Decline of Skills Level of Staff Like Examiners and Impartiality (Independence) of Judges at the EPO Should Cause Concern, Alarm

    Access to justice is severely compromised at the EPO as staff is led to rely on deficient tools for determining novelty while judges are kept out of the way or ill-chosen for an agenda other than justice



  29. Links 14/11/2017: GNU/Linux at Samsung, Firefox 57 Quantum

    Links for the day



  30. Microsoft: Sheltering Oneself From Patent Litigation While Passing Patents for Trolls to Attack GNU/Linux

    Another closer look at Provenance Asset Holdings and what exactly it is (connection to AST, part of the cartel Microsoft subsidises to shield itself)


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts