Bonum Certa Men Certa

My Year as a Digital Vegan — Part VI — The Right Words

By Dr. Andy Farnell

Series parts:

  1. My Year as a Digital Vegan — Part I — 2021 in Review
  2. My Year as a Digital Vegan — Part II — Impact of a 'COVID Year'
  3. My Year as a Digital Vegan — Part III — Lost and Found; Losing the Mobile Phone (Cellphone)
  4. My Year as a Digital Vegan — Part IV — Science or Scientism?
  5. My Year as a Digital Vegan — Part V — Change in Societal Norms and Attitudes
  6. YOU ARE HERE ☞ The Right Words


The language guidebooks



Summary: Dr. Andy Farnell looks at the meaning and misuse of language; he suggests adapting to keep up with ubiquitous deception

Writers love words and are constantly playing with them. Fighting for rights is sometimes a battle of words, finding new ones, taking the high ground of meaning, knowing their shapes and uses. Because "cyberspace" is infinitely malleable (See Barlow/Barlow96), a danger for those who bring new ideas to tech is they get stuck in a safe garden of their own personal vanities, terms, and philosophies. The trick is to keep moving, not build castles.



"Stallman, and I think Snowden, are notable exceptions who consistently find clear imagery and direct language."In 2021 I've made a big effort to explore a better vocabulary around tech-rights by reading more current ideas of others. Being sometimes reluctant to adopt perfectly good terms coined by other people is no good for plain talking 2, and no good for expanding ones mind. An "academic disease" technical people like myself suffer, prevents friendly rapport about software freedom and digital rights. We put people off because we don't reach for the right tropes. Stallman, and I think Snowden, are notable exceptions who consistently find clear imagery and direct language.



Magnet letters on fridgeAs it goes, there is nothing new under the sun and contemporary issues are all timeless philosophical chestnuts visited over centuries in archaic language. But it's rare to find listeners with ears tuned to Heraclitus, Nietzsche, Fromm, Freud, Heidegger, Deleuze, Mumford, Machiavelli, Ellul, Postman… Those old chaps explained in exquisite detail why BigTech is a mighty turd in our punch-bowl, but lacking the fresh words that new ears can hear. I mean, what exactly is atomisation, appropriation, alienation, anomie and acedia (just some of the stuff starting with 'A')? Part of my job is to be a translator.



So I've opened up more to fresh, albeit imperfect, words with 'currency'. They bring efficiency, but at the cost of missing some readers. Like, "unclouding", "degoogling" and "peoplewaring" - sure, they can stand in for a whole diatribe on technology and rights - but only to the initiated. The aim must remain practical; to be a better communicator, which means being widely understood. Whatever works, works. So this year I politely passed over someone's suggestion I avoid using the term "Big Tech" (because it's a Microsoft "shill word"). It's useful, so it stays.



This year I have devoured, amongst others, Wendy Liu's Abolish Silicon Valley Liu20, Sophie Brickman's Baby Unplugged Brickman21, Cory Doctorow's How to destroy surveillance capitalism Doctorow20, Thomas Kersting's Disconnected: Protect Your Kids Against Device Dependency Kersting20, Nicholas Kardaras's Glow Kids Kardaras16, Carissa Véliz's Privacy is Power: Why You Should Take Back Control Veliz21, Jenny Oddell's How to Do Nothing: Resisting the Attention Economy Odell20, and Gerry McGovern's World Wide Waste McGovern20. Each offers another piece of the jigsaw of tech-rights.



Reading more widely (within an apparently narrow genre) I see many threads to tech-rights. I want to experience a wide vista of diverse and even contradictory stances. Some people will be passionate about single issues like the plight of child workers in smartphone manufacture. Those same people may be indifferent or oblivious to neighbouring matters like the energy costs of "cloud" data-centres, and oppositional on some subjects - like perhaps they think that government backdoors really might stop terrorism and child sexual abuse, or that 5G masts are reading their thoughts.



How tech-rights are "spun" in the literary genre and "demographic" is interesting. I wanted to figure out who Digital Vegans might be. There's a dozen different bookstore buckets we can fall into. Self-help. Espionage, spies and intrigue. Management. Lifestyle. Cybersecurity. Conspiracy, leaks and exposes. Public affairs and politics. Pop psychology… Bargain (cheapskates)…



"...the distinction of “Free as in Beer. Free as in Freedom” has done little to alleviate the American-English association to “gratis, worthless”."Words are politics, and meanings can make or break a conversation. After forty years we still haven't dissuaded mainstream journalists from abusing words like "piracy", which I cringe at every time I read it. Today crypto is in danger of conflating secure communication with blockchains. I still need to be careful to whom I describe my work as "hacking", or that I've worked on "algorithms", or "influence".



I've lost my love for using "Free" software as a choice of word, in favour of "Libre". Thirty years of GNU/FSF hammering the distinction of "Free as in Beer. Free as in Freedom" has done little to alleviate the American-English association to "gratis, worthless".



I was impressed by the wily troll who in comments to one of my articles attacked "Free software" in a masterfully condescending fashion, implying that it is insecure, because everyone knows that "if the product is free, you are the product". That's beautifully disingenuous, wilfully misunderstanding at least three foundational infosec concepts in a single sentence - but hats-off, I honestly would have a hard time arguing that down for any "non-technical random normie".



"I've started putting more emphasis on the word "dignity" than "privacy", and using the former, which has a stronger dictionary definition, where it adds clarity.""Free" software sets itself up for failure because at this time many correct arguments are circulating that "Free is the problem" (in regard to monetary cost of BigTech services). I'd personally prefer the straightforward, bolder term "Non-Fascist Software". An associate in America, a modern Waldo, wrote a poetic polemic titled "Technofascism". I'm still enchanted by this word and spent a while deconstructing it in a two part series. It's a shame the word is out of bounds (for good historical reasons of respectful political correctness), because when it comes to ticking-off the criteria of Fascism BigTech increasingly satisfies the whole list, bar the physical violence?



I've started putting more emphasis on the word "dignity" than "privacy", and using the former, which has a stronger dictionary definition, where it adds clarity. Distinguishing confidentiality, sensitivity and privacy from secrecy has also been useful.



Interoperability, versatility and resilience became more prominent terms in my thinking this year, and I was surprised to discover there is a whole emerging field of resilience-engineering. I also put more effort into my (and my students) clear language, to disambiguate and carefully define security, safety, quality, trustworthiness, resilience, robustness, longevity, adaptability, repirability, legibility and so on… Andersons book remains the veritable bible of clear security engineering language.



"What I noticed is the wealth of qualitative knowledge about software that seems diminished in modern discourse."I had to stand in for a poorly-equipped colleague and take some of a "Software Engineering and Project Management" unit for half a semester. That was delightful because it meant revising Ian Sommerville sommerville88, Fred Brooks brooks75, John Gall Gall75, William Edwards Deming Deming93 and lots of other systems, quality and process ideas from my old notes. What I noticed is the wealth of qualitative knowledge about software that seems diminished in modern discourse. The finer points of entities, relationships, dataflow modelling, types and congruence, cohesion, and coupling seem to be fading from common currency.



It's hard to know where some of these words still fit. Are they being lost from Comp.Eng and Soft.Eng courses? As software gets more complex, and built with automated tools with "object-like" assumptions wired in, I wonder, will they still matter? Is everything I learned about the philosophy of code now just a theoretical footnote in the history of computing? Is software quality and correctness even still a thing outside military avionics? It reminds me that words are vehicles for concepts but cannot live in the dead pages of textbooks, they must be kept alive by teachers who will reanimate them so they can pass to the next intake. Even when they live within the data sets of ML training, they are still "dead" because they cannot operate at the conceptual level.



"This has helped me articulate why "biometrics for casual authorisation" is the dumbest idea in the world right now, because it threatens to invalidate actual legitimate uses of in-person identification such as border control."In workshops and seminars we've looked closely at the meanings of identity, access, permission, capability, authorisation, authentication, verification, and built strong concept maps. This has helped me articulate why "biometrics for casual authorisation" is the dumbest idea in the world right now, because it threatens to invalidate actual legitimate uses of in-person identification such as border control.



There is much to ponder. Is linguistic diversification making it harder to talk tech? Are we just discovering how complex this landscape is? Or are the same levels of word-churn, slang and ambiguity around as ever? Whatever, I'm seeing more nuance in tech rights, beyond Software Freedom and concerns that have preoccupied me for decades.



Giant corporations are able to end-run around digital rights because they are often more culturally switched-on, cleverer with 'common' words. Although mimetic/rhizomic free communications can threaten multi-billion dollar advertising and PR budgets, money and the reach it buys still has the upper hand.



"BigTech is trying to join the banks occupying the ground of "too big to fail", and will soon declare itself as such."For example, "The Cloud" is a magnificently vague, Utopian conceit, able to promise everything and nothing at the same time. It's deliberate, almost natural mystification has thrown up dust and smoke around every aspect of digital technology, and provided a screen for untold shenanigans and devilry. Use of the word "infrastructure" to insinuate vertical superstructure in place of traditional horizontal service is something to watch out for. BigTech is trying to join the banks occupying the ground of "too big to fail", and will soon declare itself as such.



As a point of principle I've taken a strong stand against tech-fatalism, and other abrogation of human will enshrined in mythologies of the "inevitable", "ubiquitous", "omnipresent", "reality" of a digital world psychologically catastrophised and split into "hopelessly lost" Good and ascendant "necessary Evil". Attacking this weak-spot exposes the broken logic of "tech as a morally indivisible package", in which we must accept the inevitable badness to claim some benefits.



An example of this in practice was challenging a group of Business Technology students. They had been taught in an earlier module that "lock-in", "designed obsolescence" and "remote kill switches" were brilliant product strategies. They were quite genuinely resistant, shocked and upset when I claimed such ideas were in fact morally repugnant, but were common value errors of short term gain, paths of least resistance, races to the bottom. It took some work to separate ideas and moral reasoning from whether their previous professor (and by implication themselves for entertaining her ideas) were "Evil!" Such is the defensive, simplistic, fractious, and polar way of things today.



"Specifically, I feel that tech diversity is a first class social issue, up there alongside race, gender and even religion."Digging into words too deeply can unsettle foundations if you're not careful. I started to question the centrality of "Software Freedom" as expressed through the mainly US-American GNU philosophy. In conversation with some FSF and EFF members, I've tried to advocate that notions of "Free" might need expanding in 2021.



Specifically, I feel that tech diversity is a first class social issue, up there alongside race, gender and even religion. It's connection to resilience is an existential issue, and I believe we need to completely re-imagine concepts of "national security" (civic security) and "digital literacy" far beyond the dust-covered 'cold-war' statues we keep in the corner.



_______

Footnotes:



2 Suffering anti-mimetic 'personality disorder' means we sometimes delight in Missing Out Phillips13.



Bibliography

  • [Barlow96] John Perry Barlow, A Declaration of the Independence of Cyberspace, Electronic Frontier Foundation (1996).
  • [Liu20] Wendy Liu, Abolish Silicon Valley, Penguin Random House (2020).
  • [Brickman21] Sophie Brickman, Baby Unplugged, Harper Collins (2021).
  • [Doctorow20] Cory Doctorow, How to Destroy Surveillance Capitalism, OneZero (2020).
  • [Kersting20] Thomas Kersting, Disconnected, Baker (2020).
  • [Kardaras16] Nicholas Kardaras, Glow Kids, St. Martin's Press (2016).
  • [Veliz21] Carissa Veliz, Privacy is Power, Penguin (2021).
  • [Odell20] Jenny Odell, How to do nothing: Resisting the Attention Economy, Melville House (2020).
  • [McGovern20] Gerry McGovern, World Wide Waste, Silver Beach (2020).
  • [sommerville88] Sommerville, Software engineering, Addison Wesley (1988).
  • [brooks75] Frederick Brooks, The Mythical Man-Month, Addison-Wesley (1975).
  • [Gall75] John Gall, General Systemantics, General Systemantics Press (1975).
  • [Deming93] Edwards Deming, The New Economics for Industry, Government, and Education, MIT Press (1993).
  • [Phillips13] "Phillips, Missing Out: In Praise of the Unlived Life, Farrar, Straus and Giroux (2013).




Recent Techrights' Posts

XBox Being Discontinued, Some Models of XBox Canceled, Not on Sale Anymore
First some of the largest retailers quit stocking/selling XBox, now a 2TB model is axed
Firehose of Spam (Fake News) From The Register MS Today
This is how awful the state of news sites really is
 
Next Week's "Bloodbath" at Microsoft Includes "Silent Layoffs" (Which Microsoft Won't Count)
The notion of "silent layoffs" is fast becoming the "new normal"
Akira Urushibata on the Likely False (Unverifiable) Claims Anthropic Makes About Defects for Marketing/Hype
Some pro-LLM person has managed to derail the discussion on this topic
European Patent Office (EPO) Series: "Team Campinos" in Split
The EPO team was of course headed by Campinos himself who delivered a "forward-looking" keynote speech to the assembled audience consisting mainly of Administrative Council delegates from the national IP offices
Supporting Women in the Free Software Community
The common theme here is abuse of women
Left IBM After Many Years, Came to Microsoft/XBox, Now Silent Layoffs at XBox
many inside XBox will have their last day next week
Gemini Links 27/06/2026: Homeworlds and Tarot Cards
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Friday, June 26, 2026
IRC logs for Friday, June 26, 2026
Links 26/06/2026: SoftBank Forbids Mentioning That Slop is a Scam, "'We Need Courageous People' to Combat Greed and Corruption"
Links for the day
Gemini Links 26/06/2026: "Negativity of Reddit" and "Moving Blog to Gemini"
Links for the day
Same MIT Site That Fabricated the Fake News for IBM is Still Being Paid to Produce Fake "Reports" That Prop Up a Ponzi Scheme
If this is the media we deserve as a society and believe keeps us informed, then we are all doomed
'Social' Slop: The Social Control Media and Slop Crises Are Converging
Social Control Media and slop may have a shared fate. People will shun them both.
Union Syndicale Fédérale (USF) Speaks Out Against Campinos and Informs the Chairman of the EPO Administrative Council
Does Mr. Kratochvíl pay any attention at all?
'António the Pretender' Campinos is Digging His Own Grave With Grotesque Lobbying Intended to Undermine Democracy in Europe's Second-Largest Institution
One way or another, the EPO will never be the same again
The Principle of "Do No Harm"
"Do No Harm" is a common saying
After Years of Bluewashing People Who Are Still Labelled "Red Hat" Suddenly 'Leave' (Might be PIPs), IBM in "Forever Layoffs" Loop
Remember that Red Hat had mass layoffs this year
Microsoft Staff Bracing for Impact Ahead of "Layoffs Lottery"
some people start to assess who will get culled next
Donald Trump and IBM's CEO: Twins Separated at Birth, Saturating the Media With False Reports About Things That Don't Exist
Every "journalist" that went ahead with this fake news should be sacked on the spot for a rejection of fact-checking
The Register MS Will Become Indistinguishable From Spamfarms at This Current Pace
Follow the money...
Microsoft Layoffs Have Already Begun in Its PR Department
It is called Waggener Edstrom
Techrights Community as Litigants in Person (LIPs)
Unwittingly and due to circumstances we're had to step in to protect women abused by monstrous men who lack empathy
European Patent Office (EPO) Series: Rest and Recuperation on the Adriatic Coast
The EPO President's connections with the Croatian SIPO date back to his days as head of the EU trademark agency EUIPO
Slopfarms Becoming Scarce and Few (or Inactive)
we'll try to refrain from even giving the remaining slopfarms any visibility
The Register MS Promotes Things That Do Not Exist... for Money
How much more ZTE spam will come out before 5PM?
Links 26/06/2026: RIP, Om Malik, 1966-2026
Links for the day
Memory Leaks Suck
Slop ('vibe') coding means lots of bad programs
Natural Disasters and Personal Disasters
Thank you, Om Malik, for the positive memories
Gemini Links 25/06/2026: Life Philosophy and Misery
Links for the day
GAFAM Became a Mainstream Term, and Why Words Matter
Conveying problems in useful terms [...] Impairing propaganda attempts (e.g. calling parrots "intelligence", back doors "confidential", and outsourcing "cloud") should be the first step
European Patent Office (EPO) on Strike Today, Next Week Another Historic Week
If you live in Europe, contact your delegates today
FSF FreeJS Project (Part of the GNU Project's Goals) Advanced Further in 2026
They're moving to reduce dependence on anything to do with Microsoft
SLAPP Censorship - Part 119 Out of 200: Our Suggestions to Our Politicians and Heads of State
coverage about SLAPPs and related matters
Microsoft Already Closing Down Studios, According to Some Publishers
It is being compared to what happened in Intel
IBM PIP Stories Told in Public, Fake IBM News (Fabricated Claims) Drown Media Sites
IBM is seeding fake news to help justify the bailout
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Thursday, June 25, 2026
IRC logs for Thursday, June 25, 2026
Microsoft Falls to Lowest Value Since 2023
Microsoft can come back down to somewhere below $100
This Could be the Start of Microsoft's Biggest Wave of Layoffs in 50+ Years
This is what it looked like for Intel a few years ago
The Register MS is Promoting a Pyramid Scheme for Money, But It Is Over 6 Million Pounds in Debt
How much lower can the reputation of this publisher sink?
Gemini Links 25/06/2026: Unix-like People and NeoGeo
Links for the day
Members of the Delegations in the EPO's Administrative Council Told That Amid Unrest Campinos Must Go; a Year of EPO Strikes Means It's Time to Change Leadership
Which strategy is needed for the European Patent Organisation?
The Cyber Show on How Data is Misused and Broadcast is Abused to Crush Resistance to Harmful Technology
We recently published a number of articles about how Computer Science is coming under attack
Increasing Participation Rates in Staff Representatives' Elections at the European Patent Office (EPO)
The industrial actions seem to have brought colleagues closer together
Microsoft's Mass Layoffs Have Already Begun (Could Not Wait 'Til July)
Microsoft's biggest layoffs round in 50+ years?
Assessing the "Worth" of a Life
Don't let blunt plutocrats decide whether Venezuelans deserve sympathy or not
Planning 20-Year Techrights Event
Interested people can contact us in IRC
Links 25/06/2026: Earthquakes Strike Venezuela, Conflict of Interest in Kangaroo Court UPC
Links for the day
More Weight of IBM's Stock is Ascribed to Lies and Things That Do Not Exist
Turning stones into gold?
SLAPP Censorship - Part 118 Out of 200: Exposing Crimes is Not a Crime, It is a Public Service
We will soon enter the sixth year of lawfare
Links 25/06/2026: "Why We Need Seed Legislation" and XBox Chaos Predicted by Insiders
Links for the day
Gemini Links 25/06/2026: Hobbies Change, Young love, Strange Encounter, and Raspberry Pi Zero W
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, June 24, 2026
IRC logs for Wednesday, June 24, 2026