EditorsAbout the SiteComes vs. MicrosoftUsing This Web SiteSite ArchivesCredibility IndexOOXMLOpenDocumentPatentsNovellNews DigestSite NewsRSS

09.27.10

If You Can’t Beat Them, Hijack Them (Microsoft Joins Nokia and It Already Shows)

Posted in Australia, Bill Gates, Deception, Marketing, Microsoft at 10:39 am by Dr. Roy Schestowitz

Microsoft dirty tactics

Summary: Microsoft’s mobile “Slog” has begun, with fake coverage (marketing), entryism, and many similar examples in other areas too

IN THE previous post we shed light on Microsoft’s tough struggle to matter in mobile as it continues losing an already low market share and executives too (some end up in Yahoo!). What better company to intrude than Nokia, which is a world leader?

“What better company to intrude than Nokia, which is a world leader?”Nokia has not been acting the same way [1, 2] since Microsoft DNA entered it [1, 2]. The article ‘Nokia “considering Windows Phone 7″‘ says that “New Nokia CEO Stephen Elop is considering running Windows Phone 7 on the company’s future smartphones, according to reports.”

“Agent Smith” says: “They own QT. [Are] they going to board the sinking [Windows] mobile 7??? Well, let them die embraced then…”

“It seems increasingly possible that Nokia will not help Linux as a platform, not like it used to anyway”The original claim is here in VentureBeat and it made a lot of waves [1, 2, 3, 4, 5]. Microsoft Nick called it a rumour and a new article from The Street is titled “Nokia’s Crisis Call to Microsoft”. Microsoft seems to have convinced EMC to do something similar with VMB_ware (whether it was implicit or explicit we do not know for sure).

“This would be bad for MeeGo, which they neglected/left out in their very recent big event.”Elop’s reign already shows some strategic change. Some months ago Nokia was committing itself to Linux, however now we find articles such as “Nokia pushes Symbian” and “Nokia Paying $10M For Symbian Software Devs”. “Nokia’s new CEO needs to change the message,” said this article from The Register. It seems increasingly possible that Nokia will not help Linux as a platform, not like it used to anyway. That’s just entryism in action, is it not? This would be bad for MeeGo, which they neglected/left out in their very recent big event. It would also be a death blow to Moblin (two Linux birds with one stone).

To name some more new articles, “Rumor has Nokia likely to use Windows Phone 7″ and “Nokia May Use Windows Phone 7 Says Report”. This is a key part: “The site says three sources have corroborated the rumours and that the arrival of former Microsoft employee Stephen Elop as CEO may hasten things significantly.”

It would make little sense from a pragmatic point of view because Vista Phone 7 [sic] is technically lagging. It can’t even handle tethering [1, 2]. Does Nokia consider joining the Microsoft Movement? “Nokia’s search for viable market positioning goes on” says this one headline and “Welcome to Nokia, Mr. Elop” says another headline.

Looking elsewhere at some other new examples/candidates for entryism, Glam Media is taking a lot of staff from Microsoft [1, 2] and now there’s another new addition, Adam Roston [1, 2, 3]. As one article puts it: “Most recently, Roston served as Director of Corporate Development at Microsoft, where he managed an M&A team covering businesses generating a reported $30 billion in annual revenue.”

“Will connections with the BBC, Glam Media and other such entities (Bill Gates buys many newspapers as well) be of any help here?”The Managing Director there is now from Microsoft too (there are several more). Taking a lesson from the Glam Media example (it’s a PR/publishing business), one ought to expect more positive coverage for Microsoft. It’s akin to the migration of many Microsoft executives from Microsoft UK to the BBC. About Juniper, which is also filled with many Microsoft executives [1, 2, 3], there is this new report titled “The Microsofting of Juniper Networks”. “The Microsoft pedigree of senior executives at Juniper Networks has infused a new software centrism within the routing and switching company,” says the article. Tom Nolle from CIMI Corp. is quotes as saying: “Juniper and Microsoft are converging on a common reality: software is what provides functionality [...]Juniper’s hoping the influx of Microsoft people taught them something they didn’t have before – people from a software culture who recognize marketing.”

Marketing. Yes, once again it’s marketing, not technical merit. Will connections with the BBC, Glam Media and other such entities (Bill Gates buys many newspapers as well) be of any help here?

In other news, this press release says that i365, A Seagate Company, gets a new EMEA leader from Microsoft: “Pellicaan previously was the EMEA Director for Microsoft Corporation’s Office Business Applications group and the Global Sales Director for the Duet Business Unit — a joint venture with SAP developing business process solutions within Microsoft Office. ”

“[O]ne needs to remember Microsoft’s “Slog” for mobile ($400 million or more in marketing alone for this).”Telstra, which has also been filling itself with some Microsoft seniors [1, 2], takes it up a notch: “Microsoft Australia veteran and partner strategy marketing and programs director, Inese Kingsmill, has jumped ship to Telstra (ASX:TLS) to take on a key marketing role.”

Marketing. Of course. “Telstra snares Microsoft partner director,” says CRN, so the Microsoft-Telstra influence shift continues.

Speaking of marketing, one needs to remember Microsoft’s “Slog” for mobile ($400 million or more in marketing alone for this). That ought to explain propaganda like [1, 2]. It uses the “Gates” brand out of place, it echoes Microsoft’s claims which refute analysts’ take (including this new one), and it does not even properly attribute the claims to Microsoft. That’s just an example of marketing in the clothing of journalism. Some of it is not even journalism, it’s just sites like ZDNet, whose blogs Google News foolishly aggregates. Can Microsoft simply buy its way using these endless “Slogs” or shameless marketing plugs? Morgan Stanley thinks it might and the Seattle Weekly says it may be a violation of the law: “Microsoft is launching Windows Phone 7 with much fanfare and even more cash. So much cash that Morgan Stanley analyst Ehud Gelblum predicts the Redmond Company could buy its way into this mobile OS war, using its cash to propel itself into third place behind Android and iOS.”

“I have just sat through 20 minute Windows phone 7 video at Engadget. The GUI is crude and ugly ugly ugly.”
      –Satipera
The part about “with much fanfare” does not seem to be backed by facts. It’s the cash which gives the illusion of it being so. Vista Phone 7 [sic] is a lot of marketing with no real substance (or worthy news) and many journalists dare to say it is bad, even though they get washed aside by the hype machine, e.g. articles Microsoft simply buys (through marketing agencies).

Our reader Satipera wrote some days ago: “I have just sat through 20 minute Windows phone 7 video at Engadget. The GUI is crude and ugly ugly ugly. Can’t see Google loosing any sleep” (Microsoft is trying to steal Android’s (and Chrome OS/Linux) thunder by showing it early).

“Oh, great,” wrote Hazzy a couple of days ago in response to more hype generation. Microsoft has been losing many Vista Phone 7 partners before launch and it seems like it may be paying carriers to order symbolic-sized stock and give the impression Microsoft’s marketing needs. It won’t work much better than it worked when KIN was released. Maybe it’s good that Microsoft is blowing so much money on a product which can never succeed.

Microsoft’s last hope seems to be entryism. Just like with Vista, the only way to sell a bad platform is to force the hardware companies (notably OEMs) to sell it.

Share this post: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Reddit
  • co.mments
  • DZone
  • email
  • Google Bookmarks
  • LinkedIn
  • NewsVine
  • Print
  • Technorati
  • TwitThis
  • Facebook

If you liked this post, consider subscribing to the RSS feed or join us now at the IRC channels.

Pages that cross-reference this one

4 Comments

  1. girts said,

    September 27, 2010 at 11:35 am

    Gravatar

    WHAT IS NEXT? TO CHANGE OTHER MOBILE COMPANY CEO’S. WHERE IS MICROSOFT GOING? WHEN WILL END THIS NIGHTMARE.

    I think that there is need to do something as soon as possible.
    Investors must show doors to Steve Balmer as soon as possible.

  2. Agent_Smith said,

    September 27, 2010 at 5:00 pm

    Gravatar

    Nokia ditching Linux(Meego/Moblin) for winblow$ mobile $even is utter nonsense. No, I’m not talking about what you wrote, Dr. Schestowitz. I am talking about the folks at Nokia. Are they out of their minds ? They desperately need a hit on smartphones, and, the 2 leading platforms are NIX(Android/iOS) based. Are they going to BET on a dead horse ? What’s the record for M$ cell phone operating systems ??? Kin ??? Jeezus merciful Christ, have mercy on those fools at Nokia. They don’t know what they are doing.

  3. Mikko said,

    September 28, 2010 at 4:30 am

    Gravatar

    If windows is the only os on phones then i will stop using them when the last symbian phone dies of old age

    Dr. Roy Schestowitz Reply:

    Maybe Intel can take MeeGo and look for other phone makers, just in case Nokia is not so serious a partner anymore. Frankly, I’d rather see ARM succeed, not x86.

    Watch out for future appointments in Nokia and who fills them (there are already big vacancies).

    Nokia is one of the top Linux developers at the moment (as counted by number of commits). We need MeeGo.

What Else is New


  1. Links 29/1/2015: Android Shipments in 2014 Exceed 1,000,000,000, LibreOffice 4.4 is Out

    Links for the day



  2. Corporate Media, Led Astray by Patent Lawyers, Continues to Distort the Reality of Software Patents Post-Alice

    The press of the rich and the powerful continues its attempt to preserve software patents, despite the US Supreme Court's decision to abolish a lot of them on the basis of abstraction



  3. An Estimated 1,000 EPO Employees-Strong Legion Engulfs Danish Consulate to Protest Jesper Kongstad's (of Administrative Council) Protection of Benoît Battistelli

    A large protest waged by staff of the EPO targets one of the key facilitators of Battistelli's terrifying tyranny



  4. Links 28/1/2015: Ubuntu Touch Windowed Mode, NVIDIA Linux Legacy Drivers Updated

    Links for the day



  5. Breaking: EPO Vice-President Željko Topić Loses Defamation Case in Croatia

    The EPO's notorious Vice-President, whose appointment at the EPO is still raising some alarming questions, has just lost his case in Croatia (one of many cases), motivating us to accelerate coverage about the persona known as Željko Topić



  6. Qualys Starts Self-Promotional FUD Campaign, Naming a Bug That Was Already Fixed 2 Years Ago and Distros Have Covered With Patches

    Responding to the media blitz which paints GNU/Linux as insecure despite the fact that bugs were evidently found and fixed



  7. The Openwashing of Microsoft is Now Threatening to Eliminate the Identity of Free Software

    More openwashing of Microsoft, including in the corporate media, shows just to what great an extent and how quickly the old "Microsoft Open Source" Big Lie grows feet



  8. Links 27/1/2015: Plasma 5.2, Dell Precision With GNU/Linux

    Links for the day



  9. Microsoft's Media Attack on Free Software and GNU/Linux

    Brainwash war is still being waged by Microsoft and its friends to convince people that Windows is universally dominant and that Microsoft is now part of the Free software world



  10. Microsoft Accounting Practices After Fire Again, After Previous Abuses and Book-Cooking

    After the infamous IRS brawl comes another confrontation between Microsoft and the SEC, which is unhappy with Microsoft for seemingly cooking the books again



  11. Links 26/1/2015: Debian 8.0 “Jessie” RC1, Linux Kernel 3.19 RC6

    Links for the day



  12. Links 25/1/2015: Android Wear 5.0, Tizen in Bangladesh

    Links for the day



  13. IRC Proceedings: January 11th, 2015 – January 24th, 2015

    Many IRC logs



  14. Links 24/1/2015: Zenwalk Linux Reviewed, Netrunner 14.1 Released

    Links for the day



  15. The Latest 'Microsoft is Open Source' Propaganda a Parade of Lies

    Microsoft myth makers continue their assault on what is objectively true and try to tell the public that Microsoft is a friend of "Open Source"



  16. Apple -- Like Microsoft -- Not Interested in the Security of Its Operating Systems

    Apple neglected to patch known security flaws in Mac OS X for no less than three months and only did something about that vector of intrusion when the public found out about it



  17. As Battistelli Breaks the Rules and Topić Silences Staff, New European Parliament Petition for Tackling the EPO's Abuses is Needed

    The neglected (by EPO) Article 4a of the European Patent Convention (EPC) and the European Parliament petition/complaint against the EPO's crooked management



  18. Links 23/1/2015: Red Hat on IBM Power, Meizu Leaks With Ubuntu

    Links for the day



  19. Links 23/1/2015: Plasma 5.2, Manjaro 0.9-pre1

    Links for the day



  20. Microsoft is Dying Due to Free Software, Tries to Infect GNU/Linux With .NET and to Infect Moodle in Schools With Microsoft Office and OOXML Lock-in

    'Free' drugs (a proprietary software analogy) the new strategy of Microsoft in its latest battle against Free software, especially in schools where choice is a rarity (if not an impossibility), with the premeditated intention of forming dependency/addiction among young people



  21. Microsoft Symptoms of a Dying Company: More Boosters Depart, Back Doors Revealed, Microsoft's Outlook Cracked

    Bad news for Microsoft shortly before the marketing extravaganza served to cover much of it up



  22. The Collapse of European Patent Office Management Culminates With Resignations

    No blood is spilled, but even the management of the EPO is falling apart as the Director of Internal Communication is said to have just resigned



  23. New LCA Talk: Open Invention Network's Deb Nicholson on Software Patents and Patent Trolls

    Deb Nicholson's LCA talk is now publicly accessible



  24. Links 22/1/2015: GNU/Linux Sysadmin Opportunities, TraceFS Introduced

    Links for the day



  25. Links 21/1/2015: Andrew Tridgell, Torvalds Being Baited

    Links for the day



  26. Vesna Stilin Renews Her Fight for Justice in Željko Topić Case (EPO VP)

    Željko Topić's abuses continue to cloud the legitimacy of the European Patent Office, in which he is a Vice-President



  27. Failure of the EPO Can Derail the Trojan Horse of Software Patents and Patent Trolls

    Dazzled by his endless pursuit of infinite money and power, Battistelli pushes for expansion of patent scope (geographically too), but he won't have it without a challenge



  28. Links 20/1/2015: Linux 3.19 RC5, 30 Years of FSF

    Links for the day



  29. Translations of Member of the European Parliament Complaining About European Patent Office (EPO)

    French, German, Dutch, and English translations of the article from Dennis De Jong



  30. Microsoft, the Back Doors Company, is Gradually Dying and Trying to Embrace the Competition

    The world is leaving Microsoft's common carrier (Windows) behind, so Microsoft, which is shrinking, tries to conquer Free software and GNU/Linux


CoPilotCo

RSS 64x64RSS Feed: subscribe to the RSS feed for regular updates

Home iconSite Wiki: You can improve this site by helping the extension of the site's content

Home iconSite Home: Background about the site and some key features in the front page

Chat iconIRC Channel: Come and chat with us in real time

CoPilotCo

Recent Posts